7 SEO Ranking Factors You Don’t Miss Optimizing Your Website for in 2021 - PowerPoint PPT Presentation

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7 SEO Ranking Factors You Don’t Miss Optimizing Your Website for in 2021

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Search engine optimization is a highly updated field that is rapidly evolving every day. Everyone knows that Google is the most popular search engine that provides accurate and trustworthy information to users searching for it. That is why Google keeps on changing its search ranking algorithm to ensure only deliver the best result to the users. – PowerPoint PPT presentation

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Title: 7 SEO Ranking Factors You Don’t Miss Optimizing Your Website for in 2021


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(No Transcript)
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  • Search engine optimization is a highly updated
    field that is rapidly evolving every day.
    Everyone knows that Google is the most popular
    search engine that provides accurate and
    trustworthy information to users searching for
    it. That is why Google keeps on changing its
    search ranking algorithm to ensure only deliver
    the best result to the users.
  • There are many ranking factors important for a
    website to look after, especially in 2021 when we
    are in the middle of a horrible pandemic. To mark
    your life easy we have figured out the top seven
    ranking factors that will have the greatest
    impact on SEO this year. Here The list of these
    factors will help you in drafting a
    well-programmed search engine optimization
    strategy for your website.
  • 1) High-Quality Content
  • You have probably heard somewhere that content is
    king and is of course one of the primary Google
    ranking factors, no doubt content still rules and
    is a king. The year 2021 is no more different
    amid pandemic when businesses are more dependent
    online for their sale it is the highly
    informative, unique and relevant content that
    will entice users. For example, if you are
    searching for a key term SEO company in
    Hyderabad you will get the results of the
    websites that not just provide good service but
    have crafted high-quality informative content on
    them for users and not just talking about
    themselves that how good their services are? This
    makes a big difference.

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  • Content adds great value to your site as it helps
    users to know more about your services, products,
    and business that is what search engines want for
    their users. This helps in increasing the users
    presence on your website and your page will rank
    higher on the SERP results for relevant search
    queries.
  • 2) Mobile-Friendly Website
  • Google has already announced from mobile-first
    indexing that how important it is to have a
    mobile-friendly responsive site? For indexing and
    ranking your website in Google SERP, you can now
    use the mobile version of your website. For a
    good ranking on the SERP, you have to make sure
    that your website is Mobile-Friendly and fully
    responsive. With Googles mobile-friendly test
    you can easily check whether or not your website
    is mobile-friendly.
  • 3) User Experience
  • You have to always keep in mind the user
    experience to boost your ranking on Google.
    RankBrain is Googles artificial intelligence
    program for sorting out the relevant results for
    queries based on the users intent. You have to
    check some values of your website like

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  • CTR (click-through-rate) Its the proportion of
    people who click on the link to your website in
    the search results. A few days ago a leading SEO
    services in Hyderabad has figured out that the
    Click Through Rate or CTR is a determining factor
    in deciding the budget of digital strategy
    especially for the companies that are aiming for
    higher sales through selling their products and
    services digitally.
  • Bounce Rate High bounce rate on a website may
    affect the ranking of the website. If users visit
    the website and leave (Bounce) without taking any
    action, Google will consider the following page
    an irrelevant page for a search query, hence may
    not rank it higher in the search results.
  • Dwell Time Actual time spent by users on the
    website. By considering these factors you can
    rank well on the SERP page.
  • 4) Website Loading Speed
  • Without optimizing the page speed of the website
    it is difficult to rank higher. You can check the
    websites load speed with the help of Google
    pagespeed tool. For ranking good in Google your
    website should load quickly in less than 2.5
    seconds.

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  • 5) Backlinks
  • Backlinks are the most crucial ranking factor
    according to the Google ranking algorithm. If you
    can gain backlinks from relevant high-authority
    websites, thats great. With high-quality
    backlinks, your website will perform much better
    in the search results.
  • 6) Core Web Vitals
  • The Core Web Vitals are the subset of Web Vitals
    and are speed metrics for determining the quality
    of a users experience. You can check the Core
    Web Vitals report in the Google search console.
  • 7) Website Security
  • Website security is another key Google ranking
    factor. If you dont have an SSL certificate for
    your website then it is important to move your
    site to HTTPS and have secure HTTPS encryption.
  • These are some beneficial Google ranking factors
    you must add to your SEO strategy.
  • Article Resource - https//seoparrots.com/2021/05/
    25/7-seo-ranking-factors-you-dont-miss-optimizing-
    your-website-for-in-2021/
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