60 Minutes showed news could pull ratings, make money. Ira

1

• 1960-80 Ferment and Change
• JFK assassination 1963
• Cronkite JFK
• Color television mid-60s
• TV and society
• Mary Tyler Moore, All in the Family
• Robert L. Johnson, BET, 1979

2

• Money and Journalism
• 60 Minutes showed news could pull ratings, make
  money
• Iran hostage crisis, Nightline
• CNN, 1980
• ENG made news coverage more mobile, timely,
  profitable
• Does instantaneous, continuous coverage help
  understanding?

3

• Radio
• FM stereo standards, nonduplication 1961
• Underground, rock on FM 70s
• Public Radio
• Public Broadcasting Act, 1967
• Non-commercial stations, 88-92 FM
• Corporation for Public Broadcasting, National
  Public Radio

4

• 1980-present Challenges
• Television
• Cable TV carving out niches
• Satellite TV
• VCR, rented movies
• Networks ABC, CBS, NBC left weaker, all sold
  1985-86.
• Disney, ABC, ESPN
• WB, UPN, 1995 merged, 2006, as the CW

5

• Radio
• Opinion Radio
• FM surpassed AM 1978
• Repeal of Fairness Doctrine, 1987, allowed talk
  radio to emerge
• Liberalized Ownership
• Telecommunications Act, 1996 eliminated
  national ownership limits, eight stations per
  market
• Clear Channel

6

• The Revenue Chase
• Commercial clutter, decline of local news
• Glow of the Satellite
• XM and Sirius (Howard Stern)
• Toward a Digital Future
• In-band, on-channel (IBOC) digital radio
• Digital TV/HDTV, 2009