Magento 2 Migration: 15 Compelling Reasons to Upgrade Now - PowerPoint PPT Presentation

View by Category
About This Presentation
Title:

Magento 2 Migration: 15 Compelling Reasons to Upgrade Now

Description:

Is your web shop still running on Magento 1 e-commerce platform? Read this blog by Magento Certified Solution specialists to find out why migration to Magento 2 is essential. Also check out the Magento 2 advantages that you are missing out. – PowerPoint PPT presentation

Number of Views:11

less

Write a Comment
User Comments (0)
Transcript and Presenter's Notes

Title: Magento 2 Migration: 15 Compelling Reasons to Upgrade Now


1
15 Compelling Reasons You Should Migrate
YourWebShop to Magento 2
2
Ever encountered prompts to upgrade your software
applications? Yes, of course! We all have at some
point, for our applications, software suites or
operating systems.
Every few years, software product manufacturers
do come out with an upgrade in order to
re-envision the possibilities of their platform
keeping pace with the latest development
practices.
Magento, the leading ecommerce platform, also
followed suit and unveiled Magento 2 in 2015 to
lay a strong technological foundation for future
growths.
Our team of Magento Certified Solutions
specialists was super-excited to explore the new
advanced features of the latest version.
3
Addressing the dilemma of e-commerce owners
  • New releases, however, do not leave everyone
    excited! Some of our e-commerce clients who were
    running their web shops on the previous version,
    Magento 1 were confused about their future moves
    after the launch of Magento 2.
  • Unfortunately, the scenario hasnt changed much
    and some degree of confusion is still lurking
    among a lot of e-commerce owners. They arent so
    sure whether to upgrade to Magento 2 or not and
    even if they should, why?
  • If this sounds like you then you are on the right
    page! In todays post, we would be unearthing an
    array of capabilities of Magento 2 and empowering
    you to make an informed decision.

4

Why should you migrate to Magento 2?
5
Here are 15 persuasive reasons compiled by our
Magento development experts to help you overcome
the barriers that are hindering your path towards
Magento 2 advantages
6
  • Contemporary online shoppers perform more than
    50 of online transactions on mobile devices. The
    responsive frontend design of Magento 2 makes it
    possible for you to deliver intuitive shopping
    experiences to your customers across all types of
    devices.
  • If your web shop is not responsive, heres what
    you are missing out! Responsive themes not only
    enhance user experience but also impacts ranking
    of your website in search engine result pages
    (SERPs).

1
Mobile SEO-friendly
7
  • If your web shop is running on Magento 1 then you
    are well aware that each time a product is added
    to the shopping cart, the system reloads the
    page. This in turn negatively impacts the user
    experience.
  • And this is a known fact that if a page takes
    more than 3 seconds to load then it usually leads
    to cart abandonment. This is something you cannot
    ignore if you want to run a profitable web shop.

2
Ajax cart
8
  • In case your customers are adding more products
    to their cart then this page reload time can add
    up and become a major pain point.
  • Magento 2 addresses this issue by including an
    Ajax Cart out-of-the-box, i.e., without you
    having to install any module.
  • Ajax Cart uses JavaScript to add items to the
    shopping cart and it doesnt make the entire page
    to reload, thus enhancing user experience.

9
  • Caching systems store the page elements of
    frequently accessed web pages to serve your site
    visitors faster by reducing load time.
  • Thus, caching systems accelerate performance of
    your website and help you deliver great user
    experience.
  • The best thing about Magento 2 Enterprise Edition
    is that caching system like Varnish, a widely
    used HTTP accelerator, comes built-in with native
    support.

3
Varnish caching
system
10
  • In Magento 2, the admin Dashboard enables you to
    find crucial business information about your
    e-store in one single place thanks to its
    sophisticated and intuitive interface.
  • It allows you to find out the overall state of
    your business effortlessly by just viewing the
    financial data displayed by the dashboard.

4
Modern admin Dashboard and simpler navigation
11
  • The Dashboard primarily presents an overview of
  • last orders placed,
  • frequently searched terms,
  • most viewed products,
  • average order amount,
  • new customers,
  • lifetime sales, etc.
  • Furthermore, the admin interface of Magento 2 is
    simpler making it a welcome feature for e-store
    owners.

12
  • Furthermore, the admin interface of Magento 2 is
    simpler making it a welcome feature for e-store
    owners.
  • E-commerce merchants who have already used the
    complex admin interface of Magento 1 would
    definitely enjoy this easier and simpler admin
    navigation of Magento 2.
  • So, with Magento 2 you can manage your online
    store efficiently as well as effortlessly.

13
  • Magento enables you to make a robust and
    profitable online presence thanks to its amazing
    out-of-the-box features.
  • Moreover, it also provides you with the
    flexibility to enhance your e-stores overall
    performance with the myriads of Magento
    extensions available.

5
Installation of modules
easier and cheaper
14
  • However, installing new modules and extensions in
    Magento 2 is easier as well as cheaper compared
    to Magento 1.x versions.
  • This is because of HTML5, Less, CSS3 and
    require.js which makes the front-end development
    simpler and thus modifying the functionalities
    easier.

15
  • Yet another useful and welcome feature of Magento
    platform is that it allows you to integrate
    various systems like inventory management
    software, customer relationship management tool
    and enterprise resource planning software to your
    e-commerce website.
  • The integration at times doesnt go smoothly and
    while Magento communicates with the other
    systems, the messages get lost. To track those
    messages becomes a daunting task, however.

Easy integration
6
Easy integration
16
  • This issue is addressed by the Magento 2
    Enterprise Edition with a framework called
    RabbitMQ (Message Queue) which monitors
    communication between Magento and enterprise
    softwares.
  • As the second part of its name suggests, this
    framework stores unsent messages and forwards
    them to the relevant system as early as possible.

17
  • Smooth and simple checkout process plays a
    crucial role in increasing conversion
    rates.Magento 2, with its new and streamlined
    checkout ensures faster and easier checkout
    process for customers.

7
Streamlined
checkout
18
  • Lets see how
  • It allows customers to register after placing an
    order rather than during the checkout process.
  • Customers can find order details in every step of
    checkout process thus keeping them at ease.
  • With fewer confusing formalities and fewer forms,
    customers can now focus on completing the
    checkout process thus minimizing cart
    abandonment.
  • Integration with PayPal has been improved as you
    need not provide additional information like
    billing address which is handled by PayPal.
  • It includes product photos in order summary which
    builds up on buyer confidence and cuts down on
    returns leading to higher conversions.

19
  • Magento 2 Enterprise Edition comes with
    Elasticsearch which improves quality of searches
    and thus user experience.
  • It can easily handle large catalogs and scale
    search capacity as the number of queries rise. It
    already handles 33 languages out-of-the-box which
    translates into simpler global deployments.

8
Elasticsearch
technology
20
  • Misspellings in customer searches would no longer
    be an issue because Elasticsearch offers
    suggestions as well as synonym management via
    Magento Admin.
  • In short, this improved search powers you by
    increasing relevancy and conversions of your
    Magento 2 store.

21
  • In Magento 1, often there are problems on the
    customer side due to straining of the platform
    from the admin side resulting from database
    overload.
  • This is because customers, website administrators
    and developers use the same database in Magento
    e-commerce website.
  • Magento 2 Enterprise Edition offers three
    separate databases for product data, order
    management and checkout respectively.

9
Multiple master
databases
22
  • This scalability ensures that your customers
    shopping experience is never affected by the
    merchandising activities or order management.
  • Even Magento development experts enjoy scaling
    different database tiers and allocate separate
    master databases to support different website
    activities.

23
  • Magento 2 makes creating new product easier by
    facilitating product upload through simplified
    step-by-step process.
  • Moreover, it offers a great opportunity to
    merchandise your products by allowing you to
    easily add videos from YouTube or Vimeo besides
    product photos.

10
Simplified
products upload
24
  • Any e-commerce store that takes business
    seriously considers personalized customer
    experience a basic requirement.
  • Personalized payment methods, up-sell and
    cross-sell offers, providing customers with
    discounts comes easy to web shop owners using
    Magento 2s advanced promotion rule builder.
  • You can determine what content you want your
    customers to see and what specific discounts and
    gift coupons you want to offer them by monitoring
    their on-site behaviour.

11
Improved
customization
25
  • Magento 2 is far better than its predecessor no
    doubt for it has lower hardware requirements to
    yield the same level of performance.
  • Acquiring new hardware not only incurs cost but
    can also serve as a potential source of
    complications.
  • Thus, Magento 2 is more cost-effective than
    Magento 1 even if you are using a hosting service.

12
Lower hardware
requirements
26
  • Enhanced performance of your e-commerce website
    translates into more user interaction with your
    e-store and fewer abandoned carts. It has been
    observed that page loads in Magento 2 are twice
    as faster than Magento 1.

13
Improved performance
and scalability
27
  • Research data from trusted sources reveals that
    Magento 2 stores can handle up to 37 percent more
    orders per hour compared to Magento 1 stores.
  • This also means that a Magento 2 store can handle
    more traffic and manage million page views per
    hour efficiently without breaking down during
    peak hours.

28
  • Security is the primary concern of web shop
    owners as news of cybercrime is rampant these
    days. Magento 2 effectively addresses this
    concern with its security features including
    strong data encryption.
  • This security feature protects passwords and
    other sensitive information like credit card
    information, payment and shipping module
    passwords, etc by enciphering with the AES-256
    algorithm.

Strong data encryption
14
29
  • This confidential information is further
    decrypted and the remaining information is hashed
    with a robust SHA-256.
  • You can either let the encryption key tool that
    comes with Magento 2 platform to generate a key
    during installation or choose to set the key as
    per your requirement.

30
  • Regression testing, unfortunately, wasnt easy
    with Magento 1 to screen it for bugs.
  • Especially, when your site is complicated with
    lots of customized features, modules and
    extensions, and also gets massive traffic, it is
    highly important to minimize the risks.
  • Magento 2 with its built-in testing framework
    makes it much testing much easier. You can run
    automated tests on any Magento website
    irrespective of its size and complexity.

15
Built-in testing framework
31
  • Is upgrading your e-store to
  • Magento 2
  • an onerous process?

32
Any migration process is not absolutely painless
however, if you get proper assistance from
professionals then the process can get easier and
smoother.
Migrating to an entirely new platform would
demand serious commitment, on the part of
e-commerce owners as well as developers, to the
planning and implementation of the procedure.
33
When you consider migration from Magento 1 to
Magento 2 platform you would need to keep the
following things in mind
Find out if your server meets the Magento 2
requirements or you would need to upgrade to a
new one.
Your Magento certified solution specialists would
need to check whether all the third-party
extensions installed on your web shop have
compatible Magento 2 versions or not.
Remember that the structure of Magento 2 is
completely different than Magento 1 hence all
your sites themes would have to rebuild.
In case core tables Magento 1 database were
changed during installation then migration would
get more complex.
The more customizations you have done to your
Magento 1 store the more amount of work your
migration process would demand.
You can also consider this as an opportunity to
revamp your site and enhance user experience of
your customers.
34
Why partner with
Helios Solutions?
We have been a Magento e-commerce development
company for more than a decade empowering clients
with a robust and meaningful web presence.
Our Magento developers have hands-on experience
in enabling e-commerce clients to get
early-adopter advantage with Magento 2.
Many of our clients have leveraged the new
feature enhancements of Magento 2 to move their
business forward by delivering great shopping
experiences and driving sales.
You too can make your web shop scale and evolve
with this industry-leading technology and leave
your mark in the e-commerce space. Happy selling!
About PowerShow.com