Get the best digital marketing services at Dexcel Digital Marketing Agency in Pune - PowerPoint PPT Presentation

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Get the best digital marketing services at Dexcel Digital Marketing Agency in Pune


Dexcel Digital Marketing agency in Pune is one of the fastest emerging digital marketing & Website design & App development professional company in Pune, India. Offering complete digital business solutions. We can help to generate Leads & Promote Products, Services or Brand on the Internet by using Digital marketing services. Services: Web marketing, online marketing, search marketing, Online advertising, Internet advertising, web advertising, Search Engine Optimization, Search Engine Marketing, Social Media Optimization, Social Media Marketing, Online Reputation Management, Email Marketing, SMS Marketing, Mobile Advertisement, App Store Optimization , Content Marketing, Video Marketing, Campaign Marketing, E-Commerce Marketing, Web site design-development, Website maintenance, Domain-Hosting, Mobile app development, Graphics designing – PowerPoint PPT presentation

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Title: Get the best digital marketing services at Dexcel Digital Marketing Agency in Pune

Digital Marketing Introduction
  • Any marketing that uses electronic devices like
    computer, phone, tablet or other devices.
  • Including online video, display ads, search
    engine marketing, paid social ads and social
    media posts.

What is digital marketing?
  • Also called online marketing.
  • It is promotion of brands to connect with
    potential customers using the internet and other
    forms of digital communication.
  • Includes email, social media and web-based
  • Also text and multimedia messages as a marketing

Types of digital marketing
Search Engine Optimization
  • It is the process of optimizing your website for
    search engines.
  • Main goal is to help a website rank higher in
    search results and get organic traffic from
    search engines.
  • SEO has 2 types
  • On-Page SEO
  • Off-Page SEO

Pay-Per-Click (PPC) Advertising
  • It gives you the ability to reach internet users
    on a number of networks through paid ads.
  • You can set up PPC campaigns on Google, Bing,
    Linkedin, Twitter, Pinterest, or Facebook.
  • Show your ads to people searching for terms
    related to services.
  • Every time a user clicks on your ads, you pay a
    fee to the provider (and thus the term pay per

Content Marketing
  • Content marketing is all about the content.
  • Content in different forms like text, images,
    audio, and video.
  • The goal is to reach potential customers through
  • Content is usually published on a website.
  • Then promoted through social media, email
    marketing, SEO, or even PPC campaigns.

Content marketing tools
  • Blogs
  • eBooks
  • Online Courses
  • Infographics
  • Podcasts
  • Webinars

Email Marketing
  • It is the medium to get in touch with your
    potential customers.
  • The people interested in your brand and this
    entails that these people want to hear from you.
  • It create a number of funnels to turn those leads
    into customers.

Social Media Marketing
  • It has to do with reaching people in the various
    social networks either through content marketing
    campaigns (postings), paid ads, or both.
  • Goals are brand awareness and establishing social
  • Like Instagram, Facebook, Linkdin, You Tube.

Affiliate Marketing
  • It works like you promote other peoples products
    and you get a commission every time you make a
    sale or introduce a lead.
  • Affiliate marketing as a way to get people
    involved in your brand and sell your products for
    a commission.
  • Affiliate marketer will get a commission as a
    reward but the benefits for you as a provider are
    much more.

Video Marketing
  • It is something relatively new but recently it
    has become so popular that you simply cannot
    ignore it.
  • You can make video of your content and publish it
    on your social media, websites.
  • Videos are more likely to attract new customer.
  • The best way to take advantage of video is to
    integrate them into your SEO, content marketing,
    and social media marketing campaigns.

The benefits of digital marketing
  • A broad geographic reach
  • Cost efficiency
  • Quantifiable results
  • Easier personalization
  • More connection with customers
  • Easy and convenient conversions

The selection of digital marketing channels
depends on
  • Marketing Objectives Goals to increase brand
    awareness or encourage purchase
  • Marketing Budget
  • Customers Which platforms are your customers on?

Why digital marketing required?
  • Competitive and sustainable content marketing
    strategy to reach and convert more customers
  • Importance of embracing transformation and
    preparing for it.
  • New channels of reaching customers.
  • It is need of new digital era.
  • Brand awareness
  • Promotion of services or products.

DExcel Digital Hub
Your Lifelong Business Growth Partner. Complete
solutions for all your Business Growth.
  • Address Haritara, Shivane-Haveli, Pune, 411023
  • Email
  • Website
  • Contact No 91 8668252801 (What's app)
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