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India-centric Consultancy Services for International Businesses Innoversant Solutions Pvt. Ltd.


Title: Trade & Investment Consulting Services in Bangalore for British Columbia Author: Sid Last modified by: Siddharth Sarawgi Created Date: 8/6/2008 6:04:16 PM – PowerPoint PPT presentation

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Title: India-centric Consultancy Services for International Businesses Innoversant Solutions Pvt. Ltd.

India-centricConsultancy Services for
International BusinessesInnoversant Solutions
Trusted advisors consultants to companies,
governments, and institutions around the world
  • Innoversant Solutions Pvt Ltd (ISPL) is a
    multi-disciplinary consulting firm focused on
    assisting international and domestic
    organizations in strategic business areas.
  • We combine deep industry knowledge with
    specialized expertise in providing Consulting
    services to Businesses, Organisations,
    Institutes, Governments and Economic Development
  • The firm provides strategic and operative support
    in marketing and business development to
    Companies and Investment Promotion institutions.
  • Our services cover the following focus areas

Consultancy Services
  • We provide specialized consulting services and
    business solutions to global companies and small
    mid-size businesses.
  • Our combination of research and consulting
    services provide our clients with a unique
    support for their strategic and operative
    decisions in existing and new markets.
  • Market Entry Strategies
  • Market Research Feasibility Studies
  • Business Development Marketing
  • Marketing Representation
  • Events and Business Networking
  • PR and Brand Consultancy
  • Sourcing Procurement
  • Web development and Online marketing
  • Investment Advisory, MA and JVs
  • Set up Management of Liaison/Branch office
  • Partners and Vendor Search
  • Company formation and Regulatory affairs
  • Location Advisory Site identification
  • Staffing and Infrastructure set up
  • Alliances Channels Development
  • Tenders Liaison support

Investment Attraction
Your partners in promotion and economic
development of your region  
  • We leverage our strong experience of serving
    International and Indian clients across diverse
    Industry verticals to provide result-oriented
    investment promotion solutions.
  • Investment Promotion Agencies can benefit from
    our comprehensive resources which they can
    selectively utilize based on their specific
    demand and the collaborative strategy developed.
  • Custom strategies to attract and retain foreign
    investments in increasingly global and
    competitive economic environment
  •  Integrated marketing, ranging in intensity from
    mass measures to in-depth, individual
  • Lead generation
  • Business Networking with various intermediaries
  •  Events and programs trade fairs, conferences,
    exhibitions, seminars, others
  • Support Delegations and Missions inward and
  • Liaison with stakeholders Government and
  •  In-person meetings with decision makers and
  • Facilitating Executive visits
  •  Information dissemination through traditional
    and new-age media
  • PR and Brand building

Trade Promotion
  • Innoversant offers you a combination of expertise
    in management consulting as well as in trade
    promotion and regional development a key
    advantage for your organisation to provide
    professional support towards developing trade.
    Our services help your region's companies to
    accelerate their growth with foreign trade.
  • Our trade promotion services are often provided
    in a combination with investment promotion
  •  Focused market studies
  •  Market Entry strategies
  •  Market entry support to individual companies
  •  Partner search, due diligence, negotiations and
    assistance with agreements
  • Trade promotion activities Organizing and
    participating in trade fairs, exhibitions,
    buyer-seller meetings and reverse trade missions
  •  Business Networking
  •  Support Delegations and Missions inward and
  •  Liaison with stakeholders Government and
  • Information dissemination through traditional
    and new-age media

  • Indian market (consumers, customers, suppliers)
  • Local business cultures, practices and ethics
  • Local business, industry and government partners
  • Local laws and regulations
  • Local staff

Access India as a source of growth, cost-benefits
and new opportunities
Access foreign capital, capability, knowledge,
markets customers
Innoversant Solutions
  • Innoversant Solutions acts as the bridge between
    business cultures , practices and capabilities.

Our Principals have extensive experience in
India, North America, Asia-Pacific and Europe
  • Little or no local language skills, lack of local
    market knowledge, contacts, experience
  • Requirement of transparency and ethical practices
  • Expatriate staff expensive, risky and take a long
    time to reach optimal effectiveness

How we add value
What we do
India Market Entry
  • In order to make a successful entry into the
    Indian market, the following steps should be
    taken care of
  • Development of a good understanding of the
    potential of the Indian market
  • Formulation of a sound strategy before entering
    India Market
  • Successful implementation of such a strategy
  • Innoversant has the in-depth knowledge and
    understanding of local business conditions,
    climate and culture of India that is required to
    ensure rapid, successful market penetration.
    Combined with our extensive list of strategic
    partners and local contacts, Innoversant is
    uniquely positioned to assist companies seeking
    entry or expansion into Indian markets.

  • There are many choices open to companies seeking
    to enter Indian Markets. Each choice comes with
    its own cost, risk, opportunity size and
    complexity of operation. The market potential in
    India is undoubtedly big. The key lies in
    developing a well-thought out Entry Strategy that
    takes into account the vast complex issues that
    govern India both from a market and legal
    regulatory perspective. India is not short of
    examples where multinational corporations with
    vast resources have run into obstacles in
    rolling-out their entry and have fallen short of
    exploiting the vast potential of the Indian sub
  • A right way of looking at India would be to
    compare it with European Union. Like the European
    Union various states in India have their own
    languages, cultures, and unique market dynamics.
    The policies are framed at state and federal
    levels which need to be carefully considered for
    evaluating possibilities and making right entry
    decisions. No surprise it is called a
  • At Innoversant we understand this complexity and
    challenge for companies either seeking to enter
    or expand their existing business in India. We
    work as a trusted partner to companies planning
    to enter Indian markets or needing help in
    expanding and sustaining their growth in Indian

  • Key Services for India market entry
  • Prepare feasibility studies weighing the pros and
    cons of undertaking a planned investment/entry
    into India
  • Prepare business plan based on local knowledge
    and experience
  • Location Advisory and Search
  • Timing and Budgeting
  • Handling of Regulatory affairs for our clients,
    including getting all necessary clearances,
    authorizations, certifications, licenses, etc.
  • Commercial entity establishment
  • Set up clients India operations including
    Incorporation and infrastructure
  • Recruitment and team building activities
  • Logistics
  • Sales and Distribution channels
  • Types of Business Entities
  • Agent or Distributor
  • Liaison Office
  • Branch Office
  • Joint Venture
  • Acquisition
  • Wholly Owned Subsidiary

Innoversant INDIA ENTRY Business Consulting Model
Strategy Execution
Grow Sustain
What Could Work?
Entry Strategy Formulation, Execution Plan
Market Issues
Regulatory Issues
Market Strategy fine tuning
New Opportunity Exploration
  • Basic discussions on intent of India entry
  • Existing Product or services exploration
  • Exploration of company strengths, structure and
  • Exploration of India relevancy
  • Market Analysis assessment
  • Geographical search
  • Partner search due diligence
  • Break even analysis
  • Management consulting
  • Regulatory analysis
  • Investment company structure formation advisory
  • Scoping of tax planning accounting practices
  • Entry strategy
  • Location advisory
  • Geographical market area finalization
  • Company formation
  • HR, Hiring Office establishment
  • Channel establishment with partners
  • Operations roll out
  • Addressing of growth expansion issues
  • Explore more markets and channels
  • Expand partners network
  • Where-are-we analysis
  • Where-do-we-want-to-be analysis
  • How-will-we-get-there planning
  • Locate untappped opportunities
  • Identify new opportunities

SWOT Opportunity analysis
Strategy Plan Finalization Roll out of the
Business plan Components
Market consolidation, Market expansion New
opportunity exploration
Macro Micro Business environment analysis
India Market Representation
  • A Full-time Marketing/Sales Representative
  • Innoversant functions as a representative based
    on the client's specifications and requirements.
    We deploy a full-time, the dedicated sales rep
    who conducts your business and passes your
    business card to all prospects. This
    representative works entirely for you but is
    supported and managed by us. Additional
    representatives can be added, as business
    requirements evolve.
  • In addition, the Principal Consultants contribute
    strongly to the overall market development
    activities for your business. They also oversee
    and manage the sales rep activities in alignment
    with the overall objectives.

Business Management in India
  • Liaison Office Set up Management
  • We provide valuable assistance and facilitate in
    setting up of India Liaison Office. This includes
    co-ordination with the legal and regulatory
    authorities the Chartered Accountants, Tax
    authorities etc for Registrations, Incorporation,
    RBI permissions, Income Tax issues and all other
    regulatory affairs opening Bank Accounts etc.
  • Innoversant manages administrative, legal and
    regulatory affairs regularly including
    maintenance of accounts, HR, tax filing and other
  • We recruit dedicated team as employees of the
    Liaison Office to work under its guidance and
  • We provide office space to run the Liaison office
    operations at an affordable cost. This also
    reduces the time to get started, and provides
    ease of operations.
  • In addition to the above, Innoversant can also
    function as the India Marketing Representative
    and depute its own resources for business
    development, marketing and sales related
    functions to support and strengthen your business
    growth in India.
  • See previous slide titled India Market

  • Advantages of Liaison Office
  • FDI/capital investment is not required. Business
    is up and running without any capital investment.
    All sales, marketing and business development
    activities can be performed in India.
  • Comparatively easier, less expensive and faster
    to set up
  • Easier exit route
  • Tremendous cost savings
  • No need to have a vast army of employees (as all
    sales, purchase and financial functions are
    performed by the head office in native country)
  • Needs small office space, thus saving money
  • Can operate as a liaison office for a few years
    and can later convert to other forms if required.
    This gives easy entry and enough learning of
    Indian market at a very low cost and no risk.

Why Innoversant?
Narendra Sarawgi Principal Consultant Narendra
Sarawgi has 30 years experience of general
management, strategy, sales and business
development consultancy and entrepreneurship. He
has had professional and business relationships
with several multi-national companies such as
Philips, Whitford, Telstra and renowned Indian
corporations like the Tata, Reliance, Rolta,
Wipro, Best Crompton Engineering and
Electrosteel Castings among others. He has had
several years of dealing with senior executive
management of corporations as well as
decision-makers in government. He is the
Founder Director at management strategy
consulting firm Innoversant Solutions Pvt. Ltd
(, is a consultant at Primera
Networks-UK and sits on the Boards of Mphinite
Technologies Pvt. Ltd. and Manjushree Technopack
Ltd. He is a member of several professional IT,
management and entrepreneurship development
organizations and has developed excellent
relationships at a senior level. Keenly
interested in development and reforms, Narendra
holds Post Graduate degrees in Management and
Commerce, a degree in Law and is an alumni of
IIM, Ahmedabad. He has attended Graduate Study
Programmes at the United Nations Organization,
Geneva and International Institute of Human
Rights, Strasbourg, France.
Siddharth Sarawgi Principal Consultant Siddharth
is a high achieving and motivated professional
having a strong work experience in Business
Consulting, Strategy, Business Development, FDI
Promotion, International Business, Program
Management, Technology Consulting and Pre-Sales.
With a strong technology and business background,
he has worked in these roles showcasing deep
insight and excellent leadership, management,
strategy, execution, interpersonal and
communication skills coupled with a high degree
of professionalism and result-orientation.
Siddharth shoulders the responsibilities of the
Director for India at the Fairfax County Economic
Development Authority, Virginia USA and the
Principal Consultant for InvestHK, Govt of Hong
Kong. In these roles, he advises, guides and
supports Indian businesses across different
sectors in their overseas market entry, expansion
and growth strategies and plans. Siddharth is the
Founder Director and CEO of Innoversant Solutions
Pvt Ltd, a management consulting firm based in
Bangalore. He also plays an IT Consulting and
Advisory role for several startups, SMEs and
large business groups in India. He has a penchant
for new and innovative ideas and solutions and is
adept at formulating business strategies to
promote and market them to businesses,
governments, private organizations, consumers and
others. Siddharth has traveled overseas
extensively on client engagements to Europe,
North Americas and Asia Pacific - and has an
innate understanding of different business
cultures and environments. An extremely strong
communicator, he is adept at building lasting
business relationships. Siddharth is an active
member of Confederation of Indian Industry,
Indo-American Chamber of Commerce, Bangalore
Chamber of Industry Commerce, The Indus
Entrepreneurs and other industry associations and
Our Guiding Principles
  • Put the Clients interests ahead of our own
  • Strive to deliver more than is expected
  • Work with absolute integrity and trust
  • Maintain highest standards of Professionalism,
    Ethics and Quality
Our Strengths
Our Network
Market Reach
  • Our corporate Headquarters are located at
    Bangalore, Karnataka and regional offices at
    Mumbai, Maharasthra and Guwahati, Assam. Through
    our associates, we have an extended reach at all
    major Tier 1 and Tier 2 cities in India as
  • North West India (Mumbai)
  • New Delhi, Gurgaon, Noida (National Capital
  • Jaipur
  • Mumbai
  • Pune
  • Nagpur
  • Indore
  • Jodhpur
  • Ajmer
  • Surat
  • South East India (Bangalore)
  • Chennai
  • Hyderabad
  • Kolkata
  • Pondicherry
  • Guwahati
  • Patna

Industry Expertise
Professional Memberships
  • Confederation of Indian Industry (CII)
  • The Indus Entrepreneurs (TiE)
  • Indo American Chamber of Commerce (IACC)
  • Bangalore Chamber of Industry Commerce (BCIC)
  • All India Management Association (AIMA)

Our Value Addition
  • We bring a number of important advantages to
    client engagements.
  • Specialized industry and functional expertise.
    From senior management to junior consulting
    staff, our experts are dedicated to specific
    industries and functional areas. We ensure we
    know your business and tailor our approach and
    solutions accordingly.
  • Excellent Networking and relationship building
    skills. We not only leverage our existing
    relationships in the industries and governments,
    but we also continually work hard at developing
    new ones.
  • Rigorous, proven methodologies. Our strategy and
    operational methodologies deliver outstanding
    results. We have a robust framework for business
    development, management and client relationship
    management in the industry. And through a blend
    of management and behavioral approaches, we give
    clients a proven interface to transform
    organizational performance.
  • Collaborative working style.  We deliver results,
    not just reports. To that end, we work side by
    side with clients to create and implement
    practical solutions. We have always taken our
    clients along in conceptualizing, forming an
    idea, selling the idea to the target audience and
    in implementing the solutions.
  • Big-ticket Consulting. Our teams leverage the
    experience of dealing with Sr. Govt.
    Officers/Ministries/ Owners/CEOs/Decision makers
    which have been honed over 3 decades.

Our Value Addition
  • Entrepreneurial Approach. We bring an
    entrepreneurs drive and zeal to business of our
  • Our professionals challenge conventional
    thinking. We continually invest in enhancing the
    skills of our professionals to ensure they are at
    the fore front of innovative solutions, processes
    and methodology.
  • Can quickly expand/scale up Entrepreneurial
    experience of handling start-up operations and
    setting up from scratch. Can quickly expand
    resources and teams, if necessary.
  • Patience, doggedness, can do attitude. Our
    organizational environment has high levels of
    enthusiasm, competitiveness and motivation. All
    our professionals have a fierce determination to
  • Experience of professional relationships. We have
    a rich history of closely working with top MNCs
    and Indian Companies like Philips, Tata Telecom,
    Telstra, Wipro, Tata Consultancy Services, Tata
    Unisys, Rolta, Reliance etc.
  • Memberships to Industry Associations. Being
    active members of prestigious industry and
    business associations like CII, IACC, TiE, BMA
    and others, we are in a position to quickly
    further business interests of our clients.
  • Revenue Generation. We have a proven track record
    of finding new clients and generating new
    business for our clients.

Few of our Clients
The logos depicted here are the authorised
trademarks of their respective owners and are
shown here only for the purpose of representation.
Fundamentals for Success
  • We assist clients with their biggest challenges
    and most promising opportunities
  • We are motivated by being a positive force for
  • We succeed by working as partners with our
    clients to share our knowledge, insights, and
  • We put our clients interests first

For further information, please contact
  • Innoversant Solutions Pvt. Ltd.
  • 62, 1st Cross, 2nd Main, Dollars layout
  • J.P. Nagar 4th Phase, Bangalore 560078
  • Karnataka, INDIA
  • Phone 91 80 6451 6669
  • Fax 91 80 2649 1996
  • E-mail
  • Website http//
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