Top 11+ Practices for Designing a Shopify eCommerce Website that Converts More - PowerPoint PPT Presentation

About This Presentation
Title:

Top 11+ Practices for Designing a Shopify eCommerce Website that Converts More

Description:

Even minute details of your Shopify store design are essential to maintain visitors and convert them into customers. Using reviews and statistics to improve and optimize the design of your Shopify store may help you boost conversions. Shopify is an eCommerce platform helpful in managing and expanding your business by integrating with various third-party apps. It’s simple to use, yet mastering it is challenging due to its extensive capabilities. – PowerPoint PPT presentation

Number of Views:16

less

Transcript and Presenter's Notes

Title: Top 11+ Practices for Designing a Shopify eCommerce Website that Converts More


1
4/1/22, 120 PM
Top 11 Practices for a Shopify eCommerce Website
Design
HOME
TRENDING ARTICLES
NEWS
TECHNOLOGY
STARTUPS
CONTACT US
? ?
Home ? Industry ? Cannabis
?
Top 11 Practices for Designing a Shopify
eCommerce Website that Converts More
?
This post will cover some more extensive Shopify
Website Design techniques that store owners may
use to boost their sales.
by Maulik Pandya February 23, 2022 in
Cannabis, eCommerce Development, On-Demand,
Retail E-commerce, Startups, Web Design
UI/UX Reading Time 11 mins read ? 917
?
?
?
Share on LinkedIn
Share on Twitter
Share on Facebook
2
4/1/22, 120 PM Top 11 Practices for a Shopify
eCommerce Website Design Even minute details of
your Shopify store design are essential to
maintain visitors and convert them into
customers. Using reviews and statistics to
improve and optimize the design of your Shopify
store may help you boost conversions. Shopify is
an eCommerce platform helpful in managing and
expanding your business by integrating with
various third-party apps. Its simple to use, yet
mastering it is challenging due to its extensive
capabilities.
Stats, Facts, and figures on the Shopify website
By 2022, retail sales are predicted to cross 5.4
trillion. 80 of consumers consider their
shopping experience as just as essential as the
products and services they purchase. Shopify has
surpassed 100 billion in sales to date. Mobile
devices account for 79 percent of all Shopify
trafic. Shopify offers over 3,200 applications
and is available in 175 countries worldwide. Why
does your website have trafic but no sales in
your Shopify store? Some existing businesses may
be getting lots of good traffic, but revenues
arent flowing in. In this scenario, you must
put yourself in your customers place. Youve got
an audience to come into your business, but
theyre not excited. Below are some of the
aspects why your potential visitors arent
converting
3
4/1/22, 120 PM
Top 11 Practices for a Shopify eCommerce Website
Design
Not mobile-friendly. People are often shopping
and purchasing on their mobile devices. Dont
lose out on precious visitors by failing to
optimize your shop pages for mobile. Poor
navigation. Navigation is a mess. You would like
to make it as simple as possible for your
customers to discover what they want. Therefore
your navigation needs to be top on. To bring
customers to the product they want faster,
include your Shopify collections in your
navigation menu and throughout your
webpage. Lack of trust. Shoppers have learned to
spot frauds and search for reasons to believe in
the brands they buy from them. Showcase your
customer evaluations and other social proofs, as
well as your commitment to their security
clearance, to build confidence. Product
descriptions. They are shopping for the items
therefore, if you havent taken the time to
adequately and evocatively define them, they have
no interest in staying. Low-quality images. Your
visuals, like your descriptions, are the final
element of the marketing strategy for the great
products youre trying to sell. Make sure that
your images are of excellent quality and adhere
to standard methods so that your customers can
get a true sense of what you provide. Store
design. If it looks exactly like everyone elses
store, people will forget your store. So you
want to make customized store pages perfectly
consistent with your brand so that no one
forgets who you are.
Why Is Enhancing Your Shopify Stores Design
Important?
4
4/1/22, 120 PM Top 11 Practices for a Shopify
eCommerce Website Design Product, marketing,
advertisement, and store design should all be
equally important in a successful Shopify store.
You might wonder why design is essential, and it
entices customers attention while also enhancing
trust among customers. Its essential to
optimize the appearance of your Shopify store if
you want consumers to buy from you.
How to make the Shopify website Design look
better? Remember to keep features as minimal as
possible to make them stand out in the store.
Use the proper color combination, and most
importantly, make sure your business is put up
logically. Use free advertisements wisely they
will impact the appearance of your store. You
may start small with Facebook advertisements and
receive good results if you do it correctly.
According to studies, 42 of visitors will quit
a website due to poor functioning.
For product listings, include clear,
high-resolution visuals. Please make sure theyre
the same size as well. Use gimmicky timestamps
banners selectively. Use a recognizable logo and
a store name between two and three words
long. Get others to o"er you feedback on your
store having critics may be beneficial since
they will usually point out all of your
mistakes, whether they are intentional or not.
Pay attention to the relevant people. Improve
your store by adding the necessary payment gates
to fulfill all potential clients. What are the
Top 11 practices you can follow on your Shopify
eCommerce Website to convert more? Whats the
best way to increase Shopify conversion rates?
Use these e"ective methods while designing a
website to provide clients with a simple and
engaging experience.
5
4/1/22, 120 PM
Top 11 Practices for a Shopify eCommerce Website
Design
  • Optimize for search
  • Visibility of the search bar is a critical first
    step in achieving that goal. If your site has a
    lot of products, displaying the search bar might
    help a motivated visitor get closer to their
  • goal making a purchase.
  • Its also worth noting the significance of
    product names and descriptions that are keyword-
    rich. The search feature will be able to locate
    more relevant products.
  • Personalize the customer experience
  • According to research, 73 percent of customers
    prefer to conduct business with companies that
    personalize their purchasing experience.
  • Other research has found that most buyers prefer
    businesses that provide tailored
  • communications and o"ers, even if it means
    compromising privacy. They are annoyed by
    information that is irrelevant to their
    interests.
  • To achieve the most outstanding results,
    experiment with various customizing methods. The
    following are some of the more successful
    options
  • Depending on previous buys and searches, we
    provide product suggestions. Suggestions that
    make the things in your shopping basket more
    useful.

6
4/1/22, 120 PM Top 11 Practices for a Shopify
eCommerce Website Design Customers who fit the
current buyers profile buy items. The ecommerce
market has grown increasingly competitive, with
new online businesses popping up every day.
Adding a customized customer experience to your
business will provide you with a competitive
advantage and increase customer loyalty. 3.
Create a trustworthy environment with social
proof Several things are more necessary than
building a trustworthy environment for visitors.
First, integrating trust indicators into your
clients website can assist in alleviating
concerns about fraud and viruses.
Make sure to include Positive feedback from
previous purchases displays consumer trust. Press
mentions of your clients business. Include their
logo if its a well-known media outlet. Numbers
indicate the number of successful transactions.
Ratings and reviews of products. Visitors are
more inclined to trust your clients site and
business if they have more information.
User-submitted product evaluations are one of the
easiest methods to develop trust.
7
  • 4/1/22, 120 PM Top 11 Practices for a Shopify
    eCommerce Website Design
  • Streamline your Shopify Website design with
    powerful images and design
  • These tips should get you considering all the
    many ways you might improve your
  • clients ecommerce website while keeping
    conversion in mind. There are many other methods
    to remove barriers in the search and purchase
    cycles, and slight changes may make a massive
    di"erence in the user experience.
  • More Readable Fonts Higher Conversions
  • The fonts may be as essential as the content of
    the writing. It does not imply that you should
    use less text, and make sure its written in a
    clear font. Quality typography has three
    components
  • Legibility Make the page simple to read. Utilize
    a sans serif font like Tahoma or Arial for
    online retailers.
  • Readability Type size, color, and space between
    words and lines are all readability design
    aspects. Use strong contrast, such as black
    lettering on a white backdrop and headlines and
    graphics to break up long blocks of text.
  • Context Keep your fonts in context with the theme
    and audience.
  • Fast Loading Pages
  • The majority of online customers are impatient.
    The speed through which the website loads is
    critical for keeping customers on your site.
    There are four strategies to speed up the
    loading of your product pages
  • Compress Image Files Third-party software can
    reduce the size of high-quality pictures and
    videos by 50 or more while maintaining image
    quality.

8
4/1/22, 120 PM Top 11 Practices for a Shopify
eCommerce Website Design Since several visitors
have just a hazy sense of what they want to buy,
your clients ecommerce site should employ
appropriate product filters to direct visitors to
products that meet their requirements.
Consider what characteristics are essential to
buyers when creating filters. You might wish to
add filters for variables like Prices Brands
Sizes Materials Style Category etc. Place
filters in critical positions or o"er them once a
customer views a category page to use this new
capability. 8. Make the checkout process
painless. Even though various factors may
contribute, websites can profit from making the
checkout process as simple
Shopping cart abandonment is a problem in the
as feasible.
Follow these simple guidelines to reduce the
likelihood of shopping cart abandonment
9
Top 11 Practices for a Shopify eCommerce Website
Design Remove any distracting elements from the
checkout pages. Break things down into several
phases so that customers may concentrate on one
at a time. Rather than forcing customers to
register, allow them to check out as guests. For
Payment Options, use the multi-payment option to
4/1/22, 120 PM ecommerce business, with 69
percent of online buyers returning their orders.
  • give diverse options.
  • Simplify the navigation
  • Keep things easy for your websites navigation,
    which should feel natural to visitors.
  • Instead of o"ering excessive choices, think about
    how you want to arrange the content and break
    navigation into subcategories.
  • Decrease the number of clicks a user must make to
    get to their target position, organize
    comparable pages under a unified navigation item,
    and merge similar pages into a single page.
    Also, think about which pages are essential to
    you and your visitors, and make sure theyre
    displayed.
  • Clear Product Description with powerful text,
    images, and video

Your Shopify stores most significant feature is
its products, and you must build a product page
experience that comes as close to it as possible.
Create an atmosphere for your goods to shine by
taking great images from numerous perspectives
that reveal the most delicate details.
10
4/1/22, 120 PM Top 11 Practices for a Shopify
eCommerce Website Design Video is also an
e"ective visual method for explaining product
specifics. Your product description should be
thorough and evocative to go along with these
graphic explainers. Include important product
specs as well as a compelling product story. 11.
Mobile Friendly Since these internet users use
applications, social media, and websites through
their smartphones, businesses must optimize
their websites for mobile.
Always analyze your website on di"erent mobile
devices to make it mobile-friendly. Check the
below issues Buttons must not be misplaced or
have an odd appearance. Display the Add to Cart
button above the fold on product pages. The menu
must not take up more than half of the store
page. On the page, it must not break off
images. The text should be readable at all times,
and the graphics should not be too tiny. 12. A
compelling call to action highlights the value
proposition. A CTA highlights the value of an
ecommerce site to convert casual viewers into
customers. In less than two-tenths of a second,
visitors establish an impression about a site
and, consequently, a brand.
11
4/1/22, 120 PM
Top 11 Practices for a Shopify eCommerce Website
Design
Consider a headline with a strong call to action
and subtext emphasizing a clear value o"er.
Consider your clients competitive edge when
composing them. Remember that value comes in
various forms, sizes, and o"erings highlight
free delivery, discounts, and referral programs
with an eye-catching call-to-action. Bonus Tip
Dont Ignore the Buttons Buttons redirect
visitors to the preferred destination. Navigation
buttons assist buyers in swiftly locating
information and are an essential part of
navigation UX best practices. Use icons or bold
text to make them easier to see and
comprehend. As it is the essential button, the
CTA button should be the most visible. Its the
final stage in the process of turning your
product into a sale. Making your buttons seem
like buttons is the takeaway here. Unless its a
call to action, try to keep them consistent with
your brands typography and color style. Always
make the CTA stand out with a bright color. How
much does Shopify eCommerce website development
services pricing cost? You can locate an
up-and-coming company to build your complete
Shopify store for 500 2,000 for essential
Shopify development services. For a
custom-designed Shopify website, the most
reputable Shopify design services charge between
5,000 and 20,000. Most Shopify website design
projects cost between 10,000 and 20,000, with
larger projects costing up to 100,000 or more.
12
4/1/22, 120 PM Top 11 Practices for a Shopify
eCommerce Website Design Inherently, Shopify
website design follow a range of di"erent page
themes. The number of distinct page designs and
bespoke functionality required beyond Shopifys
built-in capabilities quickly add to the cost of
a professional-looking and built Shopify Website
design. FREE CONSULTATION WITH SHOPIFY
EXPERT Can you customize a Shopify website
Design? The Shopify front end is rather
adaptable you may change colors, language
strings, and other such things. You may
collaborate with a theme professional to
personalize the front ends look and feel, or
you can buy a ready-made theme that matches your
demands. The back end, on the other hand, is a
di"erent matter. It is possible to customize
Shopifys backend, but the coding required is
complex and not practical for the typical
business owner. However, suppose your demands
are unique and exclusive to your company. In that
case, youll need to consult a Shopify
development company to see if the kind of
customization you want is something Shopify can
provide. Hire Best Shopify Website developers to
implement the best practices. There are several
practices that you can take to help your store
stand out, in addition to these 11 best
practices. Your Shopify stores design is
critical to ensure that visitors stay on your
site and make a purchase. That is why we are
here. At EvinceDev, an eCommerce development
company, we focus on getting to know your
business and helping you develop a store that
reflects your personality, allowing your store
visitors to fall in love with it. Please speak
with one of our industry experts about any
queries on Shopify Development. CONTACT NOW
Tags Shopify Design Shopify eCommerce Website
Design Shopify Store
Shopify Website Design
Shopify Website Design Tips
Previous Post
Next Post
Top 8 Challenges Of Order Management And How You
Can Eliminate It.
No Man Walks Alones Greg Lellouche Talks
Finding Success Online
13
4/1/22, 121 PM
Top 11 Practices for a Shopify eCommerce Website
Design
Maulik Pandya I am a lifelong Analyst, Founder
of Evince Development Eatance. This incredible
life has provided me ample opportunities to
explore Coding, Business Analysis, Enterprise
Solutions Provider, Project Management, Sales
Consulting, Marketing, Operation Management,
Talent acquisition, Mentorship and being a
Leader. Apart from my professional life, I am a
good Husband, Father of two beautiful Daughters,
a Generous Friend, Garba Lover, Zumba Enthusiast,
a Blogger, and a Helping hand to everyone. ?
RELATED POSTS
ECOMMERCE DEVELOPMENT
HEALTHCARE
Top 8 Challenges Of Order Management And How You
Can Eliminate It. ? FEBRUARY 10, 2022
A Digital Engagement Experience Patient
Engagement Platform how does it work, and what
are the essential features? ? JANUARY 28, 2022
14
4/1/22, 121 PM
Top 11 Practices for a Shopify eCommerce Website
Design
About Us EvinceDev (Evince Development) is a
Top-Rated Tech Company with Years of Experience
and a Dauntless Moto of Delivering Growth by
Accelerating Digital Transformation. Follow Us
? ? ? ?
? ? ? ?
15
4/1/22, 121 PM Services
Top 11 Practices for a Shopify eCommerce Website
Design Industries
Mobile App Development eCommerce Development Web
Development Microsoft Services Web Design
(UI/UX) CMS Website Development Data
Migration ERP CRM Development
Transportation Logistics Retail E-Commerce
Startups Healthcare Government Public sector
Travel Hospitality On-Demand Cannabis Industry
Newsletter Subscribe to our newsletter and get
the best news directly to your inbox.
SUBSCRIBE
Your email address
We hate spam as you do.
Home / About Us / Contact Us
Copyright 2012 - 2022 - All Rights Reserved -
Evince Development
Write a Comment
User Comments (0)
About PowerShow.com