Cultural Globalization: A Complex Interplay of Cultural Spaces and Cultural Times

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Cultural Globalization A Complex Interplay of
Cultural Spaces and Cultural Times

• Nada vob-Ðokic, Ph.D.
• Scientific Advisor
• Institute for International Relations
• Zagreb

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Contents

• 1.Globalization of culture or cultural
  globalization?
• 2. World culture or global multiculture?3.
  Cultural spaces
• 4. Cultural times
• 5. The interplay between cultural spaces and
  cultural times
• 6. New cultural identification the new
  cosmopolitanism
• 7. A concluding remark

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Globalization of culture or cultural
globalization?

• Globalization of culture global extrapolation of
  general global trends (Anheier, H.K. and Isar,
  Raj Y. 2007)
• Cultural globalization the core cultural
  production has been industrialized, and is
  tightly interlinked with the economic, the
  political and the social. Flows of investment and
  knowledge, flows of cultural goods and flows of
  people.

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Structural aspects world culture or global
multiculture?

• World culture an organization of
  diversitydevelopment of cultures without a clear
  anchorage in any one territory (Hannerz, U.,
  1996)
• Global multiculture a cultural layer of widest
  generality increasing glocalization and
  interplay across cultural strata (Nederveen
  Pieterse, I. 2007)

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Cultural spaces

• Originality of space time is always a memory of
  the experienced space (Harvey, D. 1990) absence
  of space (Derrida, J., 1976) de-materialization
  of space (Sloterdijk, P. , 2007)
• Cultural spaces subjected to the ethnic,
  national, professional, virtual contents and to
  the absence or delimitation of borders.

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Cultural times

• Cultural times refer to particular histories and
  reflect anthropologically based understandings of
  cultures
• Contraction of time time deepens and intensifies
  (Florida, R., 2002)
• Time shrinks and deepens, which is reflected in
  the ever smaller time value of products
  (Anderson, Ch., 2008) Experience industries,
  volatility of time

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Cultural spaces/cultural times

• Cultural spaces, emptied of symbols cultural
  times, carriers of symbols both are de-composed
  and open to virtuality
• Virtuality has always existed as imagination it
  is now fully subordinated to individual
  imaginative creativity. It is accessible by means
  of new technologies.
• Creativity leads to the unlimited space of
  nothingness, that would, presumably, be filled
  with new symbols.

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New cosmopolitanism

• Beck unlimited global spaces, trans-systemic,
  trans-national, trans-disciplinary. Enforced
  cosmopolitanization
• Individual global identification
• Time and space are re-interpreted in the context
  of radical changes in cultural production and
  cultural communication, which creates a new
  context for the analysis of cultural
  globalization.

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Concluding remarks

• Globalization has altered the concepts of time
  and space, that are now analyzed in the context
  of radical change of cultural production, which
  is industrialized, commodified and consumed as
  merchandize.
• Cultural globalization represents and builds up a
  new cultural reality borderless spaces and
  unlimited times interact in virtuality and open
  up to the new creative imagination, in pursuance
  of new cultural identities.
• Cultural globalization advances from the
  imaginative (and virtual) to the real (and local).