Market for Proximity Marketing Worth 52.46 Billion USD by 2022 - PowerPoint PPT Presentation

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Market for Proximity Marketing Worth 52.46 Billion USD by 2022

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The report "Market for Proximity Marketing by Location (Indoor, and Outdoor), Technology (Wi-Fi, BLE Beacons, NFC, GPS Geofencing), Hardware (Sensors, RFID Tags), Software (Location Analytics), Service, Application - Global Forecast to 2022", published by MarketsandMarkets, the proximity marketing market is expected to be worth USD 52.46 Billion by 2022, at a CAGR of 29.8% between 2016 and 2022. – PowerPoint PPT presentation

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Title: Market for Proximity Marketing Worth 52.46 Billion USD by 2022


1
MarketsandMarkets Presents

Market for Proximity Marketing Worth 52.46
Billion USD by 2022 Market for Proximity
Marketing by Location (Indoor, and Outdoor),
Technology (Wi-Fi, BLE Beacons, NFC, GPS
Geofencing), Hardware (Sensors, RFID Tags),
Software (Location Analytics), Service,
Application - Global Forecast to
2022 https//www.marketsandmarkets.com/Market-Rep
orts/proximity-marketing-market-110584904.html
2
The report "Market for Proximity Marketing by
Location (Indoor, and Outdoor), Technology
(Wi-Fi, BLE Beacons, NFC, GPS Geofencing),
Hardware (Sensors, RFID Tags), Software (Location
Analytics), Service, Application - Global
Forecast to 2022", published by
MarketsandMarkets, the proximity marketing market
is expected to be worth USD 52.46 Billion by
2022, at a CAGR of 29.8 between 2016 and
2022. The growth of the market is propelled by
the increased focus on business intelligence and
rising market competitiveness along with the
growing adoption of smartphones and proximity
technology. The market is further driven by
factors such as the rapid technological
advancements in location-based services,
increased use of beacons, and growing need for
better customer services response. Browse 71
market data Tables and 76 Figures spread
through 193 Pages and in-depth TOC on "Market for
Proximity Marketing by Location (Indoor, and
Outdoor), Technology (Wi-Fi, BLE Beacons, NFC,
GPS Geofencing), Hardware (Sensors, RFID Tags),
Software (Location Analytics), Service,
Application - Global Forecast to 2022"
3
BLE beacon-based proximity marketing market
expected to grow at the highest CAGR during the
forecast period  The market for the BLE beacons
technology is expected to grow at the highest
rate during the forecast period. The high growth
rate of BLE-based market is attributed to its
applications in multi-channel marketing and in
product distribution in the retail industry. In
the retail sector, numerous applications such as
in-store analytics, indoor navigation, and
contactless payments are enabled by the BLE
beacon technology. Also, with the rapid growth of
the retail industry across different geographical
regions, this sector is expected to be the major
end user for BLE beacons. Ask PDF
Brochure https//www.marketsandmarkets.com/pdfdow
nloadNew.asp?id110584904 Retail and e-commerce
application segment held the largest market share
of the proximity marketing market in 2015  The
retail and e-commerce application held the
largest share of the proximity marketing market
in 2015. The retail industry is expected to
witness rapid changes in the near future.
Retailers are now looking for advanced solutions
to respond better to the changing consumer
behavior, particularly in terms of the adoption
of mobile devices in the shopping process. The
increased adoption of smartphones and tablets as
well as mobile Internet offer a major opportunity
to the retailers to effectively market their
products, services, and offers among others.
4
North America expected to hold the largest market
share, while APAC would witness the highest
growth rate  North America is expected to hold
the largest market share and dominate the
proximity marketing market between 2016 and 2022
owing to the increased smartphone penetration,
widespread usage of mobile Internet, growing use
of mobile applications mobile web, and
introduction of 4G network by the carriers in the
region. The proximity marketing market in APAC is
expected to have a promising future with
tremendous opportunities, especially in retail
e-commerce and infrastructural sectors. Request
Free Sample Pages https//www.marketsandmarkets.c
om/requestsampleNew.asp?id110584904 The major
players in the North American proximity marketing
market include Apple Inc. (U.S.), Google Inc.
(U.S.), Microsoft Corporation (U.S.), Qualcomm
Inc. (U.S.), and Zebra Technologies Corporation
(U.S.) among others.
5
About MarketsandMarkets MarketsandMarkets
provides quantified B2B research on 30,000 high
growth niche opportunities/threats which will
impact 70 to 80 of worldwide companies
revenues. Currently servicing 7500 customers
worldwide including 80 of global Fortune 1000
companies as clients. Almost 75,000 top officers
across eight industries worldwide approach
MarketsandMarkets for their painpoints around
revenues decisions. Our 850 fulltime analyst and
SMEs at MarketsandMarkets are tracking global
high growth markets following the "Growth
Engagement Model GEM". The GEM aims at
proactive collaboration with the clients to
identify new opportunities, identify most
important customers, write "Attack, avoid and
defend" strategies, identify sources of
incremental revenues for both the company and its
competitors. MarketsandMarkets now coming up
with 1,500 MicroQuadrants (Positioning top
players across leaders, emerging companies,
innovators, strategic players) annually in high
growth emerging segments. MarketsandMarkets is
determined to benefit more than 10,000 companies
this year for their revenue planning and help
them take their innovations early to the market
by providing them research ahead of the
curve. MarketsandMarketss flagship competitive
intelligence and market research platform,
"Knowledgestore" connects over 200,000 markets
and entire value chains for deeper understanding
of the unmet insights along with market sizing
and forecasts of markets.
6
Contact Us
Contact Mr. Aashish Mehra MarketsandMarkets
INC. 630 Dundee Road Suite 430 Northbrook, IL
60062 USA 1-888-600-6441  For More
Info https//www.marketsandmarkets.com/PressRelea
ses/proximity-marketing.asp
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