3 WAYS TO INCREASE YOUR RETAIL SALES OFFLINE

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HTS Interior Design LLC
THE INTERIOR DESIGN FITOUTS SPECIALISTS
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3 WAYS TO INCREASE YOUR RETAIL SALES OFFLINE

• Hiring highly experienced Marketing Managers and
  implementing thousand new strategies, advertising
  frequently through various Social Media channels,
  promoting via sales and discounts, investing a
  huge sum on Celebrities and what not!
• You might have tried something or everything in
  the list above but for one. That one thing which
  is capable of changing everything and giving a
  whole new dimension to your Sales Graph. Guessing
  what that is?
• Know yourself!
• Know who you deal with
• Be Consistent

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Re-Design Your Interior And Redefine Your Sales

• You heard that right. To unleash the magic of
  what Interior Designing can do, the only way is
  implementing it in your Retail Store. It is a
  pre-conceived notion that all the customers are
  switching over to the online mode of purchase. We
  agree that people are making their purchases and
  transactions online but, not always!
• Shopping is fun and a stress-reliever for many.
  When we performed an analysis taking Dubai into
  consideration, we were astonished to hear that
  majority of the people here love to purchase
  in-store because of the time they get to spend
  with their family members during shopping and
  also because of the opportunity to meet new
  people and make acquaintances.
• You might wonder, all these are true but how is
  Interior Designing and Retail Shop connected? And
  what does it have to do with sales? How can I
  increase my sales by just implementing Interior
  Designing to my shop?

You are just one step away from discovering HOW!
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Know Yourself!

• Of course, you own a Retail shop but that doesnt
  mean, you have to merely showcase your product
  and people can just come to your shop, buy
  something and leave. NO!
• You have to define yourself. Creating a Brand
  Identity, Design and Website is great but how you
  are, defines what you do! The only way to define
  yourself (your Retail Store) is by choosing the
  right interiors and fit-outs.
• There is a proverb that says,
• Show me your friend and I will tell you who you
  are
• Similarly, your shop must speak for you, your
  product and what you stand for! Right from the
  colors you choose to paint your walls to the
  picture frame, every single thing defines you!
  All these are not just to create an impression
  but to communicate an emotion.

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Know Who You Deal With

• Knowing yourself is the beginning but knowing
  your audience is Smart-working. Your Retail Store
  might target one particular domain say, clothing
  and accessories for Women. But as soon as people
  hear the word clothing for women, the one color
  that flashes their mind is pink!
• Who said all women love only pink? Women and pink
  is a generalization but to excel, you need to
  clearly define the nature of women your product
  and Shop targets. Based on this decision, the
  whole look of the shop should be designed.
• Perfume, paints, fabric for the curtains,
  arranging the clothes in the rail, lighting,
  fit-outs should all re-emphasize and cater
  spot-on to your Target audience.
• Every intricate detail is an important piece to
  complete your whole design puzzle

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Be Consistent

• Once you have finalized your target audience,
  every single detail should highlight and
  re-iterate the definition. Being consistent is
  the crucial ingredient to boost your sales
  quotient. But being consistent where?
• Your Retail Shop should have a definitive flow
  throughout which will project that you are
  reliable and give your target audience a sense of
  surety and commitment. They will be able to
  associate with your product and emotionally
  connect with your store if your shop has the
  consistency.
• Just to show that they are creative and posh,
  many shops spend a huge sum decorating their
  interior with hi-tech fit-outs and lights but the
  truth is, your audience may be fascinated by it
  but they wouldnt be able to connect with it. To
  increase your sale, you need to be connected
  emotionally and thereby win your customers heart.

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Interior Design is not all about Beauty but
Passion evoking a Strong Positive Emotion

• This is why you need consistency. From the
  smallest artefact to the fabric, everything must
  replicate your Identity and keep revealing your
  significance. They should all connect together
  and communicate your single Brand Story.
• These 3 things when clearly focussed, boils down
  to one outcome and that is, a linear increase in
  your sales curve.
• Make the right decision today!

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Contact Us

• Get In Touch

• F38, Curve Building, Near Noor Islamic Metro,
  Sheikh Zayed Road, DUBAI, United Arab Emirates,
  PO Box 124791
• Phone [phone]
• Email ID info_at_htsinteriors.com
• Website http//www.htsinteriors.com

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