A N I N T R O D U C T I O N T O

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A N I N T R O D U C T I O N T O
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What Is KidsHealth?

• KidsHealth creates engaging, family-friendly
  online, video, and print media for parents, kids,
  and teens.
• KidsHealths physician-led editorial staff is
  expert in communicating complex medical
  information in language readers can understand.
• KidsHealth is widely recognized for its
  outstanding content, including consecutive-year
  Webby Awards (for Best Family/Parenting and Best
  Health).
• KidsHealth is created by the Nemours Center for
  Childrens Health Media, part of the nonprofit
  Nemours Foundation.

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Why License KidsHealth Content?

• Content for 3 distinct audiences - parents, kids,
  and teens -differentiates you and makes an
  important impression with parents
• Family-friendly, warm, and comforting with no
  doctor-speak
• New content, including news, is regularly added,
  keeping your site fresh up to date
• Engaging animations and robust graphics
• 4,500 articles medically reviewed indexed with
  search feature hassle-free maintenance
• Marketing support provides the tools know-how
  to maximize your license
• Variety of delivery options available, including
  XML presentation styles

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Hallmarks of KidsHealth Content
Robust graphics
Toggle between English Spanish versions
Emotional side of every topic
In-article animations

• Fully indexed, including
• Related articles
• Additional resources

Current medical review
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Medical, Emotional, Behavioral Developmental
Information For Parents
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For Parents Condition Centers
KidsHealth Condition Centers provide information,
tools, and practical advice to help both newly
diagnosed families and families with ongoing
disease-management issues.
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For Parents Expecting New Parents
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Medical, Emotional, Behavioral Developmental
Information For Kids
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For Kids Condition Centers
KidsHealth provides kids with peer stories,
tools, information, and practical advice to help
them understand and manage their condition from
the initial diagnosis through the challenges as
they grow.
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Medical, Emotional, Behavioral Developmental
Information For Teens
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FOR TEENS CONDITION CENTERS
For Teens Condition Centers
TeensHealth provides teens with peer stories,
tools, information, and practical advice to help
them understand their condition and support their
ongoing management challenges.
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Interactive Content
All 3 sections are packed full of interactive
content, including animations, mini-movies,
games, experiments, quizzes, calculators, recipes
more.
Click on any image to view.
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Printer-friendly Content
Engaging printables are branded for you. Print,
copy distribute!
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Value-added Marketing Support
From online graphics to customizable press
releases, KidsHealth provides you with tools to
maximize your license. Regular emails update you
on new content and tools.
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KidsHealth Plus
KidsHealth creates solutions for specialized
services.
New Parent News Custom Parenting News EMR
Integration Customizable Print Education
These services are available for additional fees.
KidsHealth Collaborations EmmiKids
GetWellNetwork
These services are available through KidsHealth
Product Partners.
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New Parent News

• New Parent News
• Relevant information timed to a due date or
• birth date
• Sent weekly during pregnancy,
• monthly post-birth to 1st birthday
• KidsHealth provides base content you may
• customize by adding content links
• Turnkey KidsHealth manages database,
• including bouncebacks
• Custom designed for you

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Custom Parenting News

• Custom Parenting News
• Provides parents with just the content they
• want specific to the age of their child(ren)
• special interests they select
• KidsHealth provides base content you may
• add content from any online source
• Turnkey KidsHealth manages database,
• including bouncebacks
• Send emails to any subset of your
• database at any time
• 100 customizable design content

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EMR Integration

• Seamless integration
• of education into
• clinical workflow
• Ability to provide
• context to patient-
• accessed EMR
• Provide consistent
• source of educational
• information across all
• communication
• platforms
• Branded by your
• organization

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Customizable Print Education
Sometimes print is the best option. KidsHealth
offers a variety of cost-effective print
educational materials all branded by your
organization.

• Target
• Consumers
• School outreach
• Referring physicians
• Childcare providers

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KidsHealth Product Partnerships
KidsHealth is proud to provide content to two
organizations whose products deliver
complementary education consistent with
KidsHealth quality.
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• Emmi Pre-Surgical Programs
• Patient Satisfaction
• Manage expectations through Web-based interactive
  tool to improve patient satisfaction
• Educational Tool
• Provide a robust educational experience covering
  
• Reasons for Surgery
• After Surgery
• The Procedure
• Risks Benefits
• Alternatives
• Risk Management
• Standardize and enhance informed consent
• Documentation
• Track store all usage by patient

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View Emmi

• Simple to useclear, consistent presentation
• Family controls when they view pacing
• Fosters more-informed dialogue with doctor

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Emmi programs link directly to your KidsHealth
content
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Improving Patient Satisfaction
97 said improved their understanding of
surgery 93 said provided new information 92
said increased their comfort level 87 said
increased confidence in their doctor 82 said
answered question saved a call to doctor
87 said covered risks they didnt know about
previously 88 plan to share with family or
friends 89 said improved understanding of what
to expect before 93 said improved
understanding of what to expect after
24 watched with child (of those not infants)
50 helped explain to child what to expect (of
those not infants)
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• Interactive communi-
• cations system to
• provide entertainment,
• services education
• via room TVs
• Uses wireless
• keyboard or remote
• control
• Educational protocols
• customized by hospital
• Increase patient
• staff satisfaction

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Educating families in the hospital
with patient-specific KidsHealth pathways

• Condition-specific
• education pushed out
• to patient family
• Test record
• comprehension
• intervene as
• necessary
• Improve care and
• hospital experience
• Increase patient
• satisfaction

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Contact Us

• For more information about becoming
• a KidsHealth Educational Partner,
• contact
• Jeffrey Santoro
• Director, Business Development Marketing
• [phone]
• santoro_at_KidsHealth.org