Top 5 Trends Shaping UI in 2018 and Beyond

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Top 5 Trends Shaping UI in 2018 and Beyond
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• The UI design landscape is highly volatile. To
  stay competitive in this rapidly changing space
  you would need to keep pace with the current
  trends and ensure their fast implementation.
• Being a web design and development company, we
  would like to take a look at the UI trends that
  are expected to steal the show by captivating the
  user, as we begin 2018.
• Heres what you would need to do in order to take
  your users on an interactive adventure and meet
  with the expectations of your audience.

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1 Bid farewell to the grid

• You cannot agree more on this that grid not only
  offers balance, order and consistency in web
  design but also provides a sense of familiarity
  to site visitors.
• However, this year one of the most significant UI
  trends will be bending the rules when it comes to
  the grid. Yes, you would get to see more of
  borderless design and Apple has already put it
  into practice by launching iPhone X with a
  borderless display.

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• Earlier, designers mostly depended on grids to
  create logical and consistent blueprints.
  However, our new liking towards the so-called
  edgeless screens has paved the way for a new way
  of thinking.
• So, we would get to see more designs in favour of
  fluid storytelling as UI design experts would
  redefine the traditional standards and attempt to
  get rid of the restrictive and limiting grid.

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2 Embrace the oversized typography

• In 2018 and beyond you would get to see that most
  of the UI designers would break free from
  traditional graphic design practices. They would
  shift to a more experimental space that is
  creative too. Hence, you can expect more of bold
  and fancy fonts rather than those that you have
  been using so far.
• Creative typography when combined with
  unconventional layouts, video, colours,
  animations and imagery would bring out an
  exceptional user experience.

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• Just typography is not the only thing that is
  getting bigger this year but you would video is
  also going full-screen which will be discussed
  later in this post.
• As flat design focuses on simplistic typography,
  incredibly larger fonts can be used to grab the
  attention of users in the absence of fancy fonts.

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• In addition to attracting users, oversized
  typography will also enhance the usability of a
  site or app as it would take users less time
  searching for any information. Therefore, get
  ready to witness large sized text to reign
  supreme this year and beyond.

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3 Pave the way for full-screen video

• As a UI designer, you might have embraced
  full-size image for long but now its time to
  make way for full-screen videos as nothing
  engages users like an immersive video.
• As a business owner you can leverage this highly
  effective and dynamic medium to get your brand
  message across your target audience.
• The reason why full-screen videos are fast
  becoming the hottest thing in user interface
  design is because they are extremely engaging and
  also work really well with flat and minimalist
  design as well as single page websites.

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• However, there is nothing new about full-screen
  videos. It is only the matter of time that the
  users attitude has changed that they dont find
  the full-screen video intrusive anymore. And yes,
  Augmented Reality and Virtual Reality too have
  played significant role in changing users
  perception towards full-screen videos as they are
  fully in love with immersive experiences.

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4 Fill palette with vibrant colours

• The importance of colour in web design cannot be
  ignored not only can it make your website more
  memorable and invoke emotional stimulation but
  can also make user experience of your target
  audience more pleasant. This in turn can drive
  conversion rates higher.
• Moreover, colour can also help you to build a
  content hierarchy by grabbing attention towards
  critical information and calls to action.

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• Our team of UI development experts at Helios
  believes that 2018 will be the year of vivid
  colours which will bring vigour, dynamics and
  warmth to the homepage of your website.
• Hence, adventurous designers can look forward to
  a year filled with fun and excitement as they can
  experiment with colours right from hot pink and
  acid yellows to neon greens.

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• As long as they implement the vibrant colour
  combos wisely and ensure it is eye-friendly, you
  can expect to see some unique and powerful UI
  designs this year.
• This trend can also be leveraged by brands to
  create website personalization as there is so
  much room for experimentation and differentiation
  with multi-coloured gradients.
• So, get ready to bid goodbye to dull-muted
  colours in web design and embrace vigorous
  colours that reflect your brand moods.

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5 Long-form content will rule

• Whether you consider it a trend or a challenge,
  long-form content will reign supreme in 2018.
• There are many advantages of long-form content
  it enables users to get all the information
  simply by scrolling instead of switching via
  various screens. Site visitors find this single
  fluid motion much more user-friendly instead of
  clicking through multiple redirects.

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• In addition to that, long-form content is also
  beneficial for optimizing your website for search
  engines. This is because posting in-depth and
  informative content on your website benefits it
  by gaining more online visibility, social sharing
  and improving link building.
• Thus, long-form content enables you to establish
  yourself as an authority in your respective
  industry. Thus, your brand gets more exposure as
  well as organic traffic resulting in higher
  conversion rates.
• No wonder brands are keen on publishing on
  lengthy content and leverage its SEO benefits. 

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• This is because this strategy enables them to
  convert site visitors into repeat visitors and
  the latter to loyal visitors.

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• The growing dominance of long-form content will
  demand innovative solutions from a UI development
  agency. Our team of web development experts is
  gearing up to tackle this UI challenge and is
  looking forward to create some innovative and
  experimental designs.

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