How to Boost your Ecommerce Revenue More and More Every Quarter? - PowerPoint PPT Presentation

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How to Boost your Ecommerce Revenue More and More Every Quarter?

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Get useful tips from industry experts to increase ecommerce revenue. Consult an outsourcing ecommerce development agency for a profitable web presence. – PowerPoint PPT presentation

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Title: How to Boost your Ecommerce Revenue More and More Every Quarter?


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How to Boost your Ecommerce Revenue More and More
Every Quarter?
2
  • Few years back Pizza Hut had hit headlines not
    for any mouth-watering variety of pizza but by
    telling twitter that the first-ever online
    purchase was a Pizza Hut pizza in 1994.
  • However, there is evidence that the Net Market
    Company in Nashua, New Hampshire had beat Pizza
    hut to the punch by a week or so by selling a
    copy of Stings album Ten Summoners Tales in
    early August.

3
Let data do the talking
  • A lot has transpired in the ecommerce industry
    over the past few years Economic Times reports
    that the worldwide market worth is 22 trillion.
    According to Statista, around 42 of consumers
    make online purchases globally and this number is
    estimated to rise to 50 by 2020. This online
    statistics portal further states that B2C
    ecommerce will inflate to an astounding 1.5
    trillion in annual sales by 2018.

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  • Are these stats inspiring you to venture in the
    ecommerce realm? Get in touch with our team
    of ecommerce development specialists to make a
    profitable web presence. Once you get e-store
    developed you can follow the below mentioned tips
    to increase your ecommerce revenue.

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Leverage influencer marketing
  • Its high time to take advantage of influencer
    marketing by building strategic partnership with
    celebrities or industry experts. Eventually these
    key individuals take on the role of influencers
    as they can pull large number of potential
    customers.
  • Sid Bharath of Thinkific states that as
    advertisements and other traditional sources of
    traffic generation are getting tougher,
    influencer marketing is starting to become
    mainstream.

7
Practice multi-channel selling
  • One of the best ways to boost sales revenue is
    by participating in multi-channel selling. One
    study from Stitch Labs shows that merchants who
    sell on just one marketplace (in addition to
    their own online store) experience a 38 increase
    in revenue,

8
  • compared to when they sold exclusively on their
    site, affirms Liz Hull of Merchant Maverick.
  • You can make the most of your ecommerce
    platform by diversifying across internet.
    Although managing different channels can be
    challenging but once properly integrated it can
    give a boost to your revenue.

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Focus on converting prospects
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  • Do you focus only on your web traffic? This is a
    grave mistake because it is meaningless unless
    and until your web visitors perform the action
    you actually want them to perform. Therefore, you
    must equally focus on converting visitors into
    customers. It could be done in many ways like
    implementing one page checkout, an exit offer,
    etc.

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Never ignore branding
  • Always keep in mind that you should never let you
    customer get confused about who you are and what
    you do. It is true that products and services
    have lifecycles but brands do have perennial
    staying power. Therefore, let you logo, website
    and customer communication reflect your brand
    message because it is imperative to your
    business.

Being an outsourcing ecommerce development
agency, we have always exceeded our clients
satisfaction and enabled them to engage their
ecommerce customers effectively.
12
Build relationships with customers
  • Nothing is more important than maintaining good
    customer relationships in business and ecommerce
    is no different. If you can alleviate the pain
    points of your customers by your website or add
    value for them with your blogs then your
    customers would love to visit your site.
  • One way to get more web traffic and engagement
    is having a blog and offering your customers help
    rather than just a sale, explains Charlotte
    Lynch of Modern Retail.

13
Increase security
  • If your site gets hacked then you are ruined for
    your lifetime because consumers never like to get
    robbed of their credentials and personal details.
    Therefore, it is wise to secure your website and
    payment gateway by implementing SSL
    certification.
  • David Decorte of Chargebacks 911 advises,
    Merchants should look at other ways to increase
    security and defend revenue streams which wont
    impact conversion, such as chargeback mitigation,
    better reporting, ensuring MID health and
    reducing operational costs.

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Use video marketing
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  • Video marketing is essentially an effective
    medium to get your message and market your
    product across your online audience. Its
    benefits are better explained by Miljana Mitic of
    GoodVidio. In her words, SEO-savvy ecommerce
    marketers use rich media to attract visitors. One
    such example is videos, which on average lead to
    157 more organic search traffic.

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Wrapping up
  • Hope it was a useful read. Did you notice any
    difference in your sales by implementing these
    tips? Also let us know if anything else has
    worked for your e-store. We would love to include
    your tips in this list. Happy and successful
    selling!
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