BIOTECHNOLOGY The Perspective of the U'S' Food Industry February 2004 Karil L' Kochenderfer Grocery - PowerPoint PPT Presentation


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BIOTECHNOLOGY The Perspective of the U'S' Food Industry February 2004 Karil L' Kochenderfer Grocery


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Title: BIOTECHNOLOGY The Perspective of the U'S' Food Industry February 2004 Karil L' Kochenderfer Grocery

BIOTECHNOLOGY The Perspective of the U.S.
Food Industry February 2004 Karil L.
Kochenderfer Grocery Manufs. Of America
Grocery Manufs. Of America
  • Worlds largest association of food, beverage and
    consumer product companies
  • Led by Board of Directors of 44 CEOs
  • Addresses public policy and business issues
    affecting the industry.
  • We are the Familiar Brand Name Products
  • on U.S. Grocery Store Shelves

GMA Member Companies
Public Acceptance of Biotech Foods
  • Risk Paradigm
  • 1. Risk Assessment (Scientists)
  • 2. Risk Management (Government)
  • 3. Risk Communications (Everyone)
  • All Three are Critical for Public Acceptance
  • of New Technologies like Biotechnology
  • (Microwave Ovens, Cell phones, PCs)

Risk Assessment Biotech Foods
  • Consensus that biotech foods are as safe as their
    conventional counterparts
  • World Health Organization
  • U.N. Food Agriculture Organization
  • Org. for Economic Cooperation Development
  • National academies of science
  • Australia, Canada, India, Mexico, U.K., U.S. ….
  • 3,000 scientists from throughout the world

Risk Assessment Biotech Foods
  • Consensus that biotech foods are as safe as their
    conventional counterparts
  • National Governments
  • Argentina, Canada, So. Africa, United States
  • European Commission
  • U.S. Scientific Institutions Societies
  • National Academy of Science
  • American Medical Association
  • American Nutrition Association
  • Council of Agricultural Science Technology
  • Institute of Food Technologists

Risk Assessment Biotech Foods
  • International Council for Science
  • (Paris-based Federation of more than 100
  • science academies)
  • Currrently available GM foods are safe to
    eat…This view is shared by several
    intergovernmental agencies including the FAO/WHO
    Codex Alimentarius Commission on food safety,
    which has 162 member countries, the European
    Commission and the OECD…Further, these is no
    evidence of any ill effects from the consumption
    of foods containing genetically modified
  • ICS Report (June 2003)

Risk Assessment Biotech Foods
  • British Food Standards Agency
  • There is no evidence currently available
    that GM foods have any adverse effect on human
  • Sir John Krebs, Chairman
  • French Pasteur Institute 
  • Weve never had the least incidence with GMOs
    not a single incident in 25 years of research and
    use. So, if policies are followed, I conclude
    its safe.
  • Maurice Hofnung, Director

Risk Assessment Biotech Foods
  • U.S. National Academy of Science
  • Crops modified by molecular and cellular
    methods should pose risks no different from those
    modified by classic genetic methods for similar
  • Academy Report, 1992

Risk Assessment Biotech Foods
  • Dr. Patrick Moore
  • Founder Former Intl President, Greenpeace
  • The campaign of fear now being waged against
    genetic modification is based largely on fantasy
    and a complete lack of respect for science and
    logic. There are so many real benefits from
    genetic modification compared to the largely
    hypothetical and contrived risks that it would be
    foolish to ban genetic modification.
  • Testimony
  • New Zealand Royal Commission
  • on Genetic Modification

Risk Management Biotechnology
  • International Frameworks
  • Codex Alimentarius (Food Safety)
  • Biosafety Protocol (Environmental Impacts)
  • World Trade Organization (Trade Impacts)
  • National Governments
  • United States
  • USDA/Animal Plant Health Inspection Service
  • EPA/Office of Pesticides
  • FDA/Center for Food Safety Nutrition

Risk Management Biotech Food Labeling
  • FDA Labeling Policy
  • Compositional Change
  • Nutritional Change
  • Health Issue (Allergenicity)
  • Mandatory
  • Applies to All Foods, including Biotech Foods
  • Truthful, Nonmisleading

Risk Management Biotech Food Labeling
  • Recognizes that Consumers Get Information From a
    Variety of Sources
  • Preserves the Label for the Most Important
    Information Safety Nutrition Data
  • Recognizes Potential to Mislead Consumers,
    Communicate that Biotech Foods are Somehow
  • FDA Draft Guidance for Voluntary Biotech Claims

Proposed Biotech Food Labels
  • United States Government Notice
  • This Product contains Genetically Engineered
    Materials, or was Produced with a Genetically
    Modified Material

Biotech Foods in Europe
  • Technological Change
  • Series of Regulatory Mishaps (Mad Cow, HIV-Blood,
    Dioxin Feed)
  • Activist Intervention
  • Organic Retailer Demands
  • No EU Constituency (Farmers Subsidized)
  • Cultural affinity to Food
  • American Multinationals

European Model
  • Biotech foods viewed as unsafe
  • Food companies have reformulated and resourced
    their products
  • No products are labeled
  • No consumer understanding of biotechnology
  • No consumer choice
  • Moratorium on ag biotechnology
  • Environmental benefits foregone
  • Extensive political effort to reform system

National Biotech Labeling Mandates
  • 21 of Top 25 US Agri-food Markets
  • Labeling or Considering Labeling
  • - 9 Implemented EU (7), Japan, Korea
  • - 10 Implementing Philippines, Aus/NZ
  • Russia, Singapore, China, Saudi Arabia
  • Brazil, Taiwan, Israel
  • - 2 Considering Mexico, UAE

Risk Communications Biotechnology
  • No Food Safety Threat
  • Biotech foods substantially equivalent to
    conventional foods
  • No Need to Label
  • FDA labeling policy reserves label for safety and
    nutritional information
  • FDA Draft Voluntary Labeling Guidelines
  • Provides for consumer choice

Risk Communications Biotechnology
  • Is There a Role for More Information?
  • YES!
  • Absent readily available information
  • about the safety and regulation of
    biotechnology,consumers will doubt
  • its safety, demand labeling and reject
    innovation in order to minimize risk

ds campaign targeting elloggs
Biotechnology Clash of Opposing Philosophies
  • Old World EU
  • Process Orientation
  • Foods are Different
  • Political Precaution Guides Decisions
  • Right to Know Labeling
  • Biosafety Protocol
  • New World US
  • Product Orientation
  • Foods are Equivalent
  • Scientific Precaution Guides Decisions
  • Nutrition and Risk-based Labeling

Plant-Made Pharmaceuticals Industrial Products
  • Pros
  • Increased availability of orphan drugs
  • Decreased costs for the pharma-chemical
  • Increased economic opportunities for
    farmers/rural America

Plant-Made Pharmaceuticals Industrial Products
  • Cons
  • - Increased risks / costs for the agri-foodchain
  • . public health . financial
  • . product recall . brand equity
  • Loss of consumer confidence in the food supply,
    the food industry, the government,
  • the technology

U.S. Food Industry Objectives
  • Protect our customers
  • We eat too. So do our families and friends.
  • Protect our brands
  • Quality and safety and value
  • Protect our bottom line
  • Costs of notification, goods, retrieval
    replacement, time
  • Average recall costs
  • 500,000 minor recall, local production
  • 5,000,000 national brand, one shift
  • 12,000,000 entire national brand

U.S. Food Industry Perspective
  • Biotechnology and biopharming have great promise.
  • However, pharming is not simply a variant of
  • Pharming is open-air drug and chemical

U.S. Food Industry Perspective
  • Needs to be regulated as tightly as
    brick-and-mortar facilities
  • Process needs to be thoroughly coordinated
  • Regulations need to be science-based
  • Strong government oversight and enforcement.
  • PMP/PMI production in food crops exposes the U.S.
    food industry to increased public health,
    regulatory and commercial risks.

U.S. Food Industry Perspective
  • Science indicates that these products can be
    isolated and separated from the food supply.
  • Experience shows that these products will find
    their way into the food supply.
  • So, how do we proceed in a manner that ensures
    continued consumer confidence in the safety and
    integrity of the food supply?

U.S. Food Industry PMP/PMI Coalition
  • American Bakers Association
  • Biscuit Cracker Manufacturers Association
  • Food Marketing Institute
  • Grocery Manufacturers of America
  • Institute of Shortening Edible Oils
  • International Dairy Foods Association
  • National Confectioners Association
  • National Council of Chain Restaurants
  • National Restaurant Association
  • National Soft Drink Association
  • Snack Food Association

U.S. Food Industry PMP/PMI Comments
  • FDA/CFSAN Early Food Safety Assessment (ESFA)
  • USDA APHIS BSR to base permit requirement on
  • Increased Chain-of-Custody Requirements
    (Permit and SOPs)
  • Prohibit PMP/PMIs in food crops until
    science-based regulations are in place.

U.S. Food Industry PMP/PMI Comments
  • Ensure understanding of 100 permit compliance
    throughout the PMP/PMI chain of custody and the
    criminal penalties for such violations.
  • Heighten APHIS/FDA oversight and enforcement at
    critical control points in the production and
    harvesting of PMP/PMIs.
  • Address in advance potential remediation
    scenarios, how food recalls will be handled and
    communicated to industry and consumers, and
    related liability issues

U.S. Food Industry PMP/PMI Comments
  • Exercise FDAs authority to impose a clinical
    hold on any IND or NDA if
  • Production of a PMP is found to be unsafe or
  • Demonstrated and repeated PMP permit
  • Condition FDA approval on full compliance with
    APHIS permit requirements

  • Dont grow your drug-corn in the Corn Belt …
    Dont Use Food Plants for Producing Drugs
  • Editorial (Feb. 2004)

  • Commercial development of PMP/PMI crops will
    exponentially increase PMP/PMI acreage and
    agri-food industry risk.
  • Need to get it right the first time, every
  • Lets responsibly harness the benefits of
    PMP/PMIs for consumers as well as minimize the
    agri-foodchain risks.
  • Lets not move forward till government and
    industry have confidence in those measures.

Grocery Manufacturers of America
  • Karil L. Kochenderfer
  • Biotechnology Coordinator
  • 1010 Wisconsin, N.W. - 900
  • Washington, D.C. 20007
  • 202/337-9400

Biotech Labeling? No Spontaneous Demand
No, dont want anything else More on nutrition,
fat, calories More on ingredients,
content Whether genetically modified
Alliance for Better Foods, 2001
What are you most concerned about when it comes
to food safety?
Alliance for Better Foods, 2001