Top Ten Things to Keep In Mind After Launching Your WordPress Website

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Setting up your WordPress site is just the
beginning. Now that youve taken the first step,
there are certain things you need to get in order
if you are planning to grow your business,
portfolio or blog. Essential Steps For Your
WordPress Site Success 1. Search Engine
Visibility Even though WordPress generally does
an excellent job of this during installation, it
wouldnt hurt to double check if Google and other
search engines are indexing your website or not.
Go to your wp-admin and click on Settings. Go to
the Reading section and look for Search Engine
Visibility. You just need to make sure that the
checkbox named Discourage search engines from
indexing this site is unchecked and remains
so. 2. Setting Up Google Analytics Google
Analytics is a must-have tool recommended by
all WordPress development companies. It is a
marketing tool that tracks and reports website
traffic and other metrics on site content as well
as actions of your visitors on your site. Most
useful metrics reported by Google Analytics
include most viewed pages, conversion rates,
in-depth user profiles, number of visits per day
and bounce rates. It is a free tool which can
easily be integrated with your site via an embed
code which is provided by Google.
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3. Activate Caching For Speed Slow loading pages
can be super annoying. To boost the overall
loading speed of your page, you can install a
caching plugin. Caching can be understood as a
process of fetching the sites dynamic output and
storing it in a cache location. When a visitor
visits the page, the data is served from the
cached location instead of generating it freshly
via WordPress. This is quicker than the standard
process. Most of the caching plugins are free,
like the W3 Total Cache and WP Super Cache. 4.
Hook Site With CDN?Content Delivery Network
(CDN) is a network of proxy servers and their
data centers distributed geographically in order
to provide high performance. When a visitor opens
your page, the nearest server which stores
content from your site is allotted to serve them.
This also results in the site loading much
quicker than the standard process. Popular CDNs
include CloudFlare, MaxCDN, and Amazon CloudFront.
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5. Install Backup Plugin Your site is prone to
injury from many harmful events. Backup plugins
will keep all your content in a safe location in
such a case, allowing you to easily restore your
site to its previously working condition even
after the damage is done. They are invaluable,
especially if you are whipping out content
frequently. Even though the best backup plugins
are not free, you can opt for an affordable
solution like the Jetpack plugin. 6.
Security As mentioned before, there are many
harmful events which could injure your site-
malware, hacker attacks, viruses, and the list
goes on. Protecting your site by using a firewall
is useful, even if you have backup plugins
installed. Best security services include regular
cleanup, malware detection, and consistent
monitoring of your site against hacks, DDoS
attacks and more. 7. Google Search
Console Google Search Console helps with the
search engine optimization (SEO) of your site. It
indicates the structural issues with your site
which can hamper your image with both- your
visitors as well as Google. GSC keeps you
informed regarding the health of the structure of
your internal links, external links, sitemap
issues, targeted keywords, index status, crawl
stats and errors (if any), security issues and so
on.
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8. Login Details You dont need WordPress
Development skills for this. It might seem like
your account is secure, but the easiest way to
hack into all your data is by simply guessing
your login details and password. There are tons
of software scripts out there which are designed
to do just that on loop, going through hundreds
of password combinations. One way to counter this
is regularly changing your login details and
setting up strong passwords. Another option is to
use a different user profile as Editor. This
can be set up in wp-admin, by going to Users and
then clicking on Add New. 9. Sites Basic
Information Customize your sites basic
information like title, tagline, permalink
structure and more. Google will appreciate your
effort. 10 Creating Sitemap.xml File This is a
file which lists all the URLs of your website.
Google uses it to understand the organization and
structure of your site as well as what kind of
content is on your site. You can do this by
installing the Google XML Sitemaps plugin. These
are the top 10 things that should be on your
to-do list as soon as you set up your site on
your own or by partnering with WordPress
Development Company.
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