Modern Communication and Society

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Modern Communication andSociety
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Transistor
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Electronics kit
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Integrated Circuit
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IC chip
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Facts to consider

• Extended plot stories over multiple episodes
  require audience commitment
• USA TODAY, the countrys most popular newspapers,
  uses very short stories and lots of graphics
• Sound bites have shortened from 42 seconds to 7
• Tweets have a 140 character limit

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Result

• Short attention span
• Low threshold of boredom
• Era of instant gratification

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Greatest change in society

• The computer
• They run everything
• They make the decisions
• They hold all the information about all of us

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Modern communication and society

• Were at the beck and call of our devices
• Weve developed a low threshold of boredom
• Weve lost our privacy
• Anything anybody wants to say they can say to
  everybody
• Were in a global village