Reducing Bounce Rate – 5 Smart Tips - Jain Technosoft

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Reducing Bounce Rate 5 Smart Tips - Jain
Technosoft
When youre experiencing a significantly high
bounce rate on your website, its essential that
you address it as soon as you can, and take
steps to increase customer satisfaction, so that
engagement increases and so does your traffic,
thus boosting your ranking on SERPs. And, here
are 5 smart tips that can help.
Improve your website speed We all know how we
humans are getting too impatient. Today, we want
everything done in a jiffy, without having to
wait too long. Whether we want to find a piece
of information online, whether we want to place
an order on an eCommerce store, whether we want
food delivered, or whether we just want to browse
through something we want everything to go
smooth and fast. Any sort of waiting makes us go
mad. And, this is why improving your website
speed is a priority. Nobody would like to wait
long for your page to load, even if you are a
recognized brand visitors will just go
somewhere else looking for the stuff, rather than
waiting for your page to load. Hence, slow
website speed is a major reason that can
increase bounce rate, and thus affect the
reputation of
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your brand. Check if your website or certain
pages are taking too long to load, and work on
them. Eliminate any kind of activity that is
making the website slow to load optimize your
images for faster loading implement CSS and do
every possible job that can help your website loa
d faster (https//www.jaintechnosoft.com/blog/ach
ieving- better-site-speed-4-clever-ways). Make
your CTAs smart Call-To-Action Buttons, or
CTAs, are an integral element of every website,
that cannot be missed out on. There is a
significant impact that a CTA can have on the
minds of the visitors, prompting them to take
the required action on the site, whether to buy,
fill a form, subscribe, download, or do anything
else. But, it serves a better purpose if your
CTA is smart. What we mean by smart is that
your CTA should be such that it includes your
ranking keyword. This way, it becomes
psychologically 100 times more powerful than a
random CTA. Add different kinds of media A long
piece of content, or chunks of plain text can
make it boring for the visitors to go through,
even if the information is correct, appropriate,
relevant, and educating. On the other hand,
adding different kinds of media like images,
infographics, graphs, pie charts, and videos to
the same piece of content can increase interest.
It makes the page look livelier, giving the
visitors eyes interest with the different
colours and drawings. But, when you do so, you
need to make sure that the media you are
incorporating, should be relevant and support the
content you have on your page. Doing so can
increase interest, thus increasing time on site
and user engagement.
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Satisfy every possible intent Every visitor
coming to your website has one or the other
intention in their mind. Someone may be browsing
for a particular product you sell, another might
be looking for your product reviews by other
customers, and a third might be looking to
compare various products of a particular segment.
There could be multiple intents how would you
know which one a particular visitor holds? This
is why it is fundamental that you satisfy every
possible intent so as to increase engagement, and
thus reduce bounce rate. And for this, there are
various steps that you may take for instance,
you may do a deep competitive analysis, answer
as many relative questions as possible, and link
to related content. Make site search
simple Make browsing through your site and
searching for something easy for the visitors.
This means that you should have an easy and
appealing layout, with easy navigation. Providing
an easy way through the website to reach the
visitors preferred destination can keep them
from bouncing away from yours and towards other
websites. And, when they dont bounce, they
remain on your site for longer, thus increasing
time on site, which is a good indication about
your reputation in the eyes of Google. With
these 5 smart tips, you can certainly boost up
the interest and engagement levels of your
visitors, thus reducing bounce rate for your
site. And, for even better results, you can hire
professional SEO experts in India, to help you
every step of the way to optimize every single
element of your site for better results!
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For more Information https//www.jaintechnosoft.c
om/