TRACING BACK

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• TRACING BACK
• INDIAN GRAPES
• TO
• FARMS
• S. Dave
• Director APEDA
• www.apeda.com

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STRUCTURE OF THE PRESENTATION

• Overview of Grape Production Trade
• The Grape debacle residues
• Mitigation and brand building
• Trace-back software
• The challenges ahead

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GRAPE PRODUCTION ( in 000 MT )
Punjab 32.3
Maharashtra 1233.9
Andhra Pradesh 37.8
Karnataka 167.4
Tamil Nadu 69.7
Source NHB 2004-05
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Grape Production in Maharashtra

Grape growing areas
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Grape Production in Andhra Pradesh
...
Grape growing areas
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Grape Production in Karnataka
Grape growing areas
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EXPORT OF FRESH GRAPES FROM INDIA
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WHAT HAPPENED IN 2003 !

• Inappropriate farm registration system
• Pesticide spray after sampling !
• Improper sampling system for analysis
• Some consignments sent by traders
• Lack of awareness / training
• Rapid changes in MRL values by E U
• Lack of sophisticated laboratory equipment
• Method of laboratory analysis ?

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THE MITIGATION MECHANISM

• Registration, record keeping monitoring of
  farms
• Streaming of sampling procedure, clear
  documentation
• Product standardisation inspection strengthened
• Implementation of private standards
• Exports only from recognized pack-houses
• Method of analysis as per AOAC/Codex by
• ISO-17025/NABL compliant labs.
• Setting up of NRL for periodic checks and alerts
• Regular training programmes for all concerned

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GRAPE BRAND-BUILDINGIN SEASON 2006 2007

• Implementation of GAP, etc.
• Value addition through consumer packs
• Effective cold chain graded produce
• Efficient laboratories
• Traceability throughout the supply chain
• Zero paper-work total accountability

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TRACE-BACK SOFTWARE
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WHAT DID IT ENTAIL ?

• 4 years of hard work by all on one product
• 6 million Euros on infrastructure
• 1 million Euros on travel
• 2 million Euros on standardization
• Innumerable interactions trainings
• Sleepless nights on chasing goal posts
• Criticism from certain quarters

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WHAT DID WE GAIN !

• Lot of self confidence among farmers
• Culture for food quality and safety
• World-wide acknowledgement of our labs.
• Infrastructure for cold chain
• Healthy competitive environment
• Better earnings for farmers
• Value addition through improved packaging
• Experience in implementing traceability
• IndiaGAP was born

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THE CHALLENGE AHEAD

• Sustain the system
• Shift to risk-based residue monitoring
• Global acceptance of harmonised GAP
• Manage ever emerging of private standards
• Global acceptance on harmonized MRLs
• Restraints on overnight changes in MRLs
• Total trust in labs of developing countries
• Concern for developing countries

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Yes, together we can do it ... Thank
you