Empire 2'0 New York States Strategy to Promote Government Participation, Increase Collaboration and

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Empire 2.0New York States Strategy to
Promote Government Participation, Increase
Collaboration and Share Information

• Rico J. Singleton
• New York State Deputy Chief Information Officer
• Presented At The
• 2009 ISM Conference
• August 31, 2009
• Chicago, IL

April 07, 2009
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President Barack Obama
My Administration is committed to creating an
unprecedented level of openness in Government. 
We will work together to ensure the public
trust and establish a system of transparency,
public participation, and collaboration. Openness
will strengthen our democracy and promote
efficiency and effectiveness in Government.
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OurTimeToday
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The Case For Open Government

• Government should be transparentTransparency
  promotes accountability and provides information
  for citizens about what their Government is doing
• Government should be participatory Public
  engagement enhances the Government's
  effectiveness and improves the quality of its
  decisions
• Government should be collaborative Collaboration
  actively engages Americans in the work of their
  Government
• - Barack Obama

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Social Media and Networking
These sites and those that follow them quickly
are becoming the new playground the mall, the
place where you meet new and old friends, where
you share experiences and views, and where you
record your life. But they are also becoming the
places where you look for a job. And all of this
is starting to take place in the workplace!
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Web 2.0

• Phrase Coined in 2004 at OReilly Media
  conference
• Signals a move from Knowledge Is Power to All
  of Us are Smarter Than Any One of Us
• Refers to Social Networking sites (YouTube,
  Facebook, Twitter, Second Life Flickr and Many
  Others)
• Business Used for Innovation, Transformation
  Collaboration (e.g. IBM WorldJam)

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Government Uses For Web 2.0?

• Public outreach for direct communications to
  citizens/public service announcements
• Encourages citizen involvement and feedback
• Recruitment to younger/out-of-area workers
• Push out information in emergencies (Amber Alert)

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CIO/OFT Embraces Social Networking as Another
Vehicle for Government Outreach and Collaboration
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Expanding the Conversation With Empire 2.0
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Empire 2.0 Goals

• Promote open and transparent government for
  policy- and decision-making.
• Increase collaboration and participation by
  engaging New York State constituents through the
  use of innovative tools and new media
  technologies.
• Increase the awareness of government initiatives
  to the Generation V (virtual) community.

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Engaging Government Agencies and Leaders
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Twitter CIO/OFT _at_NYStateCIO

• Twitter is a service to communicate and stay
  connected through the exchange of quick, frequent
  messages.
• People write short updates, often called "tweets"
   of 140 characters or fewer.
• These messages are posted to your profile or
  blog, sent to followers, and are searchable on
  Twitter search.

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Facebook PageCIO/OFT

• Facebook Page is a public profile to share
  business info with Facebook users.
• When fans interact with your Page, stories
  linking to your Page can go to their friends.
• Word-of-mouth reaches a wider circle of friends.
• Drives Customer Awareness

http//www.facebook.com/nystatecio
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Watch CIO/OFT on YouTube!http//www.youtube.com/u
ser/NYStateCIO
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Linked-In Group NYS CIO Council

• LinkedIn is an interconnected network of
  experienced professionals from around the world,
  representing 170 industries and 200 countries.
• You can find, be introduced to, and collaborate
  with qualified professionals that you need to
  work with to accomplish your goals.

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Web Portal NYS CIO Council

• Functionality
• Upcoming Events
• Blogs
• Discussion Forums
• Document Sharing
• Email Blasts
• Professional Networking

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Use of Web 2.0 Tools By NYS State Agencies
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Engaging Employees, Citizens And Entire
Communities
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Niagara Bridges Tweets Traffic Updates

• _at_NiagaraBridges tweets traffic delays on two
  international bridges every 30 minutes.
• Rainbow Bridge in Niagara Falls
• Lewiston-Queenston Bridge in Lewiston

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BrainstormingShare Tech Strategies
New York State TechTalk is dedicated to
overarching technology strategies to engage in
open dialog, discussion and ideas about
technology issues and initiatives in New York
State http//techtalk.cio.ny.gov
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A Practical Example
Participants share ideas regarding the value for
fiber access along the New York State thruway.
Fiber access along the thruway can have enormous
economic benefits to rural areas by bringing
making high-speed connectivity accessible.
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Crowd SourcingShare Your Ideas
New York State Ideas is dedicated to ideas and
improvement opportunities specific to CIO/OFT.
Brainstorming allows our staff to submit ideas,
discuss and refine others ideas, vote the best
one to the top. http//ideas.cio.ny.gov
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A Practical Example

• Participants share comments on modifying the
  agency policy to allow for the use of Firefox
  browser and extensions because it is a more
  secure browser than Internet Explorer.

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Enterprise IT Policy Wiki Engaging Our Community
Used by any agency or employee to increase
collaboration and participation through
collaborative strategy and policy development by
tapping into the knowledge and wisdom of the
community
http//wiki.cio.ny.gov
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A Practical Example

• Participants engage in a discussion regarding
  parts of the draft IT Support for Remote Access
  Policy

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Openness Challenges

• ContainingMisinformation
• Monitoring Workplace Productivity
• Maintaining Privacy Confidential
• Securing Critical Infrastructure Information
• Protecting Intellectual Property
• Managing the Message

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Societal and Cultural Challenges

• Trust
• Accountability
• Access
• Fear
• Exposure
• Literacy
• Vulnerability
• Humility

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Ethical Challenges

• Maintain Confidences
• Modify Acceptable Use Policies
• Avoid Interfacing with Children/Youth
• Practice Usage Etiquette
• Obtain Authorization to Speak on Employers
  Behalf
• Provide Training
• Use Materials To Achieve Business Goals
• Monitor Staff Usage

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Legal and Illegal Challenges

• Intellectual Property-obtain necessary
  permissions for use of all materials
• Brand Management-make sure no one else is using
  your material without authorization
• Privacy-wall off personal data
• Comply with accessibility law and policies
• Address Records Retention/Freedom of Information
  /e-discovery
• Terms of use policies-try to negotiate favorable
  terms
• Jurisdictional issues-networking may expose
  agency/company to laws of another state

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Business Uses of Social Networking

• Suggested Use For Business
• Terms to Understand
• Tips to Know, Guidelines to Know
• Etiquette Tips
• Security Information Privacy Settings
• How CIO/OFT is using

www.cio.ny.gov/OFT/empire20.htm
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Future Opportunities
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Broadband Mash-up
http//nysbroadband.ny.gov
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Enterprise Data Repository For Publicly
Accessible Data

• Manage 9 Petabytes of Data (180 Million 4-drawer
  file cabinets)
• Statewide Repository - Central Access for
  Community Application Development
• Access to Data Value From Data
• Public Value Possibilities Increased

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Governor David A. Paterson
The American Recovery and Reinvestment Act
gives New York a unique opportunity to promote
critical infrastructure projects across the
State. The States website, economicrecovery.ny.go
v will serve as a guide to federal economic
recovery funds, allowing users to submit
proposals, track how the funds are spent and
provide valuable information to local governments
and organizations. I have stated from the start
that transparency is paramount in this process.
Lawmakers and citizens will be able to track the
use of these funds as we distribute them across
project types and geographic areas.February 18,
2009
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Thank You Any Questions?www.cio.ny.gov/OFT/empi
re20.htm
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Increasing Citizen Involvement and Government
Transparency
Connect Create Collaborate.
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