5 Tips for medical equipment exhibitors for effective demonstration

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5 Tips To Guide You Demonstrate Your Products In
A Medical Device Expo
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Medical Device Trade Show

• With the rise in chronic diseases there has been
  a double digit growth in the medical electronics
  industry in recent years.
• This is the right window period to showcase the
  latest products through medical device exhibition
  tradeshows.

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Demonstrating Your Products

• Nothing sells a product like a convincing
  demonstration. It creates images in the mind of
  visitors.
• Buyers go to Medical Equipment Exhibitions because
  they want to get their hands on the real thing,
  see it in action, and compare multiple
  manufacturers at the same time.
• Here are some of the tips for effectively
  demonstrating your products

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Experienced Charismatic Sales People 

• Identify the stall staffers who are charismatic,
  articulate, and familiar with both the product
  and have the ability to present the message and
  conduct the demonstration.
• Choose one who are good at meeting and greeting
  to engage, qualify and transition interested
  prospects.

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Avoid Exhibiting Too Many Products 

• To avoid creating confusing clutter, consider
  bringing only your biggest sellers or your key
  new products. 
• This is proven advice shared by many exhibitors
  who increased their results after making the
  change.

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Demonstration In A Small Stall

• One-on-one demonstrations work best in small
  booths.
• When possible, design the demonstration for
  multiple visitors, since the visitors questions
  multiply the value of the demonstration and make
  it more memorable.

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Do not exceed the ten minute mark

• Dont exceed the ten minute mark if you want to
  hold peoples attention.
• A good rule of thumb is to conduct the
  demonstration as many times as possible.  At a
  minimum, four times per hour should be targeted.

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Dont have a product to demonstrate?

• If your product is a service, you may think that
  you are at a disadvantage, because you do not
  have a physical product to show and demonstrate. 
  
• However, you can still use graphics and create
  experiences that vividly communicate what you do
  and why people should buy from you. 

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For more details to book your stall,
Visit http//www.medicall.in/