The NonDesigners Web Book

1
The Non-Designers Web Book

• Chapter 15 Register Your Site
• Alice Christie, Ph.D.

2
Registering Site Search Tools

• Provide your URL to
• Prominent search engines
• Prominent subject directories
• Specialized search engines
• Specialized subject directories
• Consider Submission Services
• Find out their policies
• More is NOT NECESSARILY better

3
Generating Visitors

• Email other sites that might want to link to your
  site
• Email potential users with your URL and rationale
  for using your site
• Print your URL in appropriate venues
• Talk about your site in public meetings

4
Generating Visitors Part 2

• Know how search tools work
• Know what search tools look for
• Clear, useful titles of each page
• Clear, useful first paragraph on each page
• Clear, meaningful metatags
• Clear, meaningful, often redundant, keywords

5
Generating Visitors Part 3

• Resubmit to search tools
• each time you add new content
• make major revisions
• include a new section
• Consider paid advertising to boost traffic
• Do periodic search engine checks for your site
• Check location in listing
• Check time required to locate
• Check other information listed

6
Questions