Influence of video name blurring onto its YouTube search result ranking - SeeZisLab

1
SeeZisLab Team have decided to move beyond our
four previously conducted experiments and
launched a challenge against the next issue.
Today, we are going to learn if it is true that
use of a short name of the video containing a key
word is more efficient than that containing
multiple words and one key word. MYTH If videos
name contains a key word and several accompanying
words, it will get better search results against
the one having a key word and lots of
accompanying text.
2
We took two virtual machines and concomitantly
registered one YouTube account for each of them
at the same time one channel was created for each
account and 5 pairs of video files were loaded,
respectively. All videos were similar as for
their timing, bitrate, resolution, title,
description, and tags. They were uploaded by
pairs the only difference between them was as
follows one video contained in its name a key
word and a short description, whereas the other
one a key word and a long description. Video
files were uploaded on 2 channels.
3
After that, videos rates were taken in YouTube
search results. All videos were located together
- one after another, inseparably. In order to
construct graphs, we did as follows those videos
that had higher positions compared to their
competitor were given 1 point, the lower ones - 0
points. The result is presented in the graph
below.
4
The experiment was carried out for two weeks
after this time can see the following
results. Data of show how titles positions
changed after 2 weeks of the experiment. It
indicates to the fact that names with a short
title have better results in the search on
YouTube.
5
SeeZisLab Team have tested out and proved that
the name of the video containing a key word and
several context words gets advantage in search
results against other videos with names having a
key word and lots of accompanying text.