How a New Form of Designing is Emerging for Digital Products?

1
Evolution of Design

• How a New Form of Designing is Emerging for
  Digital Products?

2
Products and Users

• Today, the definition of products has grown to
  include services as well when it comes to web
  designing. While anybody who is buying or either
  availing these services (and products) can be put
  under the term user'.
  
  
  
  
  
• There are typically two classifications of
  products online and offline. Designing for
  either of these is tough and requires a lot of
  things.
• In this PPT, we are talking about the designing
  process used in case of digital products as
  suggested by the practices followed by web
  designers in Lebanon.
• Designers are much more responsible now as they
  were a couple of years back. Designers today are
  expected to be responsible for far more than just
  the interface. Their job now includes conducting
  usability statistics, planning and executing
  design strategically over the period of a
  products lifespan while keeping things in
  check

3
Usability testing

• The designer is no longer the sole advocate of
  user experience, their opinions based on personal
  intuition have constantly lost relevance in
  modern times. Today a product is judged by
  independent usability testing. This happens due
  to the following reasons.
• 1. Usability Testing has never been more
  available
• 2. People have a greater sense of design and
  quickly recognize good design

4
Designing for MVP

• MVP as commonly abbreviated for Minimal Viable
  Product. Designers today are expected to keep
  with the face of founders and investors.
• A good idea is to build and release first before
  other people do, modifications and changes can
  become part of later steps. This is what experts
  of web design, Lebanon do.
• Designing for MVP means designing with a
  strategy. W means designing with less features to
  achieve an early release and then add features in
  future iterations.

5
Communication and Facilitation

• Designers are no longer expected to be buried
  into headphones behind their works stations. They
  are expected to come to the front, become a team
  member who sees projects holistically and
  facilitates open communication about the
  products shortcoming.
• Designers today have better opportunities to make
  connections with people and take important
  decisions to keep the project alive and running
  smoothly on track.

6
Getting it done

• Good design contributes actively to the execution
  of an idea. It has become important for designers
  to nix the billable hour so they arent reduced
  to mere replaceable units. To assert their
  importance to a project, they have to think and
  behave more like product managers. It is much
  better to test work in a working prototype. This
  facilities further broth and development.

7
Understanding the real value of design

• The importance of good design today is recognized
  more than it ever was. Design briefs today have
  grown to incorporate users and product teams. The
  value of design has already been established so
  we are not fighting over it but for the value of
  the product. Designers today need to learn and do
  so much more than design.

8
Contact Us

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  location, please feel free to contact us.
• Address 1st Floor Mega Mall Building, Furn
  el-Chebbak Main Street,Beirut Lebanon
• Call us 9611284222
• Mail us amb_at_ibaroody.com
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9
Thank you

• This presentation was brought to you by
  iBaroody.com one of the fastest growing company
  for digital business solutions.
• Check out our awesome work at www.ibaroody.com