Use web to mine data and produce leads

1
Use web to mine data and produce leads
A lead is normally a potential or expected
customer, who may have shown a slight
inclination to purchase a product or service of
your business. At the same time, data mining is
considered the most cost-effective marketing tool
that businesses adopt in order to produce leads
or create mailing lists. Lets see how to go
about it here Tips to create emails Email
marketing is adopted by most businesses as a tool
to target the potential customers. Meanwhile, it
is also possible that the email ids that you have
collected are wrong, so some refrain from it.
This is where data mining services can come in
handy. It could help you to collect accurate,
complete and valid email ids. During online data
mining services, data is collected after thorough
research of several web sources like the blogs,
social media, mailing lists and so on. Similarly,
the data captured from tax records of properties
or other official documents, are known as offline
data mining services.
2

• Nevertheless, all the collected data will have to
  be properly processed, cleaned up and validated
  prior to using it, because it is possible that
  the emails could be inactive, duplicate,
  incomplete, erroneous etc. In such scenarios, the
  emails send would bounce back. Hence, there is
  need to cleanse the data.
• Tools for data mining that are normally used to
  produce leads
• Here, we will take a look at some of the data
  mining tools that clearly help business to
  generate leads.
• Website content downloader There are several
  softwares, available, which can be used to
  download web content from the pages to a hard
  drive, thus making it easier to access at a
  later date.
• Text extractor A tool used to extract or mine
  data from a couple of websites simultaneously,
  in quick speed, while also ensuring accurate text
  data results.
• Data Grabber This is a program, which is used to
  search through several websites or websites for
  a specific data that helps to produce leads.
• Website or Article scraper This software or tool
  helps to mine tailored data from the web, via a
  system that is automated, so that the relevant
  valid data can be separated from the huge amount
  available.
• Added processes adopted to produce leads using
  web
• Social media is the best choice, since most of
  the potential or target customers spend time
  here
• Some customers are directed to our site via
  referrals
• Some are enticed by interesting blogs
• Newsletters, in the meanwhile, help to keep
  customers in the loop
• Effective webinars also help produce leads
• From here, see the steps of mining data from
  offline or online resources, which also help
  businesses to create effective mailing lists,
  generate leads or reach out to target audience
  on time. At the same time, it is also possible
  that the target audience may respond to a
  product or service, thus driving profit for the
  business.