Get the details about what is social media marketing - PowerPoint PPT Presentation

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Get the details about what is social media marketing

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The social media marketing is an integral part of digital marketing, Also know about which is best Digital Marketing Training in Trivandrum – PowerPoint PPT presentation

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Title: Get the details about what is social media marketing


1
KNOW ABOUTWHAT IS
SOCIAL MEDIA MARKETING
(SMM)
2
INTRODUCTION
  • What is social media?
  • History of social media marketing
  • Importance of social media
  • SMO strategy for business
  • Social media key concept
  • Business profile creation
  • Brand Awareness
  • Social media engagement
  • Viral marketing

3
What is social media?
  • Social media marketing is an engagement with
    online communities to generate
    exposure,opportunity and sales
  • The number-one advantage is generating exposure
    for the business,followed by increasing traffic
    and building new business partnerships

4
History of social media marketing
  • Social media has reached critical mass
  • 73 of adults in the US has account in social
    networks

5
Importance of social media
  • One word of mouth conversion is 200 times
    effective than TV ad
  • 57 have joined in social networks
  • 55 have watched photo clips
  • 39 have subscribe to an RSS feed
  • 88 trust a friend recommendation marketing-shepra

6
SMO strategy for business
  • Widgets adding a social media button home page
    or contact us page
  • Sharing the sharing buttons, the social media
    users can share any content in the website to
    their social media pages
  • Sign ins the user gets the option for login in
    or sign up for the website through their social
    media pages directly
  • Information the social media pages should have a
    very informative and impressive discription of
    business which gives the users to a clear idea
    about your business

7
Social media key concept
  • All Media Messages Are "Constructed"
  • Media Messages Shape Our Perceptions of Reality
  • Different Audience, Different Understanding of
    the Same Message
  • Media Messages Have Commercial Implications
  • Media Messages Embed Points of View

8
Business profile creation
  • There are many business sites available
  • Business websites are created to promote the
    business
  • It should be upto dated properly to reach the
    business

9
Social media engagement
  • Key to become a successful social media user
  • 1. Talk About Your Topic (Not Just Your Brand)
  • 2. Join Question Answer Sessions
  • 3. Share Other Peoples content
  • 4.Make Your Customers Feel Engage
  • 5.Make Your Posts Visual
  • 6.Add Relevant Hashtags () to Your Posts
  • 7.Post Frequently (and at optimal times)
  • 8.Engage With The Latest Trends and Issues

10
Viral marketing
  • Viral marketing is one of the most important
    strategies to attract customers and raise
    awareness of your brand
  • Its name refers to how consumers spread
    information about a product with other people in
    their social networks, much in the same way that
    a virus spreads from one person to another.
  • There are many viram marketing principle
  • Master the target audience.
  • Create content with high engagement.
  • Time content for maximum reach
  • Boost visibility with advertising.
  • Measure performance to create better campaigns in
    the future.

11
Conclusion
  • For know about which the best place to study
    digital marketing in trivandrum
  • Click the below link
  • Digital Marketing Training in Trivandrum

12
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