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Why every business need SEO?


SEO is important because it ensures that common people don't have to search for more than a few seconds to find the information or products they want. SEO increases sales, leads, visibility, and greater searchability. – PowerPoint PPT presentation

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Title: Why every business need SEO?

ABK DigitalMarketing Agencyandits services
Why does your Business Need SEO?
  • According to Forbes, Google receives over 74,000
    searches per second, at any given time of the
    day. Out of these billions of searches, 15 are
    new searches. Unless your site is optimized with
    SEO, you are not going to reach those people who
    may be your potential clients. hubspot.com says,
    91 of net users in US search on Google every
    month. So we can safely say that search traffic
    is the first place your potential new customers
    will find out about you. If they dont see you
    there you do not exist for them.
  • Search engine optimization (SEO) gets targeted
    traffic to a website from a search engines
    organic rankings.
  • This would include
  • Creating high-quality content
  • Optimizing content around specific keywords
  • Building backlinks
  • Optimizing keywords
  • Mobile optimization

  • This year will show some drastic changes in all
    the forecasted trends due to the ongoing
    Coronavirus pandemic. This international crisis
    will change the entire global economy and the way
    people do business. Many businesses will have to
    gear up for the world after COVID-19. 
  • There will still be many precautions that
    communities will take throughout the year due to
    the aftermath of the disease. Social distancing
    will be a norm for a while and avoiding crowds
    can become a lifestyle for many. With numerous
    digital outlets on their plates, companies need
    to make sure that they are always available to
    cater to their customers.

9 Important Reasons why your Business Needs SEO
  • Now we can present at least fifty good reasons to
    stress the importance of SEO for your business.
    But here we are cutting the chase with nine most
    important ones.
  • Gaining New Business Opportunities
  • Invest in SEO if You Want Long-Lasting Results
    for Your Business
  • SEO Can be Your Answer to Cheaper Search Strategy
  • Youll Receive Impressive ROI
  • Organic Searches are the Primary Source of
    Website Traffic
  • Voice Search Keeps Growing and You Need Higher
    Visibility in Search
  • You Can Get More Customers and More Traffic with
    Local SEO
  • SEO Is Quantifiable
  • Jump your Competitors through Optimization

  • 1 Gaining New Business Opportunities
  • The main motive of any business is GROWTH. This
    goes unsaid. Targeted SEO brings lots of
    possibilities for generating new business and
    making a bigger brand. It makes a business stand
    out from its contemporaries. If your brand gets
    famous due to SEO, people directly search for you
    on Google, share content from your site, ask for
    collaborations and request guest posts and also
    start inquiring for your services.
  • This stage is known as lovemark, a stage when
    brand loyalty overcomes reason. For achieving
    this level of the dedicated audience, focus on
    stories that tickle senses. Demonstrate
    commitment towards the audience and win their
    trust. SEO is an inbound marketing plan which
    helps people to find your business through your
  • As compared to other paid search methods, SEO
    guarantees long-term engagement.

  • 2 Invest in SEO if You Want Long-Lasting Results
    for Your Business
  • SEO has a prominent impact on a business. Ever
    wonder when your site will rank 1 in related
    relevant search?  Many companies start SEO but
    after a month or so, they give up saying SEO
    doesnt work for me. But this is not the right
    approach. Any new website will see results from
    SEO in approximately 6-12 months.
  • If you show that much patience it will keep your
    website on SERP with long-lasting results. An
    experienced businessman would know the importance
    of optimizing the portfolio and generating
    conversions. SEO offers visibility in SERP and
    afterward with monetary results.

  • 3 SEO can be Your Answer to Cheaper Search
  • This is how it works. Considering a 6-month plan,
    SEO needs more investment in its initial phase,
    comparing to other paid advertising methods.
    Other means require you to pay from month to
    month to keep receiving results. They have a
    shorter time for giving conversion, but you need
    to keep investing till you want results, whereas
    this is not the case with SEO.
  • Once invested in SEO initially, it keeps giving
    results for a long period but, after some time.

  • 4 Will your ROI be impressive?
  • If you plan to invest a handsome amount in your
    SEO for at least 6-12 months then be sure that
    ROIs, in the long run, is going to be amazing. If
    you think spending for 3- 4 months will suffice
    then think again.
  • SEO is a long-term process and is slower than SMO
    in the short run. So allocate your budgets
    accordingly. SEO Company will maximize the
    organic searches and a considerable percentage
    from these searches results in a purchase.
  • This is like a future investment which in a
    long-haul brings impressive ROI.
  • Below is a chart showing what you may expect as
    ROI from your SEO.

  • You dont need to have a perfect strategy for
    SEO you just need to ace it with your

  • 5 Organic Searches are the Primary Source of
    Website Traffic
  • Google owns a huge portion of the search market
    as compared to other search engines. Organic
    searches are a critical aspect of the buyer
    funnel. It is a big part of website performance
    and Google owns around 75 of the entire search
    market. And thus it is critical to adhere to the
    guidelines that it follows when it picks up a
    site for a search result.
  • The remaining 25 search market owned by other
    search engines is also valuable and when some
    businesses only focus on those, they can avoid a
    lot of competition.
  • It is a known fact that Google is the most
    visited site specifically in the United States
    and the majority of the world which has internet
    access visits Google several times for

  • 6 SEO Gives Higher Visibility in Voice Search
    Which Have Exponentially Increased
  • According to a survey the annual internet search
    reports show that voice search queries are 35
    times larger than they were a decade back. This
    will be even bigger in the coming years.
  • Many brands focus on developing voice search
    technologies for their assistant apps. These apps
    listen to the user and come up with audio results
    or even videos if we consider YouTube. Voice
    searches are divided into four major categories
  • Personal assistant this helps record to-do
    lists, schedule meetings, and events, calling on
    the phone and daily activities.
  • Entertainment searching for movies, songs,
    buying music, TV series, etc.
  • General info web search regarding news, media,
    and current topics, etc.
  • Local info search looking for food joints,
    restaurants, maps, hotels, or even traffic jams,
    and map searches.

  • 7 Optimize your Customers and Traffic with Local
  • When we are discussing why your business would
    need SEO, local SEO has to be on that list. 
    Local SEO dominates the SEO trends because of the
    increase in mobile and voice searches.
  • Google My Business helps start this process for
    you. Local optimization helps your blogs if they
    have local keywords in boosting rankings and
    visibility. To target specific locations, you
    have a Keyword tool and Content Assistant. 
  • Say you have a food joint near the stadium in
    Madrid and a client is visiting there and decides
    to eat later. He will search for a place near the
    stadium and end up eating at your joint.

  • 8 SEO Is Quantitative in Many Aspects
  • SEO does a lot of analytics but using that data
    to make decisions to get results is challenging.
    You have to spot the useless data and get rid of
    it first. There are tools like Google Search
    Console that can help with this.
  • You may also use SEO tools that show competition
    ranking, authority pages, on-site errors, linking
    situation, duplicate content, content marketing
    gaps, slow page speed, etc. Also, keep mobile
    traffic in mind as it plays a big role in online
    searches now.
  • Last year, 52 of global online traffic came from
    mobile, and 45 from desktop.
  • Source Stat Counter

  • 9 Jump your Competitors through Optimization
  • As a saying goes, The best place to hide a dead
    body is page two of Google. 
  • When we compare two businesses of the same
    industry, selling the same products, at similar
    prices, but one has optimized their website
    through SEO while the other has a non-optimized
    website. Everything else is similar, which
    company do you think will attract more customers
    through local searches and grow faster? The
    answer is simple the optimized site gains points
    here beyond doubt as they are going to appear
    above non-optimized ones.

  • Overview
  • SEO is a very fluid market. Things keep changing
    regularly, it evolves spamming Google. Competitor
    gap analysis and keyword gap analysis along with
    strategic planning will help you. A
    well-structured and uncluttered website enhances
    the user experience. It will bring targeted
    clients who are looking for your services to
    improve conversion rates.
  • SEO-optimized websites not only load faster but
    are easier to surf and read across devices like
    mobile and tablets. Also, benefit of getting
    higher rankings on SERPs will build brand
    awareness. Customers will trust the brand when
    they initiate a search and your site appears on
    the first page of major search engines like
    Google, Yahoo, etc. We can discuss at length on
    each aspect of SEO individually but as of now
    criticality of SEO cant be stressed enough for
    any business.

ABK Digital
  • Digital Marketing Agency
  • ABK Digital is conceptualized by creative minds
    with the philosophy to implement passion and
    emotional intelligence for digital marketing to
    increase clients reach towards their dreams. ABK
    Digital is a vertical of Akkomplish Group. We
    synchronize your vision and make you Akkomplish
    your business knowledge by incorporating out of
    the box and path breaking ideas. No matter how
    unique your business is, we have visionaries who
    would provide result-oriented solutions for all
    your digital business requirements. At ABK
    Digital we believe in long term relations with
    all our clients. We cater excellent after
    services and guidance to clients for SEO Services
    digital marketing services and become backbone
    of their company. We help you Digikkomplish! We
    do measure and work on hits, clicks, bounces,
    measure conversions, impressions, and content
    marketing strategies.

  • To Contact Us 91 989 821 6968
  • Website https//abkdigital.com/
  • Address
  • ABK Digital India
  • 809, Iscon Elegance, Near Shapath V, S.G.
    Highway, Prahlad Nagar, Ahmedabad, Gujarat,
    India, 380015
  • Akkomplish USA
  • 22802 Broadway Ave, Clarksburg, Maryland

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