How to Build Useful and Engaging Mobile Apps PowerPoint PPT Presentation

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Title: How to Build Useful and Engaging Mobile Apps


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How to Build Useful and Engaging Mobile Apps
  • WeDigTech

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  • An Estimated 200 billion apps are expected to be
    downloaded in 2017.
  • There are about 2.2 million apps in Androids
    Google Play and about two million in Apples App
    Store.

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  • So, in a crowded market, how do companies
    develop useful, relevant and engaging apps to
    delight and retain users?

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  • The following tips will help developers to build
    useful and engaging Mobile App.
  • Lets Start

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App navigation and exploration
  • Show the value of your app upfront.
  • Organize and label menu categories to be
    user-friendly.
  • Allow users to go back easily in one step
  • Make it easy to manually change location.
  • Create frictionless transitions between mobile
    apps and the mobile web.

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In-app search
  • Prominently display the search field.
  • Use effective search indexing
  • Provide filter and sort options.

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Commerce and conversions
  • Provide previous search and purchase
    information.
  • Allow user reviews to be viewed and filtered.
  • Enable comparison shopping features.
  • Provide multiple third-party payment options.
  • Make it easy to add and manage payment methods.

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Registration
  • Provide clear utility before asking users to
    register.
  • Differentiation sign in from sign up.
  • Make password authentication a frictionless
    experience.

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Form entry
  • Build user-friendly forms.
  • Communicate form errors in real time
  • Match the keyboard with the required text inputs
  • Provide helpful information in context in forms.

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Usability and Comprehension
  • Speak the same language as your users.
  • Provide text labels and visual keys to clarify
    visual information.
  • Be responsive with visual feedback after
    significant actions.
  • Let the user control the level of zoom.
  • Ask for permissions in-context.

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  • Make it personal,
  • make it useful, make it efficient

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References
  • Brian Solis
  • thenextweb.com
  • Read complete guide at TNW.

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(No Transcript)
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Contact
  • 1601 Pacific Coast Highway, Suite 290,
  • Hermosa Beach - 90254 CA
  • Phone 310-424-5055
  • www.wedigtech.com
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