Expand Business Paradigms with Social Media Data Mining Insights Download Now Download to read offline - PowerPoint PPT Presentation

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Expand Business Paradigms with Social Media Data Mining Insights Download Now Download to read offline

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Have you ever wondered how Facebook knows what brand of beauty products or what style of footwear you are looking for? These are just the two marvels of intelligent social media data mining insights and analytics! Find Here: #socialmediadatamining #socialmediadataenrchment #socialmediadataminingservices – PowerPoint PPT presentation

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Title: Expand Business Paradigms with Social Media Data Mining Insights Download Now Download to read offline


1
Expand Business Paradigms with
Social Media Data Mining Insights
2
Table Of Content
  • Introduction
  • Social Media Data Mining Benefits
  • Sales Enablement
  • Predictive Analytics
  • Influencer Marketing
  • Targeted Advertising
  • Market Research
  • Conclusion

3
  • With more than 24 years of experience in the
    delivery of accurate data customization across
    industries, Damco offers unparalleled social
    media data mining services at cost-effective
    rates with the best-in-class turnaround time

4
Introduction
Growth-focused business players use social media
data mining insights and analytics to expand
their paradigms. They can easily strive through
the cutthroat competition and ace their peers.
This intelligence can be applied to varied fields
such as the ones listed here.
5
Social Media Data Mining Benefits
  • Sales Enablement
  • Predictive Analytics
  • Influencer Marketing
  • Targeted Advertising
  • Market Research

6
Sales Enablement
Apart from collecting information on proprietary
products, companies can also gather social
intelligence about prospects and/or partners
offerings, helping them leverage in a sales
pitch.
7
Predictive Analytics
The professional data miners leverage
sophisticated algorithms and machine learning
techniques to help management with predictive
modeling strategies thereby providing an edge in
the industry.
8
Influencer Marketing
One of the greatest advantages of social media
data mining is influencer marketing. The data
miners can identify influencerssocial media
users with strong follower bases and engagement
rateswho can drive clicks through a previously
untapped sales channel.
9
Targeted Advertising
Targeted advertising on varying social media
platforms enables stakeholders to map out better
ways of identifying and addressing specific
audiences. Digital marketers can easily determine
messages (tone, voice) that are effective among
certain demographic groups.
10
Market Research
Effective social media data enrichment helps in
finding customer preferences, tastes, and biases.
They can determine public sentiment toward a
certain logo or brandfor that matter, even a
politician or religious group.
11
Conclusion
Social media data mining help businesses in
determining KPIs on different platforms.
Stakeholders can act on those KPIs to enhance
their customer services/offerings, maximize
productivity, and gain incremental ROI.
12
Contact Us
2 Research Way, Princeton, New Jersey 08540,
USA  1 609 632 0350  info_at_damcogroup.com https
//www.damcogroup.com/social-media-data-mining-ser
vices/
13
THANKS!
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