WHAT IS AN ESL SYSTEM?

1
WHAT IS AN ESL SYSTEM

• Electronic shelf label systems are the technology
  that allows a shop to construct an omnichannel
  synchronization network. The majority of ESLs
  work with low-power central processing units and
  wireless communications.

2
WHAT IS AN ESL SYSTEM

• Electronic shelf labels or ESLs make retail
  management easier as staff can easily change and
  monitor their data across different store
  channels from a single place. ESLs are
  essentially a digital version of a paper shelf
  label. They are placed on the shelf edges in a
  retail store where customers can easily access
  product information by interacting with the ESL.
• ESLs also aid in the reduction of labor and time
  in the workflow from the perspective of store
  management. Employees can use electronic shelf
  labels to update product information, locate
  products, and much more. This is due to the fact
  that each ESL is linked to a centralized system
  that processes and archives the information it
  sends and receives.

3
What is an ESL System?

• Electronic shelf label systems are the technology
  that allows a shop to construct an omnichannel
  synchronization network. The majority of ESLs
  work with low-power central processing units and
  wireless communications. A label management
  program, a communication station, and a terminal
  display are the three primary components of the
  system. ESL systems also include a database that
  allows workers to see everything at a look and
  communicate with each electronic shelf label.
  Because all of a retailers data is accessible
  from this location, managing operations across
  several channels becomes easy.

4

• By using electronic shelf labels and the software
  that comes with them, retail employees are able
  to manage every point of sale, even from a remote
  position. As a result, less time is spent
  coordinating on changing and recording
  information thanks to this ESL system.

5
How ESL Systems Work

• Most ESL systems follow a simple process
  transmit, update, and display. All product
  information is processed and packed by the label
  management software. Through a wireless
  connection, these packets of data are then passed
  through the communication system. The packets of
  data are then organized by product before being
  sent to the appropriate electronic shelf label.
  Finally, the data reaches the ESL terminal and is
  displayed on its screen.

6

• Long distances between the system and ESLs can be
  a barrier for shops, but they can overcome this
  by ensuring a stable and reliable connection is
  always available. Because of this connection, the
  electronic shelf label can act as both a
  transmitter and a receiver from the systems
  communication station. It can deliver data to the
  software and display whatever information the
  management software has defined.

7
Top ESL System Performance

• Our inventive ESL products have made SOLUM a
  household name in the retail world. Because it is
  powered by the Advanced Information Management
  System, or simply Aims, our most recent product
  generation, Newton, is by far the most efficient.
  Aims has been designed to be responsive, swift,
  and user-friendly in order to aid merchants of
  all sizes in optimizing their ESL procedures.

8

• Aims is available in SaaS, Cloud, and Site
  versions to help meet the unique needs of a
  number of retailers. Implementing Aims is
  relatively easy to do as well. The software works
  by connecting to the retailers existing IT
  infrastructure to begin the exchange of product
  information. With the data gathered, Aims then
  creates illustrations for the ESLs to display
  before transmitting them to the gateways and to
  the appropriate labels.

9
Optimize Workflow With SOLUM

• SOLUM has a wide range of powerful ESL products
  to help digitize your retail operations and give
  you a competitive edge. For more information
  about Aims, Newton TOUCH, and our products, feel
  free to reach out to us.