Features of Magento that makes it most suited for small businesses

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The rising need of every business to gain an
online presence has driven every small businesses
to seek for a custom ecommerce website.
Also, for small, budding businesses, where
resources are low, doing business online costs
less when compared to the costs incurred in
retail businesses
So, it is no wonder that many small businesses
are now launching their webshops. The key step
for launching ones webshop is to first decide
which platform is suitable. All eCommerce
platforms have their own drawbacks and upsides.
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For small business owners it is a great deal of
dilemma to choose one out of so many. All
the eCommerce development companies offer varying
suggestions and that does not help at all.
So, instead of debating over this topic, I would
suggest that you straight away choose Magento as
your reliable platform for your eCommerce website.
What is the reason for this?
The short answer is - it is a platform that is
designed specially for eCommerce and also, there
are many benefits that are desirable for small
businesses. All of the significant features
that Magento development has to offer are listed
below.
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Why should small businesses choose Magento?
1. Open source
For a small business, budget is a very
significant issue. Costs are cut down in every
possible way. So, when it comes to developing a
web shop with a very small budget to spend,
Magento is a go-to choice as it has a lot of
flexibility.
Sure, there are other open source options like
WooCommerce and Prestashop. But all those have
very limited functionality when compared to
Magento.
The open source version of Magento can easily
help you build an effective webshop while you may
need to opt for the paid version of other
platforms to achieve a similar functionality.
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2. Mobile friendly by default
Small businesses do not have enough resources to
be able to launch a mobile app of the webshop
simultaneously.
So, most small businesses prefer to have a
webshop that is highly responsive and is
compatible with any screen size.
This feature is offered by default by Magento.
Any webshop built on Magento is
highly responsive and mobile friendly.
So, there is no need to spend extra time on
trying to design a responsive webshop as any
theme or customisation you pick in Magento,
responsiveness is already there.
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3. High customisation and flexibility
For an open source, Magento has a far more
flexibility than anyone can expect. By choosing a
skilled Magento development agency to build your
webshop, you can surely design an impressive
webshop, just the way you envisioned it.
The key feature of Magento is that you get a full
control of designing in your hand and thereby,
you can brand the webshop according to your
business needs.
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4. In-built SEO and analytics
While you are handling a small business which has
to strive and grow amongst all the competitors,
the key is a significant online presence.
For this, search engine optimisation and regular
analytics is very important. Magento is a
platform that is very SEO-friendly and thereby
lets you analyse and optimise your online
presence easily.
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Summing up
The Magento platform has many impressive features
to offer other than those mentioned above.
Also, if you have a small business, it is bound
to expand in future and your webshop will need to
be extended too. This can be easily done in
Magento without having to upset the already
designed webshop.
Could an eCommerce platform be more convenient?
Originally Posted On- https//bit.ly/2KLWpWt
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Interested To Know More About?
Magento Ecommerce Development India
Magento Development Company India
Magento Certified Solution Specialist