c

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CORPORATE SALES A developing market

• 1 out of 3 vehicles is sold as a fleet vehicle
• fleet sales 35 Europe / 48 Hungary
• fleet market steadily increasing
• (12 up in Hungary in 2008)
• fleet sales gt retail in Holland, UK

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UNDERSTANDING OF FLEETS MANAGEMENT REQUESTS

• RATIONAL ISSUES
• - Costs
• - Service quality (cars being a tool for work)
• LESS RATIONAL ISSUES
• - Fleet Management as Human resource management
• - Specific fleet policies (security EuroNcap,
  Environmental issues)
• - Brand Attractivity

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• RATIONAL ISSUES

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Cost structure vehicle fleets (TCO Total Cost
of Ownership)
Life cycle cost
Example
48 months - 150.000 km
C3 Picasso 1.6 Hdi - 90HP
Tendance
casco
1
1
1
2
HUF 3.993.520
7
13
maintenance
financing
52
consumption
23
depreciation interest
consumption total
rmt
fully comprehensive insurance
third party liability
administration cost (m. fee)
weight tax
road assistance
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FINANCING
52

• Product Choice adapted to the needs
• Pricing and discount negociated
• Residual value management
• Mission of the Car Maker
• Evaluate the needs to propose the right products,
  with the best pricing
• and sustain the residual value of the car in time
• RequestForQuote please contact directly Fleet
  department of
• Citroën Hungária or your lease company

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A LARGE RANGE OF PRODUCTS FOR EVERY NEEDS
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C2
C3 Pluriel
New C1
C3
New C4 Berline
C3 Picasso
New C4 Coupé
XsaraPicasso
C4Picasso
Grand C4 Picasso
C5
C5 Tourer
C6
Berlingo
C-Crosser
Némo Combi
C8
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A LARGE RANGE OF PRODUCTS FOR EVERY NEEDS
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loading (Kg)
2000

• Jumper

1000

• Jumpy

850
800

• new Berlingo

• Berlingo First

650
volume (m3)

• Nemo

3,3
3
2,5
7
8
5
17
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RESIDUAL VALUE MANAGEMENT
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thanks to new and more reliable model, residual
value up to 47 from 33,7
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CONSUMPTION costs and environment
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PSA Group is the leader in Europe for low
emission cars - HDi Technology (leader
worlwide) - FAP Technology - Sensodrive gearbox
which reduce consumption - Stop and Start
Technology - VTi Petrol engines with BMW
C1 starting at 3.1 l / 100 km C4 starting at 4,4
l C5 starting at 5,7 l
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CONSUMPTION an environmental signature
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-CO2 emission 140 g/km -assembled in factory
ISO 14001 -vehicle to be recycled in 95
C1, C2, C3, C3Picasso, C4, C4Picasso, Gd C4
Picasso New Berlingo, Nemo, C5 Berline and Tourer
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REPAIR MAINTENANCE
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• PRICE
• - Interval of maintenance
• Nationwide negotiations
• Warranty extension and maintenance programmes
• Eurorepar (spare parts for older cars)
• QUALITY
• Nationwide presence
• Strong focus on Quality (remuneration of the
  dealership)

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REPAIR MAINTENANCE
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• SERVICES
• door2door
• replacement car (personal lcv)
• road assistance
• assistance telephone number
• French-English-German languages at your service

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13
Slovaquie
Ukraine
Autriche
Roumanie
Budapest
Slovénie
Serbie
Croatie
37 DOPR
41 DVN
45 RAC
CITROËN HUNGÁRIA
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• LESS RATIONAL ISSUES

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LESS RATIONAL ISSUES

A Fleet policy as a Human Resources Management
Policy 1. Choice of cars for the different
levels of employees 2. Cars that represent the
company status or commitments towards security,
towards environmental issues
C4, C4 Picasso, C5 Berline Tourer,
C6 C-Crosser, C8
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CITROËN Picasso Family Compact MPVs European
leadership in Volume and Reliability
With a 22 market share, Europes number 1. sold
MPV
Nearly 188,000 C4 Picasso sold in 2008 Xsara
Picasso and C4 Picasso top for Mini MPV
reliability according to the 2008 report by
Germanys motoring association ADAC
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CITROËN C5
Best import car in class Germany, Japan Car of
the Year 2009 Ireland, Portugal, Spain
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VAN of The Year 2008 and 2009
2009 Winner
2008 Winner
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THE PRESENT
New C3 Picasso launch April 2009
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THE FUTURE DS Line
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CITROËN BUSINESS A STRONGER CENTRAL AND
LOCAL ORGANIZATION DEDICATED TO CORPORATE SALES
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THE PURCHASING PROCESS
CUSTOMER
lease company
dealer
Citroen Hungary

OUR ADDED VALUE Quotes - Test drive -
Analysis of your need - Garage body shop
visit - International discounts - Product and
Services Info
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YOUR CITROËN CONTACT

• Mónika MEZOFI Tamás HORVÁTH
• 06 20 965 5632 06 20 934 6339
• monika.mezofi_at_citroen.com tamas.horvath_at_citroen.c
  om
• Thank you for your attention!

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1919 2009 90 YEARS CITROËN
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André CITROËN 1878 -1935
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