Public Speaking Made EASY

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Public Speaking Made EASY

• Tips and Techniques to Make Clinical Research
  Presentations Enjoyable and Effective
• Ruth Ann Nylen, PhD
• The RAN Institute
• Paul Mastoridis, Pharm D
• Schering Plough Research Institute

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Discussion Topics

• 1. Speaking Skills and Techniques
• Effective use of Technology
• Practice!

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Public Speaking Opportunities in Clinical
Research

• Meetings at your work place
• Conventions
• Investigator meetings

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Factors Impacting the Quality of Delivery

• 1. Program Content/Methods
• 2. Applicability to Work
• 3. The Environment
• 4. The Speaker

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So many choices of methodyet only one delivery
opportunity

• Present/Lecture
• Teach
• Are you educating or training?
• Facilitate Learning

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Choosing the method of delivery

• 1. What do you want the audience to be able to
  do after you have spoken?
• 2. Who is in the audience?
• 3. Tailor your information to achieve the
  intended goal for the audience.

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Expected Performance Blooms Taxonomy
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Learning Preferences of the Audience

• Auditory
• Visual
• Kinesthetic

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Preferences and expectations of adult learners

• Require respect
• Want to share learning
• Love to talk about their experiences
• Are focused on specific goals
• Want relevant information
• Are usually self-directed
• Learn best by doing

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Knowing your Audience

• What is their experience?
• What do they want or need?
• What is their job?

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The Bottom Line

• Tailor the method of delivery to the expected
  performance and the audience.

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The Environment

• 1. Visit the facility prior to speaking.
• 2. Request optimal-set up, if the flexibility
  exists.
• 3. Expect the unexpected.
• 4. Make the best of the environment you are
  given.

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Tips for Controlling your quality as a speaker

• 1. Know your content.
• 2. Mind your appearance.

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Tips for Controlling Your Quality as a Speaker

• 3. Be fully prepared
• Equipment/technology
• Your slides/overheads
• Rehearse!
• Have a back-up plan

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Dont use this slide!
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Use this!
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Tips for Controlling Your Quality as a Speaker

• 4. Speak confidently
• 5. Respect participants
• 6. Continue to learn and improve as a speaker

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Summary

• Know the Content
• Tailor your Delivery to the Audience
• Be Prepared
• Relax and Have Fun!

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(No Transcript)
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Paul Mastoridis, Pharm DDirectorGlassboro, NJ

• Using technology to brighten a stellar
  presentation

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Thinking outside the Box can make a difference
Connect all the dots Using one single pen flow
connect with only 4 lines
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Solution
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Thinking Outside The Box

• How to Generate Creative Solutions to Your
  Toughest Challenges
• Whatever challenges you're currently facing,
  doing things the same old way probably won't
  overcome them.
• In today's ever-changing healthcare climate, we
  all need to venture beyond our thinking
  boundaries to find innovative solutions and
  generate new ideas.
• Ideas are not only key to organizational success,
  they're a must for a successful career!

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Inside The Box

• Thinking inside the box means accepting the
  status quo.
• For example, Charles H. Duell, Director of the US
  Patent Office, said, "Everything that can be
  invented has been invented."
• That was in 1899 clearly he was in the box!

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Most of us are inside the box

• Most of us like to conform
• We like to belong
• Social Clubs
• Societies/Committees/Associations
• We want to be a part
• We were trained a certain way
• This is how things are done here
• We feel comfortable

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Outside The Box

• Thinking outside the box requires different
  attributes that include
• Willingness to take new perspectives to
  day-to-day work.
• Openness to do different things and to do things
  differently.
• Focusing on the value of finding new ideas and
  acting on them.
• Striving to create value in new ways.
• Listening to others.
• Supporting and respecting others when they come
  up with new ideas

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Patch Adams

• Thinking Outside the Box

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So How can we do it!
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Who are we as educators/trainers/speakers

• Repetition
• Enthusiasm
• Understanding
• Knowledgeable
• Compliance
• Are we selling? Buy-inreason you have to do
  this
• Selling ideas, concepts, services, consequences

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Who are we as educators/trainers/speakers

• Reaching out to engage (get info)
• Find need before you fill need
• Get them talking to you, find something in common
• Relating to their needs (give info)
• Answer questions directly

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It all starts with objectives

• Why are you training, educating or speaking to
  me?
• Can you communicate effectively to me?
• What do you intend to accomplish and have them
  take home?
• Follow-up?

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Knowing your Audience

• Who are they?
• Where do they come from?
• What is their experience?
• What are their needs/concerns?
• What do they do?

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Know Your Audience
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Know Your Audience

• stuffed vulgar/rude connotations in Australia
• thumbs-upvulgar/rude connotations in Australia
  and Arab world (Newsweek)
• winking at a woman, even when being friendly, is
  inappropriate
• US hand shake/kiss once
• Greece kiss twice
• Belgium/Paris kiss thrice
• Lets take a break lets take a ruptureFrench

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Know Your Audience

• Use black and white for materials, colors have
  great significance for the Chinese
• Use open hand rather than one finger to point
• Japanese/Germans are very sensitive to status and
  titles
• Left hand is considered unclean in the Arab world

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Know Your Audience

• The O.K. sign and I Got your nose sign as used
  in the US is considered obscene to the
  Guatemalans, O.K. means money to the Japanese
• Latin American people are warm and friendly and
  make a lot of physical contact. They often touch
  shoulders or hold anothers arm, to withdraw from
  such a contact is considered insulting
• Some western gestures convey nothing to the
  Japanese shrugging of the shoulders or wink of
  an eye between friends

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Know Your Audience

• Mexicans catch anothers attention in public
  with a psst-psst sound. This is not considered
  rude.
• Avoid slang or jargon, especially figures of
  speech, use short simple sentences, and pause
  often to make sure that your exact words are
  understood.
• JAPAN-Do Not Touch

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Know Your Audience-Resources

• http//www.executiveplanet.com
• tips for U.S. business travellers on foreign
  culture and etiquette for selected countries
• http//www.cyborlink.com/besite/Default.asp
• http//www.collegeview.com/career/career_basics/im
  press_boss/etiquette.html
• Test you business etiquette

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The Bottom Line

• Tailor the method of delivery to the expected
  performance.
• Understand we are a melting pot of
  countries/ethnicities
• People that have an accent or dont speak English
  are not stupid nor are they hard of hearing
• Be sensitive and understanding, remember what you
  are there to do

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Training techniques and tools

• Identify methods to better interact/communicate
• Group Response System (Poll-the-Audience)
• Great tool to teach/train/educate other
  healthcare providers

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The Bottom Line

• Tailor the method of delivery to the expected
  performance and the audience.

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GROUP RESPONSE SYSTEM
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GCP Training techniques and tools

• Identify methods to better interact/communicate
  at Meetings
• Group Response System (Poll-the-Audience)

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GCP Training techniques and tools

• Assessment Testing Pre/Post
• Promote a consistent message among investigators
  and sponsor personnel.
• Provide a global question and answer forum.
• Know your SOPs, GCPs, ICH guidelines
• Encourage open discussions
• Keep focused
• Work Hard Play Hard

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Software to spice up Training/Educating

• Gameshow Pro3
• Is That Your Final Answer Jeopardy / Family
  Feud / Tic Tac Toe game shows / Create
  Millionaire type games shows
• Gameshow Presenter - software Create a game show
  with minimal expense
• Classroom Bingo B-I-N-G-O makes classroom
  learning fun
• http//www.trainerswarehouse.com
• http//www.trainingmag.com

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LINKS to a Better Presentation

• Cool Word of the Dayhttp//www.randomhouse.com/wo
  td/index.pperl?date19970530
• Famous Quotationshttp//www.quotationspage.com/
• Knowledge Seekerwww.infoplease.com
• Rhyming Dictionaryhttp//www.rhymezone.com/
• Rogets Thesauruswww.thesaurus.com
• Webster Dictionarywww.m-w.com/dictionary.htm
• Webster Thesauruswww.m-w.com/thesaurus.htm

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LINKS to a Better Presentation

• www.presenteronline.com
• effective presentation skills
• free templates, clip art, sound clips
• www.presentersuniversity.com
• courses (content, delivery, visual aids)
• free downloads
• http//www.animationfactory.com
• Templates, Pictures, Animation
• http//world.altavista.com/
• Translation Service

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WORK HARD PLAY HARD

• HAVE FUN!
• MUSIC Universal Language
• KARAOKE!
• http//www.vanbasco.com/
• Midi search engine/software
• http//www.vanbasco.com/midisearch.html
• I want to leave you with just a note

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Summary

• Generate creative solutions to your challenges
  through thinking outside the box ideas
• Enthusiasm, Understanding, Knowledgeable,
  Compliance keys to who we are and who we can
  become
• Know your audience
• Reaching out to engage (get info)
• Relating to their needs (give info)
• Respond to their needs
• Tailor the method of delivery to the expected
  performance

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Summary

• PRESENTATION PRESENTATION PRESENTATION
• Great resources to make training/presenting fun!

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You tell me, and I forget. You teach me, and I
remember. You involve me, and I learn.
-Benjamin Franklin
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Workshop