Top 5 Key Trends In Digital Marketing Shaping Your Company’s Future In 2018

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Top 5 Key Trends In Digital Marketing Shaping
Your Companys Future In 2018
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• With 2018 progressing, the Digital Marketing
  world- enveloping every online business around is
  evolving each day. Every aspect of this dynamic
  landscape, including SEO, Content Marketing,
  Social Media Optimization and Marketing, is
  witnessing a paradigm shift. If early 2000s were
  all about going digital- getting online and mid
  decade dedicated to digital marketing, 2018 is
  all about thinking out of the box. Digital
  Marketing has evolved from simple keyword
  stuffing and link sharing to figuring out edgy
  innovative ways that your competitors havent
  thought of yet.
• A successful online business isnt built with
  just a good website and little promotion here and
  there. Instagram, Facebook, Twitter- all social
  media platforms get to the grind and update
  themselves constantly. To keep up with the pace,
  here are top 5 key trends in Digital Marketing
  Strategy and Services that can shape your
  companys future with Informatics Matrix.

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• Video Campaigns
• Consider this Over 500 million people watch 100
  million hours of videos on Facebook every day.
  Over one Billion people are on You Tube and
  videos go viral in minutes. Video Campaigns are
  the next big thing and with a billion people
  market potential you sure cant afford avoiding
  it.
• Companies can plan video marketing with greater
  flexibility via tools like 360 degree videos,
  video chat sessions and live streaming on social
  media.
• Do away with One- size- fits- all marketing
• Each company is different and so are their ethos,
  principles and working methodology. Instead of
  designing a one size fits all campaign, 2018 is
  all about getting personal. With Digital
  Marketing Agency Personalize every campaign of
  yours according to the business, industry type
  and customers you are catering to. Play up your
  strengths and tailor the entire campaign around
  it. Visibility sells- it is the hi-tech era of
  branding!

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• 3. Influence Marketing
• Influence Marketing- the mouth to mouth publicity
  technique returning with a bang! Forget stars,
  you could even hire social media influencers like
  bloggers and socialites with mass following to
  drive your brands message home. Social Media
  influencers already have the trust of their
  followers all you need to do is hire Best Email
  Marketing Company to spread awareness about your
  brand and create hype around your name. Just
  remember to identify social media influencers
  from the niche your company works in!
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• Chatbots
• As the name suggests, Chatbot is an Artificial
  Intelligence Tool used to converse with online
  visitors in real time over an instant messaging
  look alike box. Chatbots have undergone major
  improvisations to improve user interface and
  customer satisfaction. Responsive, prompt and
  accurate Chatbots are worth investing in, in
  2018.

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• Innovative Story telling
• Whatsapp, Instagram, Facebook- all have
  introduced the story telling option to ignite
  creativity in people and let them share,
  interesting to mundane details, in a fun way. Why
  not let your creative juices flowing and find a
  unique artful way of storytelling? These reels
  of stories are a fun way to present byte sized
  video content to your au dience.
• Stop now with the sporadic promotion and think
  BIG! With Adwords Management Company Utilize the
  social platforms to exploit your potentials to
  the fullest. Design a digital marketing strategy
  incorporating the key trends of 2018 and stand a
  chance to get noticed, get going

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