Salesforce Pardot B2B Marketing Automation At A Glance - PowerPoint PPT Presentation

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Salesforce Pardot B2B Marketing Automation At A Glance

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Pardot is an automated marketing platform by Salesforce that allows businesses and organizations to identify quality leads, close more deals, and maximize ROI through targeted email marketing across various social media channels. – PowerPoint PPT presentation

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Title: Salesforce Pardot B2B Marketing Automation At A Glance


1
Salesforce Pardot B2B Marketing Automation At A
Glance
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2
Introduction To Pardot Marketing Automation
  • Pardot Marketing Automation provides a full
    solution that helps B2B marketers to achieve
    greater efficiency with customized lightning
    navigation, ease-of-use with a consistent,
    seamless user interface, and a complete
    360-degree view of the customer with integrated
    campaigns.

info_at_cloudanalogy.com
cloud.analogy
1(415)830-3899
3
Main Features Of Salesforce Pardot
  1. Effortless email marketing
  2. Smarter lead generation
  3. Streamlined Lead management
  4. Insightful ROI Reporting
  5. Real-Time notifications

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1(415)830-3899
4
01.
Effortless email marketing
  • -gt Pardot Marketing Automation provides
    marketers with a variety of formats to create
  • beautiful email campaigns that deliver
    personalized experiences to all their
  • customers.
  • -gt In Pardot, they can check their email content
    using A/B testing and identifying the
  • winning audience, target audience, and spam
    filters.

info_at_cloudanalogy.com
cloud.analogy
1(415)830-3899
5
2.
Smarter lead generation
  • -gt With Pardot, marketers can maintain the entire
    pipeline with a high-quality customer
  • flow by leveraging Pardots landing pages, forms,
    search tools, and social connectors.

3. Streamlined Lead management
-gt Pardot's suite of easy-to-use lead generation
tools help boost engagement and sell faster by
targeting the right customers at the right time.
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6
4. Insightful ROI Reporting
  • -gt With Pardot's powerful analytics features,
    marketers can measure and track campaign
  • performance and gain invaluable insights based on
    the data.
  • -gt Salesforce Pardot has several online tools to
    prioritize contacts based on the criteria
  • and understand how customers interact through
    each stage in a customer's lifecycle.

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cloud.analogy
1(415)830-3899
7
5. Real-Time notifications
  • -gt Pardot marketing automation tool lets
    marketers connect and engage with the right
  • customers at the right time, every time across
    all touchpoints and channels.
  • -gt They can get real-time notifications via
    Salesforce mobile app, email, or desktop to
  • improve the speed of your follow-up and convert
    your leads into potential clients faster.

info_at_cloudanalogy.com
cloud.analogy
1(415)830-3899
8
Benefits Of Salesforce Pardot To Boost
B2B Marketing and Sales
  • -gt Generate high-quality leads
  • -gt Accelerate the sales pipeline
  • -gt Create personalized, targeted emails

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1(415)830-3899
9
1.
Generate high-quality leads
  • -gt Pardot offers user-friendly tools, including
    dashboard and reporting tools that can bring
  • internal and external data together so that sales
    and marketing teams can coordinate their
  • activities with more effective campaigns to help
    increase sales pipeline and close more deals.
  • 2.
  • Accelerate the sales pipeline
  • -gt Salespeople can respond appropriately to
    potential customers by automatically assigning
  • leads, real-time sales reports, and tracking
    prospects activities.

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1(415)830-3899
10
3. Create personalized, targeted emails
  • -gt With Pardot marketing automation tool, the
    marketing team can effectively schedule and
  • send personalized emails to specific
    audiences,and Measure the effectiveness of email
    content.
  • -gtThey can make responsive templates using
    Pardots intuitive email editor and send the
    right
  • message to the right person at the right time.

info_at_cloudanalogy.com
cloud.analogy
1(415)830-3899
11
Final Wrap
  • Pardot is an automated marketing platform by
    Salesforce that allows businesses and
  • organizations to identify quality leads, close
    more deals, and maximize ROI through
  • targeted email marketing across various social
    media channels.

info_at_cloudanalogy.com
cloud.analogy
1(415)830-3899
12
  • THANK
  • YOU

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cloud.analogy
1(415)830-3899
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