What are some of the digital marketing terms or jargon you need to know?

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What are some of the digital marketing terms or
jargon you need to know?

• Every field has its set terms or jargon and to
  have a smooth and meaningful working in the
  field, brands must be aware of the general
  jargon of the field. Digital marketing is an
  innovative field and the digital marketing
  company in Hyderabad has several jargons that
  they use. People can't use regular terms and
  hence they come up with jargon for internal
  understanding and easy communication.
• So today we have brought some of the
  famous digital marketing jargon for you.
  Knowing this jargon help you understand the
  internal working and also takes you an
  edge over the field. Knowing this jargon as
  well as their abbreviations.
• Lookalike audiences Lookalike audiences are
  newer audiences with similar tastes. Using
  the email list, these audiences are used
  to target new audiences with similar
  preferences.
• CPI CPI stands for cost per impression.
  It gives us data on the number of times a
  brand's ad is displayed and people show their
  attention or get connected to it.
• CTR CTR stands for Click-through rate. It is
  of great help while running a social media
  campaign. It tells if the audience is connecting
  and engaging with the campaign or not.
• 828 B2B stands for business to business.
  It means business or dealing with the
  company to company. To make it even more
  simple, business or collaboration with
  organizations.
• 82C B2C stands for business to consumer. This is
  jargon used to mention any business deal that
  is retail in nature. Business deals between
  the organization and customer are called
  B2C. Both B2B and B2C are terms that
  are used in the entire sales and
  marketing. These two are the important jargon
  and moreover most used ones.

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• CTA Call to Action. This is a very common
  and most used term in the marketing and
  sales industry. CTA is the reason behind any
  campaign, it is the target that is set for the
  customers.