AI-ABM Duo Optimization Converts High-Intent Leads - PowerPoint PPT Presentation

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AI-ABM Duo Optimization Converts High-Intent Leads

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When traditional marketing funnels fail to drive demand and generate high-quality leads, software suppliers increasingly look to account-based marketing (ABM) as a strategic option for efficient expansion. This potent combination not only improves personalisation but also adds efficiency and precision to marketing campaigns. Let's look at how AI-ABM Duo work together seamlessly and how firms can use this synergy to create hyper-personalized B2B marketing that provides actionable information for instant profitability and long-term customer relationships. – PowerPoint PPT presentation

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Date added: 26 March 2024
Slides: 6
Provided by: salesmarkglobal
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Title: AI-ABM Duo Optimization Converts High-Intent Leads


1
AI-ABM Duo Optimization Converts High-Intent Leads
  • By SalesMark Global

https//salesmarkglobal.com/
2
The Alliance of ABM and AI
  • The union of AI-ABM duo optimization brings new
    opportunities for marketing at the individual
    level.
  • ABM focuses on precise engagement of individual
    client accounts and plays less on all products
    targeting the majority of the audience while AI
    is a versatile tool that exists in all parts of
    marketing that requires automation,
    personalization and data analysis.

https//salesmarkglobal.com/
3
AI and ABM possibilities for Marketers
  • Apply AI to find and rate manually the leads
    correctly and on time, that will be helping do
    more targeted selling.
  • Ad campaigns can be tweaked in real time taking
    into account customers' behavior and timeliness
    while the communications are needed.
  • Leverage the possibility of upgrading coaching
    and development programs for staff to enable them
    to be updated with the emerging trend in
    marketing.
  • AI-augmented analytics, in particular, affords
    marketers with the ability to dig deep thus,
    achieving profound insights and making
    data-driven calculated decisions.

https//salesmarkglobal.com/
4
Hyper-Personalized Bottom Line With ABM Through
The Funnel
  • Creating a hyper-personalized ABM approach
    involves several steps
  • Deep Research and Understanding
  • Crafting Positioning and Messaging
  • Identify Funnel Channels
  • Design the Funnel
  • List Personalization Elements
  • Create Personalized Content
  • Build a Tech Stack

https//salesmarkglobal.com/
5
THANK-YOU
Visit SalesMarkGlobal Website  to Uncover the
Sales Strategies That Ignite Your Sales Journey!
https//salesmarkglobal.com/
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