What Are SEO Services & What Should An SEO Agency Include? - PowerPoint PPT Presentation

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What Are SEO Services & What Should An SEO Agency Include?

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Today, 55 percent of companies invest in professional search engine optimization (SEO) services. Before your company even considers SEO services, however, it is important to answer these two questions: What are SEO services and what should an SEO agency include in the services? – PowerPoint PPT presentation

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Date added: 21 June 2022
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Title: What Are SEO Services & What Should An SEO Agency Include?


1
What Are SEO Services What Should An SEO Agency
Include?
2
  • Today, 55 percent of companies invest in
    professional search engine optimization (SEO)
    services. Before your company even considers SEO
    services, however, it is important to answer
    these two questions What are SEO services and
    what should an SEO agency include in the services?

3
  • Definition of
    SEO services
  • SEO services are services that are usually
    offered by an SEO agency that helps your business
    succeed in search engine optimization . With SEO,
    your business wants to increase its visibility in
    search results on search engines like Google and
    Bing. You focus specifically on search results
    related to your company, products, services or
    industry.

4
  • Some examples of what the most common SEO
    marketing services include
  • Local SEO
  • Ecommerce SEO
  • Voice SEO
  • SEO reviews
  • Many companies offer traditional search engine
    optimization services that include everything you
    need to succeed. If you run a local business or
    e-commerce store, local SEO or e-commerce SEO is
    required instead to give you a competitive
    advantage that can maximize the impact of your
    SEO strategy and ROI.

5
  • 7 things that SEO agencies services should
    include

6
  • Now that you know the definition of SEO services,
    it is important to review the services provided
    by SEO agencies. While each company is different,
    you want to work with a provider that offers the
    complete package when it comes to SEO.
  • When comparing agencies, focus on SEO which
    includes the following

7
  • Competitor analysis
  • No matter how niche your industry is, you want a
    competitor analysis with your SEO services. With
    competitor analysis tools, your SEO agency can
    detect competitors online and offline. This
    discovery can be used to build your strategy and
    help you take advantage of competitors
    weaknesses.
  • While many SEO agencies include an initial
    competitor analysis with their services, you want
    to partner with a company that makes competitor
    analysis a regular part of your strategy. They
    continuously evaluate your competitors and are
    always looking for new opportunities.
  • Mygi Marketing, for example, analyzes your
    competitors every quarter. This proactive
    approach enables us to create competitive
    strategies for our customers, which has resulted
    in our premier team generating more than 55 in
    revenue for our customers in recent years.

8
  • Customized strategy
  • A custom strategy is a core component in the
    definition of SEO services. When you have a
    strategy tailored for your business, you can
    maximize your return on investment (ROI) from
    SEO. This means more calls, orders and visits to
    your company, for a smaller cost.
  • If you are investing in SEO services, your
    company needs to make sure that your agency
    provides a customized strategy. This is because
    many SEO companies, especially those that market
    cheap SEO services, deliver copy-and-paste
    strategies.

9
  • Monthly reports
  • Transparency is important when it comes to SEO
    services. You want an agency that your company
    can trust and count on, which is why it is
    important to work with an SEO agency that offers
    regular monthly reports.
  • With a results report, your company can get
    immediate insight into the results of your SEO
    strategy. As an example, your report may cover
    your sites organic traffic, conversion rate, and
    ranking in search results.
  • In addition to getting a monthly report, your SEO
    agencys services should also include time with
    your dedicated account manager. When you have
    regular meetings with your account manager, your
    staff can ask questions, review your report,
    one-on-one meetings and more.
  • In short, routine meetings help you and your
    business stay on the same page as your SEO
    agency.

10
  • For More Reading Please Click Here
  • What Are SEO Services What Should An SEO Agency
    Include?
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