Rising Working Population to Boost Demand for Facial Care Products in Netherlands Skincare Market : Ken Research

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Rising Working Population to Boost Demand for
Facial Care Products in Netherlands Skincare
Market
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• The middle class Dutch look for efficacious
  skincare products to make the complicated
  skincare regime easy
• The expected boost in the market will be
  triggered by Facial Care industry as the biggest
  contributor and Makeup Remover as the fastest
• Ken Research recently published a report on
  Consumer and Market Insights Skincare in the
  Netherlands which discuss skin care market by
  major product type, by leading players,
  distribution channels and consumer trends. and
  the report sheds light on how the existing
  players can use this information to gain the
  competitive edge in the market. Additionally,
  major trends and drivers have also been covered,
  describing the market penetration and future
  potential of each product segment.

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• The rich economy of Netherlands is robustly
  supported by its service sector comprising of
  about 80 of its labor force that makes up for
  more than two thirds of the nations GDP. This
  office going category of the population looks for
  products that have anti-aging formulas. Also as
  the consumers buying patterns evolve in this
  rapidly advancing technological age, there has
  been a shift to people researching about the
  product before actually buying it. It makes them
  more concerned about whether the product will be
  able to deliver what it promises and hence makes
  the market even more competitive. The market
  share of personalized skin care products is also
  expected to soar.

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• As the Dutch skincare industry and the economy
  itself is expected to remain healthy in the near
  future, the players seeking to enter can exploit
  this market by fine tuning their market
  segmentation strategies and distribution
  channels. Targeting the growing ageing population
  by providing them with anti ageing products and
  using the supermarket or hypermarket channels for
  distribution can lead to successful
  implementation of revenue generating strategies
  as they will help the players make their products
  better accessible to consumers through market
  penetration that reaches to the very bottom
  bracket of their customer base. The existing
  firms can take advantage of high research and
  development by catering to the topmost bracket of
  the customers using their personalized skincare
  products. This will ensure that the products
  reach to the large lower income group of the
  economy at an affordable price and reach the
  smaller larger income group of the population at
  a higher price. The pricing strategy turns out to
  be progressive in that sense.

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• The Netherlands Skincare market is forecast to
  register growth in value as well as volume terms
  during 2015-2020. The Facial Care category will
  have the largest volume share while Make-Up
  Remover category is projected to witness fastest
  growth during 2015-2020. Busy Dutch consumers
  look for products that simplify their Skincare
  regime by saving them time and effort, such as
  On-The-Go products. Facial Care is the leading
  category in value terms while Make-Up Remover
  will register fastest growth during 2015-2020.
  Hypermarkets Supermarkets is the leading
  distribution channel in the Netherlands Skincare
  market

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• Key Topics Covered in the Report
• Value and Volume analysis of the Dutch Skincare
  market
• Details of Retailing Scenario and Key
  Distribution Channels
• Consumer trend configuration
• Penetration by Private labels and brands
• Segment analysis for categories
• Details of leading retailers in Netherlands
• Average level pricing by category
• Key drivers to influence consumption
• Details of the Packaging analysis

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• To know more, click the link below
• https//www.kenresearch.com/consumer-products-and-
  retail/cosmetics-and-personal-care/consumer-market
  -insights-skincare-netherlands/10968-95.html
• Related Reports
• https//www.kenresearch.com/consumer-products-and-
  retail/cosmetics-and-personal-care/consumer-market
  -insights-feminine-hygiene-market-uae/10963-95.htm
  l
• https//www.kenresearch.com/consumer-products-and-
  retail/cosmetics-and-personal-care/consumer-market
  -insights-skincare-mexico/11179-95.html
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• ContactKen ResearchAnkur Gupta, Head Marketing
  Communicationsquery_at_kenresearch.com91-124-423
  0204

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