Coronavirus Turmoil to Take Toll on Near-term Growth of Winter Wear Market

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Winter Wear Market is Projected to increase at a
CAGR of XX by 2027

• May 2020

Report Id REP-GB-7713 Published On Nov
21,2018 Category Retail and Consumer Products
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Winter Wear Market Analysis
According to the market report published by
Future Market Insights, titled Winter Wear
Market Global Industry Analysis and Opportunity
Assessment 2018-2027, the revenue generated from
winter wear is estimated to be valued over US
403,158.1 Mn in 2018, which is projected to
increase at a CAGR of 5.8 during the forecast
period (2018-2027). In the global winter wear
market companies across the globe are focusing on
launch of new products with latest fashion and
high quality along with expanding market presence
through establishing new manufacturing facilities
as well as sales channels to reach potential
customers, which are a key factors driving demand
for winter wear across the globe. Also, favorable
trade policies, growing apparel production
globally rise in per capita income, favorable
demographics, and shifting consumer preference to
branded products boosts the demand for winter
wear market during the forecast period. Factors
such as increasing population, rise in adoption
of e-Commerce for selling products globally has
led to a surge in the growth of B2C business in
the various domains. Over the years, there is
drastically change in consumer behavior, and
consumers are more shifting towards seeking about
products online, and purchasing various products,
such as FMCG products, clothes, and others,
through e-Commerce attributed to the growth of
winter wear market, globally.
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Winter Wear Market Analysis
Growth of global online sales channel along with
increasing winter wear product portfolio through
new product launch is projected to further
accelerate the growth of global winter wear
market. Also, the frequently introduction of
winter wear targeting men consumers is creating
considerable opportunity in the global winter
wear market. In winter wear market manufacturers
have also adopted various key differentiation
strategies to have a competitive edge with an
objective to outperform their competitors. Beside
the size of population and per capita spending,
other key factors driving the growth of winter
wear market are population density, downstream
industry effectiveness, and changing economic
policies as well as business legislation.
In February 2018, Ministry of Supply- the Boston
Company, introduced a novel winter wear jacket
mercury intelligent heated jacket that can be
voice controlled. This winter wear heated jacket
have an internal heating system that
automatically heats to the right temperature and
learns consumer behavior to get better over time.
This innovative winter wear jacket helps in
keeping consumer warm even in sub-zero
temperatures.
The heated winter wear jacket has alexa control
and is also connected via Bluetooth to the mobile
phone which allow consumer to adjust the
temperature using the app.
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Winter Wear Market Analysis
Moreover, increase in penetration of organized
retail sector, rise in income level, favorable
demographics in the developing countries are
another factor accelerating the growth of winter
wear market in the near future. Also, abundant
availability of raw materials such as wool, silk,
cotton, and others in developing countries for
the production of apparels and other textile
products coupled with significant investments are
being made by government under various schemes to
encourage more private equity firms as well as
train workforce in developing economies are some
of the drivers to winter wear market. COVID -19
Impact Analysis _at_ https//www.futuremarketinsigh
ts.com/covid19/rep-gb-7713 The global winter
wear market is segmented on the basis of region
which includes North America, Latin America, Asia
Pacific Excluding Japan (APEJ), Europe, Middle
East Africa, and Japan. Globally among all the
regions in winter wear market Europe and North
America region is estimated to have a substantial
value share. In terms of value, APEJ is the most
attractive region in the global winter wear
market and growing at a CAGR of 6.3 over the
forecast period. The APEJ region is expected to
gain 75 BPS during the forecast period.  
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Winter Wear Market Analysis
On the basis of sales channel the winter wear
market is segmented into hypermarkets/supermarkets
, specialty stores, multi-brand stores,
independent small retailers, online retailers,
and others. In 2018, the hypermarkets/supermarkets
segment accounted for highest revenue share of
10.9 in the global winter wear market and is
expected to do so throughout the forecast
period. Buy this report _at_ https//www.futuremarke
tinsights.com/checkout/7713 Key Players in the
Winter Wear Market Detailed profiles of
companies are also included in the global winter
wear market report to evaluate their performance,
key product offerings, and recent developments.
Some of the key players profiled in the global
winter wear market study includes Canada Goose
Inc., Eddie Bauer LLC, Helly Hansen Company,
Patagonia Inc, VF corporation, Gap Inc, NIKE,
Inc., Adidas AG, PUMA SE, Under Armour, Inc.,
Columbia Sportswear Company, ASICS Corporation,
New Balance Athletic Shoe, Inc., Michael Kors
Holdings Limited, Inditex, LOFT Company, J.Crew
Group, Inc., American multinational corporation,
Wintergreen Northern Wear and Fjallraven Company.
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