Fund Raising

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Fund Raising
Presented by S. J. Sethi Director,
National Center of Excellence The University of
Texas Pan American
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Outline

• Sources of Funding
• Planning a Fund Raiser
• Fund Raising - Ideas

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Sources of Potential Support

• Government Agencies
• Foundations
• Corporations Businesses
• Individuals

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• Foundation Funding
• Private Foundations
• Corporate Foundations

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• Foundation Funding
• Information can be found in foundation
  directories at your local public library
• Some directories are
• Foundation 1,000
• Foundation Center Search (Database)
• Guide to U.S. Foundations
• Directory of Corporate Giving

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• Foundation Funding in Comparison to Govt. Funding
• Significantly more research to match funding
  needs with giving interests and geographic
  giving preferences
• Foundations fund a broader range of projects
• Timetables for submission vary making them a
  more flexible source of funding
• Fewer reporting requirements

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• Foundation Funding in Comparison to Govt. Funding
• Dollar amount may be large but is generally
  less than federal or state grants
• Less likely to renew grants

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Sources of Potential Support

• Government Agencies
• Foundations
• Corporations Businesses
• Individuals

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Individual Donors

• More than 83 of private giving (excluding
  government agencies) is given by living
  individuals
• 6.3 in the form of bequests
• 5.8 from foundations
• 4.8 from corporations

Source American Association of Fundraising
Counsel
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How to recognize a prospect?
M Does the prospect have MEANS? A What is the
prospects AGE? G Is the person a GIVER?
I Is the person INVOLVED in your org.? C Does
the person have CONTACTS?
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Planning a Fund Raiser

• Set an Objective
• Set a Deadline
• Know your Group
• Motivate your Group

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What are you looking for?

• Profitability
• Ease of Selling
• Financial Risk Level
• Ease of Administration

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10 Steps to a successful fund raiser

• Establish Your Goal
• Name A Chairman
• Gather A Committee
• Decide What To Sell, When How
• Find A Source For Your Product

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10 Steps to a successful fund raiser

• Communicate To Your Organization
• Distribute Your Product
• Need More Product
• Collect The Money
• Recognition

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Fund Raising - Sales Services Ideas

• Candy Bars and Lollipops
• Car Washes
• Catalog Sales
• Barbeque Plates

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Fund Raising - Ideas

• Bazaars Rummage Sales
• A-Thons (Phone, Walk)
• Direct Mail
• On-line Campaigns

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Fund Raising Support for your organization