Best Practices for the Largest eCommerce Platform- Amazon Photography - PowerPoint PPT Presentation

About This Presentation
Title:

Best Practices for the Largest eCommerce Platform- Amazon Photography

Description:

Amazon is the largest e-commerce platform in the world. If you’re a retailer of a consumer product, chances are a chunk of your business is coming through Amazon. So, you cannot afford to be unaware of the Amazon photography best practices you must follow. Hiring an Amazon photography service will ensure your conversion rate is through the roof. – PowerPoint PPT presentation

Number of Views:1
Slides: 9
Provided by: EtherArts
Category:
Tags:

less

Transcript and Presenter's Notes

Title: Best Practices for the Largest eCommerce Platform- Amazon Photography


1
  • Best Practices for the Largest eCommerce
    Platform- Amazon Photography

2
Best Practices for Amazon Product Photography
  • Amazon is the largest e-commerce platform in the
    world. If youre a retailer of a consumer
    product, chances are a chunk of your business is
    coming through Amazon. So, you cannot afford to
    be unaware of the Amazon photography best
    practices you must follow. Hiring an Amazon
    photography service will ensure your conversion
    rate is through the roof.
  • Did you know, most of your buyers only read 20
    of the content but view 100 of the images you
    upload?
  • Sales on e-commerce platforms depend on product
    photographs because the customers cannot see or
    feel the products in real time. The photographs
    and the reviews work together to convince the
    customer of the quality of the product. Many
    photographers are offering Amazon photography
    services in Atlanta that can ensure high
    conversion for your products listed on Amazon.

3
Best Practices for Amazon Product Photography
  • Parent SKU Main Image
  • If youre an Amazon seller parent SKU is not a
    strange concept for you. But the tricky
    guidelines of the first image i.e., the parent
    image are often unknown by many sellers. The
    parent image needs to have a white background and
    it cannot just be an illustration or 3D rendered
    image. You need to use a professional photograph
    against a pure white background, without using
    any logo or graphic for the parent image.
  • Adding Infographics
  • Only the parent or first image needs to be
    against a white background and without any text
    or logo on it. So be sure to use as much
    infographics as possible without compromising the
    quality. Infographics will guide the customers
    purchase behavior. And they can also communicate
    the unique features of your goods.

4
Best Practices for Amazon Product Photography
  • Product Benefit Highlight
  • Add an image that highlights at least one benefit
    your product offers the customers. Addressing
    customer pain points through your images can
    differentiate your Amazon listing from thousands
    of other retailers on the platform. Hiring a
    professional Amazon photography service can
    ensure that all your product listing has at least
    one such image.
  • Add many photos
  • You can include up to seven photographs in your
    Amazon listing. So try to provide as much
    information as possible without overcrowding the
    images. Make sure that the customers can answer
    their queries about the product by viewing the
    images only. For example, using a lifestyle image
    and an action image will allow the customer to
    see the product being used.

5
Best Practices for Amazon Product Photography
  • Product size
  • The sellers need to be mindful of the way a
    product is being shot. If the product looks too
    small or too big the customers will be
    disappointed upon receiving the same.
    Additionally, it also influences the visual
    negatively if the product is photographed too
    small the customers may miss out on important
    details or features. On the other hand, if the
    product seems too large that can put some of the
    features out of focus.
  • Conclusion
  • Amazon photography in Atlanta has become a
    massive business. With every small and medium
    business selling its products through this
    platform, everyone requires professional
    assistance. There are five best practices that
    Amazon photography in Atlanta can implement such
    as parent SKU main image, product size, adding up
    to seven photos, adding infographics, and
    highlighting product benefits.
  • Read More

6
Our Blogs
  • Five Useful Product Photography Tips to Boost
    Sales
  • Capturing Highly Reflective Products Is It That
    Challenging?
  • 5 Reasons Why Your Business Needs Lifestyle
    Product Photography
  • How Can Professional Product Photography Help
    Boost Your Amazon Sales?

7
Our Locations
  • Product Photography Miami
  • Product Photography Tampa
  • Product Photography Dallas
  • Product Photography Austin
  • Product Photography Chicago

8
Contact Us
Address 760 Vincact, Alpharetta, GA Email
etherarts_at_yahoo com Phone 1 770-690-9389 Websit
e www.etherartsus.com
Write a Comment
User Comments (0)
About PowerShow.com