Techniques to ace the advertisement for digital advertising companies - PowerPoint PPT Presentation

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Techniques to ace the advertisement for digital advertising companies

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Wanna make your brand a sensational hit? This ppt will help you for brand success.Armour Digital will lead the way in advertising and branding your product. – PowerPoint PPT presentation

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Title: Techniques to ace the advertisement for digital advertising companies


1
5 Best Practices To Ace The Advertisement For
Digital Advertising Companies
2
Table of contents!
  • Introduction
  • What is Digital OOH advertising ?
  • Best practices in dooh advertising for digital
    advertising companies
  • Why is digital OOH better than traditional OOH

3
Introduction
4
  • Establishing a successful brand requires to be
    assisted with optimization of out of home
    advertising, as OOH are a great way to impact
    audiences. Check out for best digital outdoor
    advertising agencies in Bangalore.
  • The multiplying businesses in the liberalized era
    not only increase brands but also the
    competition. In such a competitive field, it is
    pivotal for a brand to be recognized
    distinctively. Innovation and creativity brings
    this distinct change to your brand.

5
What is Digital OOH advertising ?
6
  • Digital Out of Home advertising is one such
    player in the current day advertising. OOH takes
    your brand to people when they are out of home,
    thus comes its name. Armour Digital is one of the
    leading digital advertising companies,pioneer in
    utilizing the outdoor space with creative and
    innovative methods to spread your brand across
    the customer base. Here lets see some of the
    best practices from Armour Digitals dooh (
    digital out of home) advertising.

7
Best practices in digital out of home advertising
for digital advertising companies
8
Choose the right location
  • Some point to be remembered while placing a
    signage are
  • Target audience
  • Make sure you target the right set of audience
    while erecting a sign board. Placing a candy ad
    in front of a hospital is not worth advertising.
    It has be places in the vicinity of schools.

9
  • Some point to be remembered while placing a
    signage are
  • Visibility
  • Your advertisement should attract as much crowd
    as possible. A broad billboard can catch a number
    of eyes in making sure they adhere to the minds
    of people.

10
  • Legible distance
  • Say, your board is placed too high or far or
    places lower than a passers view, the ad will
    miss the purpose. So deciding the placement is an
    important task in outdoor advertising.

11
  • Traffic count
  • More the traffic count, more will be the view and
    greater chance for an increased customer base.
    This needs proper research of the traffic density
    in the city.

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Use the right message
  • Content in the billboard display is a key to the
    brand. Be precise and attractive with the message
    you ought to convey. Too much words may go
    redundant, and miss to please the viewers.
    Speciality in the brand should be highlighted,
    sinking along the brand name itself. A creative
    content will really help in branding your product.

14
Optimize Digital OOH Advertising Timing
  • The appearance and display time of the
    advertisement depends on the kind of business and
    movement of the target audience. Say, a cool
    drink advertisement should appear often in the
    summer and hot days. Relaying it often in a rainy
    time is an actual loss of money. Armour Digital
    expertise in calculating all the factors that
    could contribute to the brands favour. Make sure
    your ad doesnt flashes soon before being read.
    Display and transition time should be calculated
    in accordance with the content that is to appear.

15
Give attention to Creatives
  • Creative look of a brand in Digital OOH
    advertising scores more among the public. Give
    attention to every detail in the billboard making
    it more creative. Armour digital masters in
    creative billboard ideas aspect and this gives a
    better look and business approach to the brand.

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Integrate OOH with other media
  • Apart from the social media association,
    integrating the OOH with other media can have
    open more opportunities. Popping your ad on live
    OOH news screening or in a live relay of news or
    events, catches more attention. Survey for a
    popular media with a good viewer base and
    integrate your advertisement with the same.

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Why is digital OOH better than traditional OOH
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  • Traditional OOH remains static with the same
    message that was displayed while erected. Changes
    can never be made, only change that could be done
    is replacing the entire billboard. This dissolves
    more money than assumed. Digital OOH is user
    friendly with easily editable options and can be
    more attractive. Digital OOH is cost effective
    while compared to the traditional out of home
    advertising.

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Wanna make your brand a sensational hit ?
  • Armour Digital will lead the way in advertising
    and branding your product.

23
Desktop
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Mobile View
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Tablet View
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Thanks!
  • Does anyone have any questions?
  • info_at_armourds.com
  • 919742474732
  • https//armourdigitalooh.com/
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