Some%20retrospective%20and%20prospective%20views

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User Centred Design 1980-2000 and Beyond

• Some retrospective and prospective views
• By
• Hans Marmolin

• Designing for ease of use Usability
• Designing for attractiveness User Experiences
• Designing for contextual awareness Ambient
  Intelligence

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The Change of the Goals of UCD
Ambient
User Experience
Usability
2020
1980
1990
2000
3

What is User Centred Design (UCD) ?

• UCD is an approach to the design
• UCD is a set of methods for design
• UCD is a design process

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Designing for ease of use
From Design by Experts to Design by Novices

• Goal Designing for ease of use
• Scope Office applications and similar areas
• Design problems Driven by Technology
• Research results Handbook knowledge

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Designing for ease of use
Examples of RD problems

• The application of the UCD design process in
  practice
• Communication and collaboration problems
• Specification problems
• Integration problems
• Development of User Centred Design tools for
  novice designers

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Designing for attractiveness
From Intuitive Design to Formal Design

• Goal Designing for attractiveness
• Scope Consumer electronic and web applications
• Design problems Driven by Market
• Research results Un-integrated knowledge

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Designing for attractiveness
Examples of RD problems

• What is attractiveness ?
• Pragmatic dimension the practical useUser
  Interfaces that are easy to use and effective
• Hedonic dimension the subjective
  experienceUser Interfaces that are entertaining
  and aesthetical
• Social dimension the symbolic/communicative
  valueUser Interfaces that communicates the
  brand, extends personalityand connects people

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On designing attractive interfaces
Demonstrations

• How to measure attractiveness ?
• The design principles of attractive interfaces
• The integration of and balance between pragmatic,
  hedonic, social dimensions
• -----
• Halfpipe a desktop for mobile phones

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Designing for attractiveness
More Examples of Research problems

• The UCD Design process in practise
• Multidisciplinary collaboration
• Usability designer
• Graphic art designer
• Communication/Marketing experts
• Collaboration/communication with stakeholders
• Integration in the product development process

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Designing for contextual awareness
From Design of intelligent to Design of Invisible
UI

• Goal Designing for context awareness
• Scope Embedded or very complex IT systems
• Design problems Driven by context of use
• Research results ?

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Designing for context awareness
Examples of RD problems for UCD

• Design principles for intelligent UI
• adaptive UI
• intentional UI
• UI with situational awareness
• Advisory/suggesting UI
• Design principles for dynamic UI
• changing UI
• shared UI
• personalized UI
• Design principles for invisible UI
• .

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Lessons learned

• About the approachThe approach to be wider
  including not only end users but all stakeholders
• About the methodsThe methods developed has also
  to consider also the practical use of the methods
  in product development
• About the processThe process has to be adaptable
  to the
• Size of the design task and development project
• Way of working
• System development process