Matcha Market with Segmentation, Statistical Forecast and Competitive Analysis Report to 2024

1
Global Matcha Market size worth over USD 4 bn by
2024
2
Key Insights from Matcha Market

• Matcha Market size was over USD 2.5 billion in
  2017 and industry expects consumption of above
  190 kilo tons by 2024. Rising awareness for
  healthy lifestyle owing to growing chronic
  diseases including cancer, obesity, heart
  diseases, and diabetes will drive global market
  size. It is high in antioxidants, vitamins
  minerals, epigallocatechin gallate (ECGc), and
  fibers which helps in weight reductions and
  increases metabolism. Growing functional foods
  demand and incorporating the product in them
  would boost product demand.
• Matcha powder is derived from Camellia sinensis
  which is cultivated in Japan and China owing to
  its soil and climatic conditions. Tea leaves used
  to produce it are shade grown unfermented to
  stop oxidization in tea leaves to maintain their
  green texture and increase chlorophyll in them.
  The product has increasing application scope in
  food beverage industry and personal care
  cosmetics.
• Global tea market size is anticipated to surpass
  USD 55 billion by 2024. Tea is most common
  beverage consumed globally owing to presence of
  various nutrients including amino acids,
  polyphenols, and less caffeine than coffee.
  Matcha powder is replacing black tea as a regular
  beverage in India, China, Australia and South
  Korea owing to shifting consumer preference for
  healthy beverages. Indulgence in healthy
  practices including yoga and meditation would
  also boost product demand as it relaxes mind and
  boosts memory concentration.

3
Continued...

• Asia Pacific led by Japan and China market size
  is projected to surpass USD 1.5 billion in the
  estimated timeframe owing to its growing
  application in food industry for its texture and
  taste. Cultivation is being supported due to its
  geographical regions and soil quality making them
  hub of outsourcing. China is leading manufacturer
  and exporter of matcha tea powder owing to less
  government regulations.
• North America driven by Mexico, Canada and U.S.
  market may observe significant gains up to 6.0.
  Increasing food innovations utilizing the product
  owing to consumer inclination for heathy
  lifestyles and organic food product may fuel
  regional product demand. Presence of food chains
  including Starbucks, Kwality walls would have
  positive industry growth.
• Europe led by Germany, Italy, UK, and France
  market size may witness significant gains of 6.0
  over the projected timeframe. Rising consumer
  preference for organic personal care products
  owing to their production process of not using
  harmful chemicals and pesticides. This reduces
  risk of skin damage, redness, irritation and skin
  burns from harmful chemicals.
• Global market share is highly competitive and
  moderately fragmented with key industry
  participants including ITO EN, Aoi Tea Company,
  Encha, Vivid Vitality, AIYA, and Ippodo Tea.

4
Germany Matcha Market Size, By Application, 2017
2024, (Kilo Tons)

5

Browse Full Market Research Report On Matcha
Market _at_ http//bit.ly/33xtxWN Request for a
Sample of this Research Report _at_ https//www.gmins
ights.com/request-sample/detail/2201 /d
6
Stay In Touch Website www.gminsights.com Soci
al Media