6 Types Of Marketing Videos To Boost Up Your Sales

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6
Types Of Marketing Videos To Boost Up Your Sales
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Images are more effective than words and videos
are more effective than images! 
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Making the most of videos for marketing is an art
that most merchants are yet to master.
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The field of Magento development has advanced a
lot and eCommerce merchants hire the best
professionals to get an online store built.
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If you own a Magento eCommerce store, you should
definitely go for gamification. Here are a few
reasons to it
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Product Demo Video
This is one of the most popular and widely used
types of marketing videos which shows the
benefits and features of products as well as
shows how it works. They are used mainly on home
page as well as product pages. They can be
entertaining as well as informative so as to
engage audience.
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How to video
These videos are the ones which customers watch
after they get inclined towards buying a
particular product. This video shows the complete
step by step description in detail about how to
use the product effectively to make the most out
of it. The link to this video can be given on the
particular product page.
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Related video
This is an additional video which provides
information to customers about the related or
similar products in which they might be
interested in. This helps you to keep visitors
for longer time duration on your website.
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Comparison video
People often get overwhelmed by more choices and
it gets difficult for them to decide up on which
product to buy. You can help removing their
confusion by comparison video which compares the
features of two or more products and addresses
the pros and cons of each.
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Testimonials and reviews video
Customers trust other customers more than they
trust your advertisements. So, if you present
customer reviews or testimonials in a form of
video, it will help them trust you which results
into addition in sales.
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Interactive video
This is a typical marketing video which sets
itself apart from other types of videos by
including interactive elements like amazing call
to actions as well as links to products, that
drives customers and make them buy the products,
which is our ultimate goal.
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