Multi-national Strategy - PowerPoint PPT Presentation
Title:
Multi-national Strategy
Description:
Multi-national Strategy. Need for local responsiveness. High. Low. Need for global integration. Low. High. Multi-domestic. Strategy. Transnational. Strategy. Global. Strategy ... – PowerPoint PPT presentation
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Title: Multi-national Strategy
1
Multi-national Strategy
Global Strategy
Transnational Strategy
High
Need for global integration
Multi-domestic Strategy
Low
High
Low
Need for local responsiveness
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