Gavin Killip:Environmental Change Institute, Oxford University

1
How can we transform the market for buildings?

• Gavin Killip
• Environmental Change Institute
• University of Oxford

2
Building Market Transformation

• Can Market Transformation theory be applied to
  buildings?
• 3 key instruments
• Minimum standards
• Incentives for innovation
• Information

3
Lessons from appliances
4
Minimum standards

• Zero net CO2 emissions per new dwelling by 2020.
  Earlier ??
• What standard for existing homes?
• Regulate major refurbishment and/or property
  transactions?
• Needs a robust definition of zero net CO2
• Compliance problems need for a new carbon
  auditing process

5
Incentives for innovation

• Set future standards for publicly-funded building
  projects
• Use partnering contracts to foster collaborative
  problem-solving
• Government needs to play a sophisticated client
  role gt more risk and more reward
• Ensure that everyone learns from mistakes and
  successes

6
Information

• Energy Performance of Buildings Directive is a
  good start
• Needs strong implementation, eg label visible on
  all marketing material, not just in the Home
  Energy Report

7
Real-life performance matters

• Conventional construction process is linear,
  focused on limiting liability
• Partnering contracts can introduce feedback loops
  and foster innovation

8
Client role is key to success
Create demand for products skills
9
Pointers for policy

• Set out long-term strategy gt clear signals for
  industry
• Start with new-build invest in innovation and
  quality
• Aim to create new supply chains
• Repeat the process with renovation of social
  housing
• Regulate private property transactions
• Maximise use of label and feedback loops