Making the Services Directive Work: UK experience

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Making the Services Directive Work UK experience

• Kerry Jones, Head of the UK Single Market Centre
• European Reform Team, Department for Business
  Innovation and Skills (BIS)

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Context

• The economic crisis, growth and efficiency
  agendas
• Focus on
• delivering the benefits of the (Digital) Single
  Market
• making it easier to do business online
• increasing x-border business activity

3
UKSMC

• established in December 2012
• brings Single Market operational tools together,
  including SOLVIT, PSC, IMI, Internal Market
  Scoreboard
• online resource only (Digital by Default)
• Why?
• increase capacity flexibility
• improve visibility of what help, support
  guidance is available
• join-up/make better use of the evidence available
• improve links to single market policy development
• raise awareness of the benefits of the Single
  Market and spread best practice

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Next Steps

• still a work in progress
• further improve content
• better signposting to alternative sources of help
  guidance e.g. European Consumer Centre,
  European Enterprise Network, Your Europe etc
• FAQs
• newsletters (3x a year)
• develop publicity material comms strategy
• ad hoc awareness raising e.g. events etc
• develop case studies
• improve reporting
• Annual Report 2013
• governance

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Services Directive Implementation

• 433 UK local authorities 110 other competent
  authorities
• Implemented in December 2009
• Comms engagement strategy in place since
  January 2009, including
• Regional workshops, FAQs, newsletters, detailed
  guidance document
• Single primary liaison point in each authority
• Contacts database
• Active support follow-up phone, online,
  face-to-face trusted intermediaries e.g.
  networks, business organisations, key
  events/conferences, community of practice etc,
• Toolkit for website information
• Ongoing work after implementation, incl
  new/updated forms, system development e.g.
  back-office integration, web forms and making
  more transactions available online

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Further information

• Kerry Jones
• Kerry.Jones_at_bis.gsi.gov.uk 44 (0)20 7215 5696
• Services Directive detailed guidance
• https//www.gov.uk/eu-services-directive
• UK Single Market Centre
• https//www.gov.uk/uk-single-market-centre

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Thank You for ListeningAny questions/reactions?