SUNY Cobleskill Convocation

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• SUNY Cobleskill Convocation

2009 Summer Planning Overview August 26, 2009
Sal Rinella, Strategic Consultant STRATUS, a
division of Heery International
2
Retreat Preparation

• Meetings May 27-29, 2009
• Faculty
• Deans
• Staff
• Vice Presidents
• President
• Focused on Where to Start Planning Process
• Met with about 25 individuals
• Talked to many others at presidents installation

3
Advice

• Start with Mission ? Working Draft
• Who we are
• Who we serve
• What we do
• How we are different
• Build off prior planning
• Use past-current plans as resources
• Avoid jargon

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• SUNY Cobleskill
• 2009 Summer Planning Retreat

June 14-16, 2009
Facilitated by Sal Rinella, Strategic
Consultant STRATUS, a division of Heery
International
5
June 14-16 Retreat Guidelines

• Rank does not matter
• President VPs resources not part of a small
  groups
• Represent College not your area
• Dont get caught up on costs facilities
• Will be addressed later
• Encourage everyone to talk
• Those quiet often have a lot to offer
• No final decisions made, so no hills to die on
• Retreat is a no dumb idea zone
• Allow yourself/others to dream

6
Purpose of Planning

• Chart the course for the future by
• connecting areas of strength promise
• with needs opportunities

7
Characteristics of Successful Planning

• Positive Builds from Strengths
• Driven by Mission Vision
• Builds on Past
• Collaborative
• Fact Based
• Focused
• Implementable
• Creative

8
Blue Ocean Thinking
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Red vs. Blue Ocean Thinking

• Make Competition Irrelevant
• Create New Demand
• Shapes Trends

• Beat Competition
• Exploit Existing Demand
• Adapts to Trends

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Blue Ocean Thinking
Survey says Southwest is favorite airline
- Smarter
Travel 2008 Readers Choice Awards
11
Planning Steps

• 1. Establish Direction Setting the Sails
• Mission Vision Values
• Fundamental Drivers
• 2. Strategic Research Discovering the Dots
• Study Past plans new forces trends
  competition
• Discuss Internal values Areas of strengths
  promise
• 3. Opportunity Assessment Connecting the Dots
• Align external forces trends with internal
  values strengths
• Strategic priorities
• Result selected strategies (initiatives
  partnerships big ideas)

Retreat will focus on items in gold
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Planning Steps

• 4. Documentation Charting the Course
• Actionable plan goals objectives strategies
  space cost
• 5. Implementation Carrying Vision to Reality
• Models
• Funding
• Constraints
• Benchmarks
• First steps early wins
• 6. Ongoing Assessment Measuring Progress

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Flow

• Mission ? Vision
• Strategic Priorities ? Goals
• _________________________
• Objectives
• Desired Outcomes
• Criteria
• Key Performance Indicators
• Strategies
• Ideas and Recommendation
• ___________________________________
• Specific Actions and Initiatives
• Assess Outcomes
• Adjust as Needed

Campus
Committees
Administration
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Description of Mission

• The Mission encapsulates
• Who we are
• Who we serve
• What we do
• How we are different
• Institutions are always evolving, so mission
  statements are a
• balance of what is what it is becoming

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Small Group Questions Leading to Mission

• Where is SUNY Cobleskill now, in terms of level
  of instruction, degrees certificates in what
  direction is it heading?
• Balancing desire with external needs, what
  distribution would we like our student body to
  have where they are from diversity gender,
  racial/ethnic, international abilities
  residential, commuter UG graduate other
  noteworthy traits?
• What role should access play in our mission how
  much remedial education should we provide?
• In addition to dedication to teaching, what role
  should research play at SUNY Cobleskill what
  should its focus be teaching discovery
  integration application?
• If you were asked to talk with a group of high
  school students about their college plans, what
  academic programs other qualities would you
  cite to convince them that they should strongly
  consider SUNY Cobleskill?
• If you were asked to talk with a group of local,
  regional State leaders, what qualities would
  you cite to convince them that they should
  support the growth development of SUNY
  Cobleskill?
• What history, values, traditions, stories
  other qualities does SUNY Cobleskill have that
  ought to be preserved, advanced talked about
  more?
• Who are our greatest competitors for students
  financial support reputation, etc.?
• What is truly unique about SUNY Cobleskill
  relative to these institutions?
• Add another question, if you would like.

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Small Groups

• Group 1
• James Bates
• Bob Barringer
• Holly Cargill-Cramer
• Thomas Hickey
• Kevin McCarthy
• Group 2
• Jennifer Gray
• Lois Goblet
• Matt Hibbard
• Olive Scott
• Carol Vosatka
• Group 3
• Barry Gell
• Paul Gemmiti
• Michael McCaskey
• Karen Santulli
• Tara Winter

• Group 4
• Ed Asselin
• Barbara Brabetz
• Melody Eldred
• Jerry Stacy
• Group 5
• Chester Burton
• David Campbell
• Marie Gerhardt
• Chris Tacea
• Anita Wright

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• Complete Results on Planning Web Site
• www.cobleskill.edu/strategic

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Most Prominent Mission Elements Identified by
Small Groups

• Who we are
• Comprehensive public College offering associates,
  bachelors professional development programs.
• Located 40 miles west of Albany, New York
• Private education at a public price
• Who we serve
• Diverse student body representing region, State,
  nation 25 countries
• What we do For our students
• Offer 2- 4-year programs in such disciplines as
  agricultural biotechnology, natural resources,
  histotechnology, emergency medical technology,
  wildlife management, aquaculture, turf
  management.
• Offer programs in various other areas, including
  education, childcare, tourism, all of the major
  liberal arts disciplines
• Many articulation agreements allowing seamless
  transfer for advanced degrees
• 33 program with Albany Law School
• Provide diverse approaches to teaching, including
  integrating classroom instruction with strong
  internships other field experiences.
• Faculty conduct research that enhances the
  student experience the teaching-learning
  process

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Most Prominent Mission Elements Identified by
Small Groups at Monday, June 15
Session(Discussed by Small Groups at June 16
Session)

• What we do For our community
• Economic hub of Schoharie County, New York the
  region
• Numerous college-community partnerships
• Create an educated workforce graduates who
  remain in the area contribute economically
  socially quality of life
• Provide cultural, entertainment athletic events
• Such good stewards of public funds that we can
  make a penny scream
• How we are different
• Designated public agricultural polytechnic
  institution for the State
• Only SUNY campus that admits students to both
  SUNY Cobleskill the College of Medicine at SUNY
  Upstate Medical University to pursue advanced
  study in a number of health-related professions
• Only public college or university located in the
  Capital region
• Only SUNY campus with a working farm, hatchery
  equestrian center on campus
• Only SUNY campus with an accredited four-year
  program in culinary arts

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• Small Groups Discussion on Mission Elements

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Reactions from Small Groups

• Who we are
• Comprehensive public College offering bachelors,
  associates and professional educational programs
• Located in Tech Valley, on over 750 scenic acres
  35 minutes west of Albany, New Yorks state
  capital
• Private education at a public price, guided by
  the principle of real life real learning
• Who we serve
• Diverse student body representing both
  traditional and non-traditional students from the
  local region, State, nation and 25 countries from
  across the world
• What we do for our students
• Offer nationally recognized programs in our
  schools of Agriculture and Natural Sciences,
  Business, and Liberal Arts and Sciences,
  including agricultural biotechnology, animal
  science, histotechnology, wildlife management,
  fisheries and aquaculture, turf management,
  paramedic medicine, early childhood education,
  child development, travel and tourism, and all of
  the major liberal arts disciplines
• Numerous articulation agreements allowing
  seamless transfer into our programs and out for
  advanced degrees, including a 33 program with
  Albany Law School
• Provide diverse and experimental approaches to
  teaching, including integrating classroom
  instruction with strong internships and practical
  field experiences
• Faculty engage in scholarship, often in
  collaboration with students, that enhances the
  teaching-learning process

22
Reactions from Small Groups

• What we do for our community
• Major economic driver and employer for the State,
  region, and Schoharie County
• Numerous college-community partnerships
• Create an educated workforce and graduates who
  remain in the area and contribute economically
  socially quality of life
• Provide cultural, entertainment, athletic and
  regional events
• Good stewards of public funds
• How we are different
• SUNYs College of agricultural and polytechnical
  institution
• Long-standing two-year-degree transfer program
  whereby students can progress to the College of
  Medicine at SUNY Upstate Medical University to
  pursue advanced study in a number of
  health-related professions
• Only public baccalaureate college or university
  located in the Capital region
• Only campus in the SUNY system with a working
  farm, fish hatchery and equestrian center located
  on campus

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• Strategic Priorities

?
Goals
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Purpose of Strategic Priorities
Identify the top things that need to be done to
realize Mission
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Strategic Priorities from Developing Capacities

• Create Culture of Excellence
• Create Culture that Values Promotes Diversity
• Develop/Implement Enrollment Management Plan
• Improve our Financial Base
• Support Abilities in Advancement, Development
  Outreach
• Invest in our People
• Imbed Assessment into Campus Environment
• Establish SUNY Cobleskill as a Sustainable
  Institution

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Strategic Priorities from the Second Century
Enterprise

• Develop Diverse Learning Models
• Exemplary Undertakings
• Achieve National Recognition
• Become a Preferred Provider Partner
• Nourish Collegiate Life
• Establish an Elite Stakeholder Profile
• Live an Extraordinary Existence
• Develop Efficacious Operations
• Be a Private Institution at a Public Price

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ComparisonDeveloping Capacity Second Century
Enterprise
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• Small Group Discussions
• What are the Colleges highest priorities right
  now
• to realize the Mission elements?

29

• Complete Results on Planning Web Site
• www.cobleskill.edu/strategic

30
Summary of Current Strategic Priorities

• Market the College
• Maximize student success
• Retention and Graduation rates
• Maintain program relevance
• Develop borderless relationships
• Internal
• External
• Improve the financial base of the College
• Maximize shareholder satisfaction
• Promote all aspects of diversity and the human
  experience
• Enhance and leverage sustainability
• Includes beautifying the campus
• Grow the baccalaureate culture
• Manage Enrollment
• Enhance facilities and equipment
• Develop a staffing plan
• Enhance out-of-classroom experiences
• Enhance all aspects of scholarship
• Teaching

31

• SUNY Cobleskill

Group Meetings July 27, 2009 Coby Futures Group
Workshop July 28, 2009
Facilitated by Sal Rinella, Strategic
Consultant STRATUS, a division of Heery
International
32

• Group Meetings July 27, 2009

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Group Meetings on July 27

• Representatives (35)
• College Council
• Foundation
• Alumni
• Faculty Senate Planning Committee
• Unions
• Students
• Review Mission Elements
• Review Strategic Priorities

34
Reactions from Group Meetings

• Who we are
• Comprehensive public College offering bachelors,
  associates and professional educational programs
• Located in Tech Valley, on over 750 scenic acres
  35 minutes west of Albany, New Yorks state
  capital
• Private education at a public price, guided by
  the principle of real life real learning
• Who we serve
• Diverse student body representing both
  traditional and non-traditional students from the
  local region, State, nation and 25 countries from
  across the world
• What we do for our students
• Offer nationally recognized programs in our
  schools of Agriculture and Natural Sciences,
  Business, and Liberal Arts and Sciences,
  including agricultural biotechnology, animal
  science, histotechnology, wildlife management,
  fisheries and aquaculture, turf management,
  paramedic medicine, early childhood education,
  child development, travel and tourism, and all of
  the major liberal arts disciplines
• Numerous articulation agreements allowing
  seamless transfer into our programs and out for
  advanced degrees, including a 33 program with
  Albany Law School
• Provide diverse and experimental approaches to
  teaching, including integrating classroom
  instruction with strong internships and practical
  field experiences
• Faculty engage in scholarship, often in
  collaboration with students, that enhances the
  teaching-learning process

35
Reactions from Meetings

• What we do for our community
• Major economic driver and employer for the State,
  region, and Schoharie County
• Numerous college-community partnerships
• Create an educated workforce and graduates who
  remain in the area and contribute economically
  socially quality of life
• Provide cultural, entertainment, athletic and
  regional events
• Good stewards of public funds
• How we are different
• SUNYs College of agricultural and polytechnical
  institution
• Long-standing two-year-degree transfer program
  whereby students can progress to the College of
  Medicine at SUNY Upstate Medical University to
  pursue advanced study in a number of
  health-related professions
• Only public baccalaureate college or university
  located in the Capital region
• Only campus in the SUNY system with a working
  farm, fish hatchery and equestrian center located
  on campus

36
Summary of Current Strategic Priorities

• Market the College
• Maximize student success
• Retention and Graduation rates
• Maintain program relevance
• Develop borderless relationships
• Internal
• External
• Improve the financial base of the College
• Maximize shareholder satisfaction
• Promote all aspects of diversity and the human
  experience
• Enhance and leverage sustainability
• Includes beautifying the campus
• Grow the baccalaureate culture
• Manage Enrollment
• Enhance facilities and equipment
• Develop a staffing plan
• Enhance out-of-classroom experiences
• Enhance all aspects of scholarship
• Teaching

37

• July 28 Coby Futures Group Meeting

38
Draft MissionBased on June Retreat July 27
Group Feedback

• SUNY Cobleskill is a comprehensive
  public College offering bachelors, associates and
  professional educational programs located in New
  Yorks Tech Valley, 35 minutes west of Albany.
  Sited on 750 scenic acres, the College offers a
  private education at a public price and feel,
  guided by the principle of real life real
  learning.
•  
• The College serves a diverse student
  body representing both traditional and
  non-traditional students from the region, State,
  Northeast, nation and 25 countries seeking a high
  quality, challenging, hands-on education on a
  nurturing environment. It is SUNYs agricultural
  and technical College and offers outstanding
  degrees in its Schools of Agriculture and Natural
  Sciences, Business and technology, and Liberal
  Arts and Sciences in such programs as
  agricultural biotechnology, animal science,
  histotechnology, wildlife management, fisheries
  and aquaculture, turf management, paramedic
  medicine, early childhood, financial services,
  computing, culinary arts and all of the major
  liberal arts disciplines.
• There are many opportunities for
  transfer into the College, and out for advanced
  degrees, aided by numerous articulation
  agreements.
• The College is made up of a caring
  faculty and staff committed to assisting students
  achieve their personal and professional goals and
  developing to their full potential in an
  ever-changing cultural, socioeconomic, and
  technological world. It provides academic
  support, a variety of student activities, and
  diverse and experimental approaches to teaching,
  integrating classroom instruction with strong
  internships and practical field experiences. It
  has a working farm, fish hatchery and equestrian
  center, ski lodge and pre-school and day care
  centers on campus, providing rich experiential
  learning opportunities for students right on
  campus. Faculty engage in scholarship that
  enhances the teaching-learning process, often in
  collaboration with students.
• SUNY Cobleskill is a major economic
  driver and employer for the region, and Schoharie
  County. It has a significant positive impact on
  its quality of life economically, culturally
  and socially by creating an educated workforce,
  with many graduates remaining in the State
  forming partnerships with the local community and
  corporations and providing numerous cultural,
  athletic and regional events.
•  

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Draft MissionBased on July 28 Coby Futures Group
Feedback

• SUNY Cobleskill is a public, residential
  College offering bachelors, associates and
  professional educational programs through its
  Schools of Agriculture and Natural Resources,
  Business, and Liberal Arts and Sciences. It is
  located on 750 scenic acres just west of the
  State Capital in New Yorks Tech Valley. Guided
  by the principle of real life real learning,
  it provides a private college experience at a
  public price for a diverse student body seeking a
  high quality, challenging, hands-on education in
  a nurturing environment.
• The College places emphasis on
  integrating classroom instruction with strong
  internships and field experiences. Many
  experiential learning opportunities are available
  right on campus through the Colleges working
  farm, fish hatchery, equestrian center, outdoor
  recreation area, restaurant pre-school and day
  care center. The College has a nationally
  recognized faculty who engage in scholarship,
  often in collaboration with students, which
  serves to enhance the teaching-learning process.
• SUNY Cobleskill is a significant
  economic driver, positively impacting the
  regions quality of life by creating an educated
  workforce, forming partnerships with corporations
  and the community, and providing numerous
  cultural, athletic and regional events.
• The College provides a variety of
  student-centered activities as well as
  significant opportunities for leadership
  development. Students may participate in a full
  array of intramural and intercollegiate
  athletics, successfully competing at the NCAA
  Division III level. For nearly a century, the
  campus community has been committed to assisting
  students to achieve their personal and
  professional goals and to develop their full
  potential.

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Strategic Priorities Based on July 28 Coby
Futures Group Meeting

• Market the College ?National Recognition
• Maximize student success ?Student Success
• Maintain Program Relevance ?Relevant Programs
• Improve the financial base ?Solid Diversified
  Financial Base
• Promote diversity the human experience
  ?Cultural Competence
• Enhance and leverage sustainability ?Sustainable
  Campus
• Manage Enrollment ?Managed Enrollment
• Enhance all aspects of scholarship ? Strong
  Scholarship
• Enhance Experiential Learning ?Experiential
  Learning
• Enhance community engagement ?Engaged with
  Community

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SUNY Cobleskill Middle States Subcommittees

• Standards 1 and 6
• Mission and Goals Integrity
• Standards 2 and 3
• Planning, Resource Allocation, Institutional
  Renewal Institutional Resources
• Standards 4 and 5
• Leadership and Governance Administration
• Standards 8, 9 and 13
• Student Admissions and Retention Student
  Support Services Related Educational Activities
• Standards 7 and 14
• Institutional Assessment Assessment of Student
  Learning
• Standards 10, 11, and 12
• Faculty Educational Offerings General Education

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ProcessPotential Linkages with Middle States
and Current College Governance Committees

• Middle States subcommittee on Standards 8, 9 and
  13
• Student Admissions and Retention Student Support
  Services Related Educational Activities
• Student Success
• Managed Enrollment
• Middle States subcommittee on Standards 10, 11,
  and 12
• Faculty Educational Offerings General Education
• Relevant Programs
• Stronger Scholarship
• Experiential Learning
• Middle States subcommittee on Standards 2 and 3
• Planning, Resource Allocation, and Institutional
  Renewal Institutional Resources
• Stronger Financial Base
• Greater Notoriety
• Existing College committees
• Greater Diversity Cultural Diversity Committee
• Sustainable Campus Sustainability Advisory
  Committee

43
Flow

• Mission ? Vision
• Strategic Priorities ? Goals
• _________________________
• Objectives
• Desired Outcomes
• Criteria
• Key Performance Indicators
• Strategies
• Ideas and Recommendation
• ___________________________________
• Specific Actions and Initiatives
• Assess Outcomes
• Adjust as Needed

Campus
Committees
Administration