How Will Video help SEO Ranking? - PowerPoint PPT Presentation

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How Will Video help SEO Ranking?

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Here are five ways how video content can improve your SEO ranking: 1. Care your videos as Google cares about it 2. Video is known a Traffic-Generating Machine 3. Video holds viewer on site for long duration 4. Link to your videos 5. Video helps improve the value of your SEO – PowerPoint PPT presentation

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Title: How Will Video help SEO Ranking?


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How Will Video help SEO Ranking?
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  • It is always a good idea to create video content
    in order to enhance your business or brand
    values. Let it be Search Engine Optimization. Not
    only SEO is the pillar of your entire marketing
    strategy but it has also proven the direct impact
    on your bottom line by creating engagements,
    conversion and ultimately the factor is the
    companys revenue. A lot of people also realized
    that is have also impacted video collateral. Over
    the past few years, video content has become the
    most essential part of any marketing strategy.

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  • Here are five ways that video content can improve
    your SEO ranking.
  • 1. Care your videos as Google cares about it
  • It is the biggest way that video content can
    actually improve your SEO ranking. All you need
    to do is try Googles internal algorithm to
    generate search engine results page. Google
    values only two things above all. One is the
    quality of your content and another is the
    copyright to someones original search term.
    Google keeping his eyes on your every action and
    focus both the things continuously. Its not only
    looked at your text but also scans for other
    types of media you are attaching with your
    content. In order to boost your website traffic
    we suggest you to mix your content with text and
    quality visuals like videos. It shows that you
    are following Googles term and quite
    informative. It will surely help SEO efforts to
    engage more audience to your website.

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  • 2. Video is known a Traffic-Generating Machine
  • The amount of incoming traffic to your website
    determines the search ranking. Google looks at
    this quality thoroughly. If you are getting
    massive amount of regular visitor to your
    website, the reason must be very clear. They are
    getting your contents more interesting and
    informative as well. You have done well to bring
    large number of visitors to your website. This is
    all because you have added video content and they
    are being watched. Video attracts more audience
    than any other content. YouTube is the biggest
    platform for video content. Share your content on
    YouTube to visit your website. You can share
    these videos on other social media platform as
    well. We can see most of the B2B and B2C
    businesses are launching their own video website
    to grab viewers attention and they are investing
    a huge amount in it. In order to boost your SEO
    ranking create as much video content you can.

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  • 3. Video holds viewer on site for long duration
  • Another very important thing to remember that
    search engine like Google pays attention to your
    website that for how long viewers are actually
    staying. If youre getting large amount of
    incoming traffic but they last for few seconds
    only. The main reason is your content is not good
    enough to hold them. They probably move to
    another site where they can find their answers
    well. Youll surely lose SEO ranking if you cant
    hold your audience for a longer time. Video is
    the only way to hold them by creating engaging
    and informative content. People prefer to watch
    videos nowadays instead of reading an article or
    blog posts. Keeping them for long duration will
    boost your website ranking to the top lists.

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  • 4. Link to your videos
  • Backlinks is one of the most critical factors
    that Google uses to rate search engines ranking.
    The more backlinks you created to your content or
    to the domain the more you have chances to rank
    your page in the search results. You can publish
    your video content on YouTube or any other social
    media platform to get referral traffic. It will
    surely boost your ranking. Not only this, it will
    give ripple effect across your social media
    efforts.

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  • 5. Video helps improve the value of your SEO
  • Earlier, we have focus on the tips to improve the
    traffic to your website and to rank as highly as
    possible on search engines like Google. If you
    cant take that relationship further towards
    conversion then SEO efforts will be totally
    wasted. Video content will not only increase your
    SEO by getting more eyes on your website but it
    will help them to make decision. It requires less
    effort to convince. Viewers can be converted to
    consumer if your product video is nicely
    explained. Video content provides fruitful gain
    to SEOs with ultimate return on investment (ROI)
    that you actually want to take advantage of.

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