6 Ways Integrated CRM Helps In Increasing Customer Loyalty And Boost Restaurant Business

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6 Ways Integrated CRM Helps In Increasing
Customer Loyalty And Boost Restaurant Business
Restaurant Konnects 31 West 34th Street, 8th
Floor,
Phone [phone] New
York City, NY 10001
Fax
[phone] http//www.restaurantkonnects.com/
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6 Ways Integrated CRM Helps In Increasing
Customer Loyalty And Boost Restaurant Business
Customer Relationship Management (CRM) is
undoubtedly an integral part of running a
successful customer-driven business. The
businesses in which customer service and
hospitality is the key source of sales, revenue
and business reputation, having best CRM systems
is of utmost importance. When it comes to the
restaurant business, integrating POS with CRM can
work wonders for your restaurant business. Let
us see how you can exploit central CRM to enhance
customer relationship and increase their
satisfaction and your business!
Restaurant Konnects 31 West 34th Street, 8th
Floor,
Phone [phone] New
York City, NY 10001
Fax
[phone] http//www.restaurantkonnects.com/
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Centralised CRM
With centralised CRM, if a customer had dined at
one of your restaurants of the chain then he
becomes the customer of your entire food chain.
This goes a great way in building customer
loyalty, as via centralised CRM the details of
the customer get registered and he/she can redeem
offers at any of the locations of your brand.
This further helps in following
Categorising Customers You can categorize
customers based on his expenditure, preferences,
frequency of visits and so on. This way you can
provide him with offers and discounts based on
his category, building both customer relation and
your sales strategy! Gathering Meal
Preferences You can register the customers meal
preferences in your CRM software and lodge
details like which ingredients he allergic to and
so on and impress him with your restaurants
impeccable service.
Restaurant Konnects 31 West 34th Street, 8th
Floor,
Phone [phone] New
York City, NY 10001
Fax
[phone] http//www.restaurantkonnects.com/
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Marketing
CRM is an effective customer management system
solution to build marketing strategies and boost
revenue. Once you have the details of the
customer, his meal preferences and ordering
habits, you can generate marketing strategies to
retain old customers and lure new ones. Two major
marketing ways are E-mail marketing and SMS
marketing.
Restaurant Konnects 31 West 34th Street, 8th
Floor,
Phone [phone] New
York City, NY 10001
Fax
[phone] http//www.restaurantkonnects.com/
5
Cloud Telephony
Cloud telephony is an effective solution to avoid
missed calls. For example, if a customer is given
a number to call but the line is engaged, this
with cloud telephony that call is automatically
transferred to another line reducing call
engagements. Further, with this technology, the
entire details of the customer and his orders are
displayed on the service providers screen
allowing him to make suggestions.
Restaurant Konnects 31 West 34th Street, 8th
Floor,
Phone [phone] New
York City, NY 10001
Fax
[phone] http//www.restaurantkonnects.com/
6
Customer Loyalty
The information of the customer automatically
gets updated in the system with POS and helps in
managing customer loyalty. POS integrated CRM
system is an effective solution for offering
customer loyalty cards to regular customers and
encourage irregulars to become loyal customers.
Restaurant Konnects 31 West 34th Street, 8th
Floor,
Phone [phone] New
York City, NY 10001
Fax
[phone] http//www.restaurantkonnects.com/
7
Analytics
Analytics and reporting are highly essential in
the restaurant business as they provide with
crucial information related to product popularity
in a particular location, consumer behaviour and
preferences and so on, from which you can draw
useful insights and take a proper course of
action. POS integrated CRM provides detailed
information of sales and centralised CRM.
offers are-wise reports, thus integration of the
both can be highly beneficial and planning
strategies and boosting business
Restaurant Konnects 31 West 34th Street, 8th
Floor,
Phone [phone] New
York City, NY 10001
Fax
[phone] http//www.restaurantkonnects.com/
8
Backend Automation
There are certain crucial things that go on after
sales such as building with customer data,
updating marketing lists, sales reporting and so
on. Often these are impossible to manage
manually. POS integrated with CRM helps in
updating and managing these automatically, side
by side in real time.
Summing up, POS and CRM are not just individually
phenomenal to boost business, but when integrated
can do wonders. They together prove to be amazing
for building a strong and loyal relationship with
valuable customers. Acknowledging the incredible
benefits of integrated CRM system in one business
module, inclusion of best loyalty card app only
seems appropriate.
Restaurant Konnects 31 West 34th Street, 8th
Floor,
Phone [phone] New
York City, NY 10001
Fax
[phone] http//www.restaurantkonnects.com/
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THANK YOU
Restaurant Konnects 31 West 34th Street, 8th
Floor,
Phone [phone] New
York City, NY 10001
Fax
[phone] http//www.restaurantkonnects.com/